Latest Jewelrydesigner Podcast Episodes
Episode #479: Here's what I would do to make daily sales if I had to start a jewelry business from scratch...
Thrive By Design: Business and Marketing Strategy for Fashion, Jewelry and Creative Brands - July 02, 2024 16:53 - 26 minutes ★★★★★ - 207 ratingsI’m often asked - “what would YOU do if you had to start your jewelry business over again?” In this episode, I answer that question by revealing the 7 things I would do if I were starting over again from scratch. In this episode, I cover: Why I quit my retail job at Nordstrom to start a Jew...
Episode #478: Everything You Need to Know About TikTok Shop with Susan George
Thrive By Design: Business and Marketing Strategy for Fashion, Jewelry and Creative Brands - June 27, 2024 18:01 - 31 minutes ★★★★★ - 207 ratingsIn this episode, I chat with Susan George from Mediary Marketing about the incredible opportunities TikTok Shop offers for jewelry businesses. In this episode you’ll discover: Susan’s journey from a professional musician to a social media brand strategy expert How Susan became a “celebrity”...
Episode 477B: Is Your Jewelry Brand Cohesive? Find Out Today!
Thrive By Design: Business and Marketing Strategy for Fashion, Jewelry and Creative Brands - June 20, 2024 04:00 - 16 minutes ★★★★★ - 207 ratingsWelcome to the Thrive by Design podcast! I’m Tracy Matthews, Chief Visionary Officer of Flourish & Thrive Academy. In this episode, we’re diving into the secrets of creating a cohesive jewelry brand strategy. Discover: How to know in a snapshot if your brand is cohesive or not. Why being good ...
Episode #477: How to Connect On Instagram [and Social] With Your Dream Clients
Thrive By Design: Business and Marketing Strategy for Fashion, Jewelry and Creative Brands - June 11, 2024 14:56 - 26 minutes ★★★★★ - 207 ratingsWelcome to the Thrive by Design podcast! I'm Tracy Matthews, and in this episode, we're diving into how to connect with your audience on social media to drive daily sales. Tune in to discover: Why it’s not enough to know basic facts about your ideal customers - and what else you need to know...
Episode 477: How to Connect On Instagram [and Social] With Your Dream Clients
Thrive By Design: Business and Marketing Strategy for Fashion, Jewelry and Creative Brands - June 11, 2024 14:56 - 26 minutes ★★★★★ - 207 ratingsWelcome to the Thrive by Design podcast! I'm Tracy Matthews, and in this episode, we're diving into how to connect with your audience on social media to drive daily sales. Tune in to discover: Why it’s not enough to know basic facts about your ideal customers - and what else you need to know...
Episode 476: The Energetics of Daily Sales
Thrive By Design: Business and Marketing Strategy for Fashion, Jewelry and Creative Brands - June 04, 2024 10:47 - 21 minutes ★★★★★ - 207 ratingsJoin me, Tracy Matthews, as I delve into energetics - something that helps me achieve my desires - and what can help you do the same for yours. In this episode, I’ll share: How I got invited to speak right when I was looking to get in front of more people The story of a hummingbird - and how i...
Episode #476: The Energetics of Daily Sales
Thrive By Design: Business and Marketing Strategy for Fashion, Jewelry and Creative Brands - June 04, 2024 10:47 - 21 minutes ★★★★★ - 207 ratingsJoin me, Tracy Matthews, as I delve into energetics - something that helps me achieve my desires - and what can help you do the same for yours. In this episode, I’ll share: How I got invited to speak right when I was looking to get in front of more people The story of a hummingbird - and how i...
Episode #475: Overcoming Addiction and a Toxic Relationship to Grow Her Jewelry Business with Sabrina Nussbaumer
Thrive By Design: Business and Marketing Strategy for Fashion, Jewelry and Creative Brands - May 28, 2024 10:24 - 42 minutes ★★★★★ - 207 ratingsSabrina Nussbaumer is a woman with a hell of a backstory. In 2011, she was in the depths of an alcohol addiction. She was going to school for fine arts… and blew all her scholarship money at the bar. Today, Sabrina is sober, thriving, and growing a unique silversmithing business. In...
Episode 475: Overcoming Addiction and a Toxic Relationship to Grow Her Jewelry Business with Sabrina Nussbaumer
Thrive By Design: Business and Marketing Strategy for Fashion, Jewelry and Creative Brands - May 28, 2024 10:24 - 42 minutes ★★★★★ - 207 ratingsSabrina Nussbaumer is a woman with a hell of a backstory. In 2011, she was in the depths of an alcohol addiction. She was going to school for fine arts… and blew all her scholarship money at the bar. Today, Sabrina is sober, thriving, and growing a unique silversmithing business. In...
Episode 474: It’s My Birthday! A Dramatic Reading of the First Chapter of My Book
Thrive By Design: Business and Marketing Strategy for Fashion, Jewelry and Creative Brands - May 21, 2024 04:00 - 34 minutes ★★★★★ - 207 ratingsIt’s my birthday! I know I’m incredibly blessed… and that the abundance I have today is the result of some hard lessons I learned a few birthdays ago. Today, I want to share the most important gift I ever received — the lesson that took me from struggling artist to thriving business owner...
Episode 473: She's Supporting Her Husband Through School With Her Jewelry Business with Lindsey Kirk
Thrive By Design: Business and Marketing Strategy for Fashion, Jewelry and Creative Brands - May 14, 2024 04:00 - 34 minutes ★★★★★ - 207 ratingsWhen Lindsey Kirk’s husband came home and told her how much he was struggling at his swing shift factory job, it was clear they were at a crossroads. She knew that in spite of her feeling of panic, it was time to take her jewelry business to the next level. After 5 years of running a...
Episode 472: 5 Ways to Get Consistent and Stand Out With Social Media Marketing – This Week
Thrive By Design: Business and Marketing Strategy for Fashion, Jewelry and Creative Brands - May 09, 2024 04:00 - 25 minutes ★★★★★ - 207 ratingsWe’ve got to talk about the state of social media content for jewelry businesses… Because a lot of jewelry designers are just totally missing the mark here. It’s boring, pushy, cringe, or some combination of all three. And I hate having to say that, because it’s not their fau...
Episode 471: How Your Health Impacts Your Success with Tina Anderson
Thrive By Design: Business and Marketing Strategy for Fashion, Jewelry and Creative Brands - May 07, 2024 04:00 - 33 minutes ★★★★★ - 207 ratingsWhen you’re healthy as an entrepreneur and business owner, it shows. Your energy is on point. You’re focused and in flow. You’re happier, more productive, and more creative. But when our health takes a hit, our business suffers too. When you’re feeling sick or sore, your motivation and cl...
Episode 470B: How to Know When You’re Done — And What to Do Next
Thrive By Design: Business and Marketing Strategy for Fashion, Jewelry and Creative Brands - April 25, 2024 04:00 - 18 minutes ★★★★★ - 207 ratingsWhat are you done with? To answer this profound question, this week we’ve got a special double-barrel episode release on the Thrive by Design podcast — How to Double Your Sales in Half the Time, and How to Know When You’re Done — And What to Do Next. Both episodes are intended to s...
Episode 470: How to Double Your Online Sales in Half the Time
Thrive By Design: Business and Marketing Strategy for Fashion, Jewelry and Creative Brands - April 23, 2024 08:00 - 27 minutes ★★★★★ - 207 ratingsToday’s show is all about doubling your online sales, with a few simple strategies that always work. But before we get to that, a quick message: If you’re serious about increasing your sales in a short period of time, I’m here to help you do that. Our Train Your Customers to Buy from You O...
Encore Episode #422: She's On Track to Triple Her Sales This Year... Here's How She Did It!
Thrive By Design: Business and Marketing Strategy for Fashion, Jewelry and Creative Brands - April 16, 2024 04:00 - 33 minutes ★★★★★ - 207 ratingsIs your jewelry business really just an expensive hobby right now? If you have to make jewelry, but you also have to make it a viable business, today’s episode of the Thrive by Design podcast is for you. Erin Kandoll quit her jewelry business just as the pandemic was starting, because she d...
Episode 469: How Shifting Focus Increased Her Cash Flow and Growth with Antoinette Elizabeth
Thrive By Design: Business and Marketing Strategy for Fashion, Jewelry and Creative Brands - April 09, 2024 04:00 - 31 minutes ★★★★★ - 207 ratingsThere are times in your jewelry business where you might have to take a hard pivot to get what you really want. That’s where Antoinette Elizabeth found herself last year, and today on Episode #469 of the Thrive by Design podcast, she shares how she navigated that incredibly tough crossroa...
Episode 468: How to Leverage In Person Events to Grow Online Sales (and Get 200 New Email + SMS Subscribers in 3 Days)
Thrive By Design: Business and Marketing Strategy for Fashion, Jewelry and Creative Brands - April 02, 2024 04:00 - 29 minutes ★★★★★ - 207 ratingsWhen was the last time you added 50, 100 or 200 new subscribers to your email list? It might not be intuitive, but every festival, trunk show and trade show you sell at is a goldmine for growing your online sales. And if you have no idea how you would pull those kinds of numbers at a live ev...
Episode 467: How to Get Loyal Repeat Customers Returning to Buy From Your Website in 90 Days or Less
Thrive By Design: Business and Marketing Strategy for Fashion, Jewelry and Creative Brands - March 26, 2024 04:00 - 38 minutes ★★★★★ - 207 ratingsWhat would life be like if 80% of your customers came back to buy from your website again… and again… and again? It might sound crazy, but it’s possible! This week on the show we have our Head Coach, the fabulous Chelsea Farmer of HorseFeathers Gifts, here to teach you exactly how she does it....
Episode 466: What's Working in 2024 to Increase Your Website Traffic
Thrive By Design: Business and Marketing Strategy for Fashion, Jewelry and Creative Brands - March 19, 2024 04:00 - 27 minutes ★★★★★ - 207 ratingsWant the best 2024 strategies to drive more traffic to your website and sell more online? I’m sharing a bunch of super valuable data and statistics with you that prove how powerful online sales still are when growing your jewelry company (and that show you where to focus your efforts). I al...
Episode #466: What's Working in 2024 to Increase Your Website Traffic
Thrive By Design: Business and Marketing Strategy for Fashion, Jewelry and Creative Brands - March 19, 2024 04:00 - 27 minutes ★★★★★ - 207 ratingsWant the best 2024 strategies to drive more traffic to your website and sell more online? I’m sharing a bunch of super valuable data and statistics with you that prove how powerful online sales still are when growing your jewelry company (and that show you where to focus your efforts). I al...
#465: 3 Lessons From Instagram and Facebook Crash Last Week
Thrive By Design: Business and Marketing Strategy for Fashion, Jewelry and Creative Brands - March 12, 2024 04:00 - 20 minutes ★★★★★ - 207 ratingsHow do you life-proof, recession-proof, and algorithm-proof your jewelry business? Raise your hand if you’re overly reliant on Instagram or Facebook to make sales, and you notice anytime the algorithm shifts or something changes that you see a dip in sales. If that’s the case, it’s time to ...
Episode 465: 3 Lessons From Instagram and Facebook Crash Last Week
Thrive By Design: Business and Marketing Strategy for Fashion, Jewelry and Creative Brands - March 12, 2024 04:00 - 20 minutes ★★★★★ - 207 ratingsHow do you life-proof, recession-proof, and algorithm-proof your jewelry business? Raise your hand if you’re overly reliant on Instagram or Facebook to make sales, and you notice anytime the algorithm shifts or something changes that you see a dip in sales. If that’s the case, it’s time to ...
Episode #464: How to Increase Your Perceived Value With Packaging Design
Thrive By Design: Business and Marketing Strategy for Fashion, Jewelry and Creative Brands - March 07, 2024 05:00 - 37 minutes ★★★★★ - 207 ratingsDo you know how to use packaging to increase your product’s perceived value and bring customers back again and again? To make more money and attract more customers, you need a strong brand - and a strong brand is centered around strong packaging design! I interview Kelley Kempe who is the b...
Episode 464: How to Increase Your Perceived Value With Packaging Design
Thrive By Design: Business and Marketing Strategy for Fashion, Jewelry and Creative Brands - March 07, 2024 05:00 - 37 minutes ★★★★★ - 207 ratingsDo you know how to use packaging to increase your product’s perceived value and bring customers back again and again? To make more money and attract more customers, you need a strong brand - and a strong brand is centered around strong packaging design! I interview Kelley Kempe who is the b...
Episode 463: The Enneagram And Your Business with Hillarie Kay
Thrive By Design: Business and Marketing Strategy for Fashion, Jewelry and Creative Brands - February 29, 2024 05:00 - 36 minutes ★★★★★ - 207 ratingsHow do you know that you’re using your strengths and challenges and those of the people you bring into your company to support your business’ growth and success? If you’ve ever wondered how the people you surround yourself with can optimize your growth instead of hinder it, then you need to us...
Episode #463: The Enneagram And Your Business with Hillarie Kay
Thrive By Design: Business and Marketing Strategy for Fashion, Jewelry and Creative Brands - February 29, 2024 05:00 - 36 minutes ★★★★★ - 207 ratingsHow do you know that you’re using your strengths and challenges and those of the people you bring into your company to support your business’ growth and success? If you’ve ever wondered how the people you surround yourself with can optimize your growth instead of hinder it, then you need to us...
Episode #462: 3 Reasons Why You Aren't Attracting The Right Customers
Thrive By Design: Business and Marketing Strategy for Fashion, Jewelry and Creative Brands - February 22, 2024 05:00 - 25 minutes ★★★★★ - 207 ratingsWhat if you’re not attracting the right customers? If the people walking up to you or meeting you online aren’t your ideal customers, it’s important to understand how to reel those dream ones in. Because if you’re in a sea of the wrong customers and trying to sell to those people, your mess...
Episode #461 The Power of In-Person Events for Small Business
Thrive By Design: Business and Marketing Strategy for Fashion, Jewelry and Creative Brands - February 15, 2024 05:00 - 51 minutes ★★★★★ - 207 ratingsToday we’re talking about the power of live events and how impactful they are for growing your small business! For years, one of my favorite things to do was host events at Flourish and Thrive Academy because of the life-long relationships I made! That’s how some of my best connections and...
Episode #460: Building a Community of Ethical Makers with Ethical Metalsmiths
Thrive By Design: Business and Marketing Strategy for Fashion, Jewelry and Creative Brands - February 08, 2024 05:00 - 44 minutes ★★★★★ - 207 ratingsWe’re diving into some incredibly important topics about ethical and sustainable jewelry production, making, and sourcing! This is a hot topic that everyone wants to talk about and learn about, so we’re also going to explore the Ethical Metalsmiths Organization. I’ve been on their a...
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