Latest Marketing supplements Podcast Episodes
The Missing Conversion Levers To Sell Dietary Supplements Online
Health Supplement Business Mastery - December 28, 2021 06:00 - 13 minutesThe Average CRO - Conversion Rate Optimization Agency Misses The Mark In The Health Industry Brought to you by http://www.creativethirst.com The revenue optimization agency for health supplement companies. Specializing in split tests, funnels, upsells, and direct response copywriting so you ca...
Marketing Dietary Supplements in a Saturated Marketplace
Health Supplement Business Mastery - December 14, 2021 06:00 - 15 minutesMarketing strategy is the key to successfully marketing a dietary supplement in todays saturated marketplace. The supplement category is entering maturity. As a result dietary supplements are becoming common place. Therefore, differentiation is becoming increasingly difficult. Brought to you...
The Dietary Supplement Marketing Gap
Health Supplement Business Mastery - November 30, 2021 06:00 - 14 minutesIf you’re engaging in dietary supplement marketing, there’s a gap within the marketplace that you’re missing. If your competitors knew about this gap it would result is some serious competition for you. And without understanding the marketplace you can’t optimize health products or online diet...
4 Steps To Scaling a Cold Traffic Supplement Funnel
Health Supplement Business Mastery - October 19, 2021 16:00 - 13 minutesBrought to you by http://www.creativethirst.com The revenue optimization agency for health supplement companies. Specializing in split tests, funnels, upsells, and direct response copywriting so you can maximize profitability and scale. - - - Getting people to your sales page or funnel is how ...
The Money Episode - Supplement Funnel Economics Part 2
Health Supplement Business Mastery - October 05, 2021 05:00 - 14 minutesThe money episode. In this second part of a 2 part series, we'll wrap up everything you need to know about funnel economics. Brought to you by http://www.creativethirst.com The revenue optimization agency for health supplement companies. Specializing in split tests, funnels, upsells, and dire...
How Terraseed is Funding and Building a Unique Vitamin Niche
Health Supplement Business Mastery - September 22, 2021 20:00 - 44 minutesMy guest today is Maria Cebrian she’s the CEO and co-founder of Terraseed. Terraseed is a direct to consumer supplement company for vegans. They provide the world’s first fully biodegradable all-in-one multivitamin specifically tailored for vegans. Which won the 2020 Spark Change Nexty Awar...
Supplement Funnel Economics Part 1
Health Supplement Business Mastery - July 27, 2021 05:00 - 10 minutesFunnel Economics is vital to online marketing profitability. Once a company has their products and customer support in place, it is ready to scale marketing resources next. The best way to leverage marketing is to bring in new buyers through a front end acquisition funnel. Getting just that on...
Marketing Persoanlized Vitamins with Brad Helfand from Vous Vitamin
Health Supplement Business Mastery - July 13, 2021 05:00 - 38 minutesMy guest today is Brad Helfand. He’s the COO of Vous Vitamin. A direct to consumer supplement company founded by two practicing physicians who identified a need in the market through patient feedback. After so many patients voiced their confusion about what vitamins or supplements they should t...
Facebook Compliance For Dietary Supplement Landing Pages
Health Supplement Business Mastery - June 29, 2021 15:00 - 25 minutesIs Your Dietary Supplement Landing Page Compliant With Facebook? A Facebook compliant landing page for dietary supplements is very different than a traditional direct response landing page. What gets approved for Google Display Network (GDN), Bing or Native Ads is different than what gets app...
Growing a Supplement Company to $5 Million Per Year
Health Supplement Business Mastery - June 15, 2021 05:00 - 22 minutesGrowing a supplement company to 5 million dollars per year from scratch can be overwhelming. To get to that level you’re spinning multiple plates and dogging a ton of pitfalls along the way. And if you’re not preparing for growth at every step, you’ll likely never reach your vision. But, if y...
Funnel Metrics: Optimizing Your Dietary Supplement Sales Funnel
Health Supplement Business Mastery - June 01, 2021 05:00 - 21 minutesFunnel metrics drive every decision in a direct response funnel. It is a numbers game. How much money do you spend on bringing people into your sales funnel vs. how much money you get out of a sales funnel? Brought to you by http://www.creativethirst.com The revenue optimization agency for hea...
6 Stages of a Successful D2C Supplement Business
Health Supplement Business Mastery - May 18, 2021 04:00 - 17 minutesThe path to a successful direct to consumer dietary supplement business is not always straight forward. In fact, it rarely ever is. Not every supplement business owner takes the same path. But most of the time the path to success leaves clues. Those clues are outlined in this episode. We'l...
Copywriter Red Flags You Should Never Ignore With Nicole Piper
Health Supplement Business Mastery - May 04, 2021 05:00 - 48 minutesWhat you need to know about hiring and working with a direct response copywriter (and if you are a copywriter it's a good listen to learn how you can better work with clients.) This episode covers: How to know if you're ready to invest in a direct response copywriter How to spot a good copyw...
Supplement Funnel Not Working? Here's what to do.
Health Supplement Business Mastery - April 28, 2021 05:00 - 22 minutesIn this episode, you'll learn how to diagnose why your supplement funnel is not working. Brought to you by http://www.creativethirst.com The revenue optimization agency for health supplement companies. Specializing in split tests, funnels, upsells, and direct response copywriting so you can max...
These 4 Quiz Funnels Generate Qualified Leads and Buyers
Health Supplement Business Mastery - April 14, 2021 20:00 - 32 minutesIn this episode I'll walk you through the 4 types of quiz funnels that are working for health supplement businesses. Brought to you by http://www.creativethirst.com The revenue optimization agency for health supplement companies. Specializing in split tests, funnels, upsells, and direct respons...
The Most Important Thing in a Funnel
Health Supplement Business Mastery - March 24, 2021 05:00 - 27 minutesThe Most Important Thing in a Funnel When most general conversion optimization firms out there approach testing and optimization, they concentrate on the wrong things. If you’re working with a CRO firm right now and they are testing button color and calls to action, please fire them immediately...
Give Your Buyers a Reason To Buy
Health Supplement Business Mastery - March 09, 2021 06:00 - 12 minutesGive Your Buyers a Reason To Buy If you don't give your visitors a reason to buy, they wont. Brought to you by http://www.creativethirst.com The revenue optimization agency for health supplement companies. Specializing in split tests, funnels, upsells, and direct response copywriting so you ca...
Health Supplement Cold Traffic Funnel Conversions (That Almost Every Copywriter Overlooks)
Health Supplement Business Mastery - February 23, 2021 06:00 - 21 minutesThe Two Biggest Factors That KILL Health Supplement Cold Traffic Funnel Conversions (That Almost Every Copywriter Overlooks) Brought to you by http://www.creativethirst.com The revenue optimization agency for health supplement companies. Specializing in split tests, funnels, upsells, and direct...
Selling Dietary Supplements Online Using Video
Health Supplement Business Mastery - February 09, 2021 06:00 - 19 minutesSelling Dietary Supplements Online Using Video Selling with a Video Sales Letter (VSL) is actually very different than selling through a long form sales page. This episode goes into the differences and how to leverage them for maximum sales online. Get the 3 Funnels ebook for free. Through our...
Looking at Sales Funnel Stages Differently
Health Supplement Business Mastery - January 26, 2021 06:00 - 23 minutesDirect response funnels, compress the funnel stages into a single visitor session. Where as in a traditional sales funnel, the stages would happen across different visits, and perhaps even different devices as the visitor goes away researches, comes back, etc. before deciding on a purchase. G...
Mastering The Fundamentals of Selling Dietary Supplements Online
Health Supplement Business Mastery - January 12, 2021 06:00 - 22 minutesThis episode talks about the principles that never change for selling dietary supplements online. Get the 3 Funnels ebook for free. Through our work in the online health space, we’ve optimized many dietary supplement businesses. In that time, we’ve uncovered the three critical funnels for succ...
6 Ways Supplement Brands Can Boost Customer Lifetime Value
Health Supplement Business Mastery - December 22, 2020 06:00 - 13 minutesHow Do Vitamin Supplement Brands Boost Customer Lifetime Value? In this episode we'll look at 6 different ways to increase LTV. Get the 3 Funnels ebook for free. Through our work in the online health space, we’ve optimized many dietary supplement businesses. In that time, we’ve uncovered the ...
The Complete Supplement and Vitamin Branding Guide
Health Supplement Business Mastery - December 08, 2020 06:00 - 22 minutesBranding a Supplement Vitamin Brought to you by http://www.creativethirst.com The revenue optimization agency for health supplement companies. Specializing in split tests, funnels, upsells, and direct response copywriting so you can maximize profitability and scale. If you're interested in wor...
Scaling a Health Supplement Business
Health Supplement Business Mastery - November 24, 2020 06:00 - 18 minutesScaling a Health Supplement Business Vertically and Horizontally. Brought to you by http://www.creativethirst.com The revenue optimization agency for health supplement companies. Specializing in split tests, funnels, upsells, and direct response copywriting so you can maximize profitability and...
Marketing Dietary Supplements to Millennials
Health Supplement Business Mastery - November 10, 2020 06:00 - 14 minutesMarketing Dietary Supplements to Millennials, the BIGGEST supplement Generation. Brought to you by http://www.creativethirst.com The revenue optimization agency for health supplement companies. Specializing in split tests, funnels, upsells, and direct response copywriting so you can maximize pr...
Boost Supplement Customer Lifetime To Grow Your Vitamin Brand
Health Supplement Business Mastery - October 13, 2020 05:00 - 16 minutesCustomer lifetime value is the amount a customer spends with your brand over the course of their lifetime. In essence it’s how much an average customer is worth to your supplement business. And it's critical to growing a health supplement brand. In this episode I unpack the top 5 ways to boos...
Why Dietary Supplement Companies Fail
Health Supplement Business Mastery - September 22, 2020 13:00 - 16 minutesWhy Dietary Supplement Companies Fail (And How To Keep Yours From Becoming One Of Them) 1.) Underestimating the FDA 2.) Skipping out on business insurance 3. ) Weak product formulations 4.) Over betting on a celebrity or spokesperson 5.) Not having a legal fee fund 6.) Not understanding th...
Live Q&A Session From Level-up Your Health Supplement Business
Health Supplement Business Mastery - September 08, 2020 05:00 - 1 hourLive Q&A Session From Level-up Your Health Supplement Business If you're selling thousands of dietary supplements a day online or if you're just getting started, this Live Q&A recording is for you. With over 20 years of combined experience in the dietary supplement space Creative Thirst and t...
Direct Response Design That Boosts Response with Lori Haller
Health Supplement Business Mastery - August 25, 2020 05:00 - 1 hourMy guest today is Lori Haller, owner of Designing Response. Lori is known globally as the secret weapon of direct response design to top A-Lister copywriters like Gary Bencivenga, the late Jim Rutz, John Carlton, the late Clayton Makepeace, Carline Anglade-Cole, Parris Lampropoulos, David Deuts...
How To Warm Up Cold Traffic
Health Supplement Business Mastery - August 11, 2020 05:00 - 15 minutesWarm up your cold traffic with pre-sell pages to get more visitors to convert into sales. Most health supplement businesses struggle to convert cold traffic until they make one simple change to their pre-sale funnel. The part of the funnel before your sales page that includes the ad and the pre...
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