Latest Expoeast Podcast Episodes
SECRETS 252 How To Develop Performance Indicators To Maximize Results
BRAND SECRETS AND STRATEGIES The Retail Solved Blueprint - January 26, 2021 18:48 - 9 minutes ★★★★★ - 17 ratingsKPI’s (Key Performance Indicators) act as the guard rails that keep everyone on track. They help ensure flawless retail execution when combined with scorecards. KPI’s benchmark & make uniform all-important customers facing success elements of your brand This episode's FREE downloadable guide 30 S...
251 How To Ensure Flawless Execution Using Scorecards
BRAND SECRETS AND STRATEGIES The Retail Solved Blueprint - January 25, 2021 20:00 - 9 minutes ★★★★★ - 17 ratingsScorecards map out objectives in bitesize manageable chunks that keep you on track and focused. Use them to delegate responsibility with a measurable timeline. They help you achieve your goals - they can be the difference between success and failure. This episode's FREE downloadable guide Wa...
SECRETS 251 How To Ensure Flawless Execution Using Scorecards
BRAND SECRETS AND STRATEGIES The Retail Solved Blueprint - January 25, 2021 20:00 - 9 minutes ★★★★★ - 17 ratingsScorecards map out objectives in bitesize manageable chunks that keep you on track and focused. Use them to delegate responsibility with a measurable timeline. They help you achieve your goals - they can be the difference between success and failure. This episode's FREE downloadable guide 30 SECR...
250 How To Use Management By Objective To Maximize Sales
BRAND SECRETS AND STRATEGIES The Retail Solved Blueprint - January 24, 2021 19:00 - 9 minutes ★★★★★ - 17 ratingsMBO’s (Management By Objective) break strategic business objectives into bitesize chunks making them easier to digest & more attainable. Individual MBO’s rollup to organizational objectives driving the business forward creating high-performance teams This episode's FREE downloadable guide Wa...
SECRETS 250 How To Use Management By Objective To Maximize Sales
BRAND SECRETS AND STRATEGIES The Retail Solved Blueprint - January 24, 2021 19:00 - 9 minutes ★★★★★ - 17 ratingsMBO’s (Management By Objective) break strategic business objectives into bitesize chunks making them easier to digest & more attainable. Individual MBO’s rollup to organizational objectives driving the business forward creating high-performance teams This episode's FREE downloadable guide 30 SEC...
SECRETS 249 Be Laser Focused Say No to Distractions
BRAND SECRETS AND STRATEGIES The Retail Solved Blueprint - January 23, 2021 19:00 - 9 minutes ★★★★★ - 17 ratingsYour success is measured by your sales. Anything that does not drive sales needs to be secondary or needs to be delegated to so someone better equipped to handle it. Say “no” to these distractions! Make time to focus on what matters most This episode's FREE downloadable guide 30 SECRETS To P...
249 Be Laser Focused, Say "No" to Distractions
BRAND SECRETS AND STRATEGIES The Retail Solved Blueprint - January 23, 2021 19:00 - 9 minutes ★★★★★ - 17 ratingsYour success is measured by your sales. Anything that does not drive sales needs to be secondary or needs to be delegated to so someone better equipped to handle it. Say “no” to these distractions! Make time to focus on what matters most This episode's FREE downloadable guide Want an unfair ...
248 Maximize Productivity, Prioritize Important Tasks And Block Time
BRAND SECRETS AND STRATEGIES The Retail Solved Blueprint - January 22, 2021 19:00 - 11 minutes ★★★★★ - 17 ratingsSurround yourself with talented subject matter experts to give you the freedom to focus on what you do best - to innovate. Join groups that educate, inspire, and hold you accountable. This will give you the sustainable competitive edge that you deserve This episode's FREE downloadable guide ...
SECRETS 248 Maximize Productivity Prioritize Important Tasks And Block Time
BRAND SECRETS AND STRATEGIES The Retail Solved Blueprint - January 22, 2021 19:00 - 11 minutes ★★★★★ - 17 ratingsSurround yourself with talented subject matter experts to give you the freedom to focus on what you do best - to innovate. Join groups that educate, inspire, and hold you accountable. This will give you the sustainable competitive edge that you deserve This episode's FREE downloadable guide ...
SECRETS 247 How To Know The Value Of Your Promotions - Prioritize Trade Marketing
BRAND SECRETS AND STRATEGIES The Retail Solved Blueprint - January 21, 2021 19:00 - 13 minutes ★★★★★ - 17 ratingsThe best way to reduce wasted spending and explode sales is to maximize your promotional effectiveness. Get more runway to grow and scale, better valuations, and give retailers a reason to say yes to your brand. Don’t rely on cookie-cutter strategies This episode's FREE downloadable guide 30...
247 How To Know The Value Of Your Promotions - Prioritize Trade Marketing
BRAND SECRETS AND STRATEGIES The Retail Solved Blueprint - January 21, 2021 19:00 - 13 minutes ★★★★★ - 17 ratingsThe best way to reduce wasted spending and explode sales is to maximize your promotional effectiveness. Get more runway to grow and scale, better valuations, and give retailers a reason to say yes to your brand. Don’t rely on cookie-cutter strategies This episode's FREE downloadable guide Wa...
246 Knowledge Is Power, How To Win At Retail
BRAND SECRETS AND STRATEGIES The Retail Solved Blueprint - January 20, 2021 19:00 - 12 minutes ★★★★★ - 17 ratingsKnowledge is power - especially in this industry. Raise above your competition by becoming the trusted go-to resource retailers turn to get the edge they deserve. Don’t rely on the cookie-cutter strategies others rely on - stand out on the crowded shelf This episode's FREE downloadable guide ...
SECRETS 246 Knowledge Is Power How To Win At Retail
BRAND SECRETS AND STRATEGIES The Retail Solved Blueprint - January 20, 2021 19:00 - 12 minutes ★★★★★ - 17 ratingsKnowledge is power - especially in this industry. Raise above your competition by becoming the trusted go-to resource retailers turn to get the edge they deserve. Don’t rely on the cookie-cutter strategies others rely on - stand out on the crowded shelf This episode's FREE downloadable guide ...
SECRETS 245 How To Become An Expert In Your Retail Partner
BRAND SECRETS AND STRATEGIES The Retail Solved Blueprint - January 19, 2021 19:00 - 14 minutes ★★★★★ - 17 ratingsNo two retailers are the same. They deserve to be respected and valued. Their success is your success. Personalizing your relationship will pay huge dividends and give you the edge you deserve. Savvy retailers may reward you with incremental opportunities This episode's FREE downloadable guide...
245 How To Become An Expert In Your Retail Partner
BRAND SECRETS AND STRATEGIES The Retail Solved Blueprint - January 19, 2021 19:00 - 14 minutes ★★★★★ - 17 ratingsNo two retailers are the same. They deserve to be respected and valued. Their success is your success. Personalizing your relationship will pay huge dividends and give you the edge you deserve. Savvy retailers may reward you with incremental opportunities This episode's FREE downloadable guide...
244 How To Make And Sell Products Your Customers Want To Buy
BRAND SECRETS AND STRATEGIES The Retail Solved Blueprint - January 18, 2021 19:00 - 11 minutes ★★★★★ - 17 ratingsNatural is the R&D for total CPG. Natural products are driving the profitable trends. Co-creating with your loyal tribe can dramatically improve new item launches while streamlining innovation giving shoppers products they are eager to buy This episode's FREE downloadable guide Want an unfai...
SECRETS 244 How To Make And Sell Products Your Customers Want To Buy
BRAND SECRETS AND STRATEGIES The Retail Solved Blueprint - January 18, 2021 19:00 - 11 minutes ★★★★★ - 17 ratingsNatural is the R&D for total CPG. Natural products are driving the profitable trends. Co-creating with your loyal tribe can dramatically improve new item launches while streamlining innovation giving shoppers products they are eager to buy This episode's FREE downloadable guide 30 SECRETS To...
SECRETS 243 How To Use Fact-Based Selling To Give Your Brand A Sustainable Edge
BRAND SECRETS AND STRATEGIES The Retail Solved Blueprint - January 17, 2021 19:00 - 13 minutes ★★★★★ - 17 ratingsFact-based selling is advanced storytelling - what I call true category management. Fact-based storytelling includes actionable recommendations with measurable results to give you the edge you deserve - not the cookie-cutter strategies others use This episode's FREE downloadable guide 30 SEC...
243 How To Use Fact-Based Selling To Give Your Brand A Sustainable Edge
BRAND SECRETS AND STRATEGIES The Retail Solved Blueprint - January 17, 2021 19:00 - 13 minutes ★★★★★ - 17 ratingsFact-based selling is advanced storytelling - what I call true category management. Fact-based storytelling includes actionable recommendations with measurable results to give you the edge you deserve - not the cookie-cutter strategies others use This episode's FREE downloadable guide Want a...
SECRETS 242 How To Use Data Analytics - The Roadmap To Future Sales And Profits
BRAND SECRETS AND STRATEGIES The Retail Solved Blueprint - January 16, 2021 19:00 - 13 minutes ★★★★★ - 17 ratingsKnowledge is power - especially in this industry. If you want to compete at a higher level you need to adopt the advanced strategies big brands rely on. This is how you level the playing field and even gain the edge you deserve! Make this a commitment! This episode's FREE downloadable guide ...
242 How To Use Data Analytics - The Roadmap To Future Sales And Profits
BRAND SECRETS AND STRATEGIES The Retail Solved Blueprint - January 16, 2021 19:00 - 13 minutes ★★★★★ - 17 ratingsKnowledge is power - especially in this industry. If you want to compete at a higher level you need to adopt the advanced strategies big brands rely on. This is how you level the playing field and even gain the edge you deserve! Make this a commitment! This episode's FREE downloadable guide ...
241 How To Become A Trusted And Respected Retailer Partner - A Category Leader
BRAND SECRETS AND STRATEGIES The Retail Solved Blueprint - January 15, 2021 19:00 - 16 minutes ★★★★★ - 17 ratingsRetailers want and need your help! You hold the key to giving them a huge competitive edge. Become an indispensable trusted resource and partner and savvy retailers will reward you with incremental opportunities. Give your brand the edge you deserve! This episode's FREE downloadable guide Wa...
SECRETS 241 How To Become A Trusted And Respected Retailer Partner - A Category Leader
BRAND SECRETS AND STRATEGIES The Retail Solved Blueprint - January 15, 2021 19:00 - 16 minutes ★★★★★ - 17 ratingsRetailers want and need your help! You hold the key to giving them a huge competitive edge. Become an indispensable trusted resource and partner and savvy retailers will reward you with incremental opportunities. Give your brand the edge you deserve! This episode's FREE downloadable guide 30...
240 Identify Your Ideal Retail Partner, Including On-Line
BRAND SECRETS AND STRATEGIES The Retail Solved Blueprint - January 14, 2021 19:00 - 14 minutes ★★★★★ - 17 ratingsJust like every customer is unique, so is every store. Use what you have learned in the 30 Day To Prosperity Challenge Series to find and identify your dream shopper and focus all your efforts there. Build sales in stores your customer shop in first! This episode's FREE downloadable guide Wa...
SECRETS 240 Identify Your Ideal Retail Partner Including On-Line
BRAND SECRETS AND STRATEGIES The Retail Solved Blueprint - January 14, 2021 19:00 - 14 minutes ★★★★★ - 17 ratingsJust like every customer is unique, so is every store. Use what you have learned in the 30 Day To Prosperity Challenge Series to find and identify your dream shopper and focus all your efforts there. Build sales in stores your customer shop in first! This episode's FREE downloadable guide 30...
SECRETS 239 Use Clarity And Consistency To Amplify Your Message
BRAND SECRETS AND STRATEGIES The Retail Solved Blueprint - January 13, 2021 19:00 - 17 minutes ★★★★★ - 17 ratingsConfusion pushes shoppers away. The customer journey needs to be simple and straightforward. Help lead shoppers to the resolution of their problem and you will win them for life. Make it easy for them to find and buy your products wherever they shop. This episode's FREE downloadable guide 30...
239 Use Clarity And Consistency To Amplify Your Message
BRAND SECRETS AND STRATEGIES The Retail Solved Blueprint - January 13, 2021 19:00 - 17 minutes ★★★★★ - 17 ratingsConfusion pushes shoppers away. The customer journey needs to be simple and straightforward. Help lead shoppers to the resolution of their problem and you will win them for life. Make it easy for them to find and buy your products wherever they shop. This episode's FREE downloadable guide Wa...
238 How To Make It Easy For Shoppers To Find And Buy Your Brand
BRAND SECRETS AND STRATEGIES The Retail Solved Blueprint - January 12, 2021 15:00 - 10 minutes ★★★★★ - 17 ratingsShoppers cant buy your products if they can’t find them. Make it easy for them to find and buy them anywhere they shop. Include complementary products in their shopping journey. The cornerstone of every brand's success is happy engaged customers. This episode's FREE downloadable guide Want a...
SECRETS 238 How To Make It Easy For Shoppers To Find And Buy Your Brand
BRAND SECRETS AND STRATEGIES The Retail Solved Blueprint - January 12, 2021 15:00 - 10 minutes ★★★★★ - 17 ratingsShoppers cant buy your products if they can’t find them. Make it easy for them to find and buy them anywhere they shop. Include complementary products in their shopping journey. The cornerstone of every brand's success is happy engaged customers. This episode's FREE downloadable guide 30 Day...
237 How To Become A Great Story Teller - Engage Customers
BRAND SECRETS AND STRATEGIES The Retail Solved Blueprint - January 11, 2021 15:00 - 13 minutes ★★★★★ - 17 ratingsBecome a consistent and impassioned master storyteller. Shoppers want personalization which begins with a human focus. Stories that resonate and connect with shoppers inspire brand evangelism and fierce loyalty - How To Future Proof Your Brand This episode's FREE downloadable guide Want an u...
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