Latest Marketing management Podcast Episodes
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Conversation with Ruud Bakker, Creative Marketing & Innovation Executive
Marketing Leaders Podcast - June 18, 2021 04:00 - 39 minutesRuud Baker is a catalyst for brand building, innovation, and business transformation with a track record of success at brands including Heineken, Red Bull, and Diageo. He's able to balance strategic thinking with driving results to help organizations accelerate growth.
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Conversation with Aviv Ben-Yosef, Tech Executive Consultant
Marketing Leaders Podcast - June 11, 2021 12:00 - 50 minutesAviv Ben-Yosef shares his insight on why he believes technology and marketing are inseparable. Aviv explains how his love for all things technology began as a child which quickly led to him becoming an expert consultant and an advisor for CTOs, VPs, and other leaders in tech.
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Conversation with Brendan Hufford, Founder of SEO for the Rest of Us
Marketing Leaders Podcast - May 28, 2021 12:00 - 1 hourBrendan Hufford is former high-school teacher turned SEO expert. And in reality, his skills extend far beyond SEO. He's the founder of SEO for the Rest of Us which is a newsletter, podcast, course, and community in addition to serving as Growth Content Marketer at ActiveCampaign.
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Conversation with Theron Skees, Founder of The Designer's Creative Studio
Marketing Leaders Podcast - May 21, 2021 12:00 - 48 minutesTheron Skees is an exceptional creative leader with a proven track record of designing and creating some of the biggest, most well-known experiences in the world. He's a veteran of Walt Disney Imagineering, a corporate culture enthusiast, and the founder of The Designer's Creative Studio which b...
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Conversation with Lee Murray, Founder and Strategist at Signal Media
Marketing Leaders Podcast - April 30, 2021 11:00 - 50 minutesLee Murray, founder and strategist at Signal Media joins us today to discuss the importance of marketing innovation and how our understanding of the customer's experience can be impacted by our marketing strategies.
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Conversation with Hamish Mackenzie, Founder of Hamish Mackenzie Consulting
Marketing Leaders Podcast - April 23, 2021 11:00 - 1 hourToday, we sit down with Hamish Mackenzie, founder & lead consultant at Hamish Mackenzie Consulting. Hamish shares his experience in enabling businesses to uncover, communicate and monetize their valuable difference.
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Conversation with Johnny Hughes - Chief Zilla at DesignZillas
Marketing Leaders Podcast - April 16, 2021 11:00 - 45 minutesListen to Johnny Hughes, Chief Zilla at DesignZillas talk about agile marketing with a focus on conversion optimization and how he's driving 1,000,000 conversions for the world's leading brands. Learn more about DesignZillas at www.designzillas.com and register for the upcoming webinar (April ...
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Conversation with Colin Cox - Executive Performance Expert
Marketing Leaders Podcast - March 19, 2021 11:00 - 56 minutesLearn how you can improve the productivity and performance of your team, and yourself, with this insightful conversation with Colin Cox, an expert on executive performance.
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Conversation with Colin Cox -
Marketing Leaders Podcast - March 19, 2021 11:00 - 56 minutesThe Marketing Leaders podcast with Tim Parkin — the place for marketing executives and leaders to learn how to manage, measure, and maximize their marketing to unlock millions of dollars in growth.Join the private community of marketing executives and get exclusive access to insights, advice, and...
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Conversation with Jeremy Rardin, Senior Digital Specialist at the Johnson Group
Marketing Leaders Podcast - March 12, 2021 12:00 - 47 minutesJeremy Rardin is a Senior Digital Specialist at the Johnson Group, an award-winning agency in Chattanooga, TN, that has a track record of slaying giants. In this episode, we chat about paid media and how to maximize your results, including segmentation, targeting, and optimization.
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Conversation with Ruben Ugarte, Principal at Practico Analytics
Marketing Leaders Podcast - March 02, 2021 13:00 - 50 minutesRuben Ugarte, Principal at Practico Analytics and my good friend, joins me to discuss data—what it is, why it's important, and how your marketing team can get the most value from it. Listen in to learn how to make sense of your data and use it to make the right decisions that drive growth.
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10 Ways to Optimize Your Marketing with Surveys
Marketing Leaders Podcast - October 05, 2020 16:00 - 9 minutesSurveys are one of the oldest marketing tactics in the book, but they can be incredibly powerful and extremely useful. In this episode, I share 10 ways you can use surveys to optimize your marketing, get better insights, and better results from your marketing.
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Conversation with Joel Klettke, Conversion Copywriter at Business Casual Copywriting
Marketing Leaders Podcast - October 02, 2020 16:00 - 47 minutesJoel Klettke joins me to share the secrets of how he uses powerful copywriting to double conversations at companies like HubSpot, Deputy, and WP Engine. We discuss the real work behind copywriting that drives conversions, how to really know what your customers want (and need) to hear, and three ...
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How Customer Proximity Can Improve Your Marketing
Marketing Leaders Podcast - September 30, 2020 16:00 - 10 minutesThe closer you are to your customer, the more effective your marketing will be. I call this customer proximity and it's really important and often neglected. In this episode, I share three ways that you can increase your customer proximity to improve the effectiveness of your marketing.
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Your Customers are Caribou
Marketing Leaders Podcast - September 28, 2020 16:00 - 3 minutesWhen the Naskapi foragers in northern Canada had to decide where to go when hunting caribou, they faced a classic matching problem — and it's something that all marketers should learn from.
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Conversation with Rachel Krug, VP of Growth Operations at Business.com
Marketing Leaders Podcast - September 25, 2020 16:00 - 44 minutesIn this episode, I sit down with Rachel Krug, VP of Growth Operations at Business.com to talk about managing a team, getting customer feedback, continuous improvement, setting goals, and much more.
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Developing Your Team's Marketing Capabilities
Marketing Leaders Podcast - September 24, 2020 03:00 - 10 minutesMarketing executives are striving to continually develop new knowledge and capabilities of their teams. In this episode, you'll learn 8 practical ways you can develop your marketing team to improve their skills and drive better results for your organization.
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Your customers have questions
Marketing Leaders Podcast - September 21, 2020 18:00 - 3 minutesYour customers have questions. Lots of questions. And these questions are both a problem and an opportunity for you. Here are 4 simple steps you can use to understand the questions that your customers have and improve your marketing to drive sales.
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Conversation with Mark Hall, VC & Startup Partnerships at Google
Marketing Leaders Podcast - September 18, 2020 18:00 - 46 minutesToday's episode is a conversation with my good friend Mark Hall. Mark is responsible for venture capital and startups at Google. He's also a Forbes contributor and an excellent writer. In this conversation, you'll hear us discuss a variety of interesting and timely topics. I hope you enjoy this ...
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Marketing in the Post-Truth Era
Marketing Leaders Podcast - September 16, 2020 20:00 - 6 minutesOne of the most important, foundational, and fundamental aspects of marketing is trust. From the consumer standpoint, marketers, and marketing, are often seen as deceptive and deceitful. The reality is that we're living in a world where truth is subjective. Earning and keeping the trust of your...
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The problem with storytelling
Marketing Leaders Podcast - September 14, 2020 19:00 - 6 minutesStories are powerful and everyone is talking about how brands should tell stories — but they're wrong. Brands shouldn't tell stories. They should create them.
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Let your customers do your marketing
Marketing Leaders Podcast - September 11, 2020 17:00 - 3 minutesLet's talk about UGC, user-generated content — because instead of investing resources in building content yourself, you can leverage the assets that your users are already creating.
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Redefining possibilities
Marketing Leaders Podcast - September 09, 2020 04:00 - 3 minutesWhat can you learn from an Englishman from 1954? How to think bigger and challenge your team to achieve outsized results in marketing.
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Team vs. Tactics
Marketing Leaders Podcast - September 07, 2020 18:00 - 3 minutesThe Marketing Leaders podcast with Tim Parkin — the place for marketing executives and leaders to learn how to manage, measure, and maximize their marketing to unlock millions of dollars in growth.Join the private community of marketing executives and get exclusive access to insights, advice, and...
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Global Marketer Podcast Introduction
Global Marketer Podcast - August 18, 2020 13:22 - 5 minutesGLOBAL MARKETER PODCAST SEASON 1 premiers on Tuesday 1st September and we're answering the Top 20 Digital Marketing Questions of 2020, with 3 episodes a week happening LIVE at 12PM Australian Eastern Standard Time on Tuesday, Wednesday and Thursday. Mark it in your calendar! GLOBAL M...
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