Latest Creativedirector Podcast Episodes
Episode 095- Meet Mari Amor
Workbook Radio - April 20, 2024 03:39 - 15 minutes ★★★★ - 13 ratingsAfter a career 13 years in the making, Mari (pronounced Mary) Amor is finally stepping into her true name. On this episode, we talk to Mari about her decision, the steps taken for this evolution, and what she’s looking forward to on her journey and the industry as a whole. About Mari: Mari (pr...
Episode 094- New Year, New Personal Project with Dennis Welsh
Workbook Radio - February 13, 2024 03:38 - 14 minutes ★★★★ - 13 ratingsDennis Welsh is a commercial photographer and director, working with clients to help share their brand stories through authentic stills and motion. On this episode Dennis talks about starting 2024 with a personal project, what past projects have taught him, and how his experiences on them have s...
Episode 093- Advertising & Innovation in Atlanta with Dagger CEO Mike Popowski
Workbook Radio - December 28, 2023 23:06 - 15 minutes ★★★★ - 13 ratingsMike Popowski is CEO at Atlanta based agency Dagger and has led them from a three-person shop to a 2020 Ad Age Small Agency of the Year winner and one of Adweek’s Top 100 Fastest-Growing Agencies consecutively (2019, 2020, & 2021) in under five years. On this episode, Mike and I chat about Da...
Episode 092- Matt Garbutt talks AI in Advertising
Workbook Radio - December 01, 2023 20:47 - 25 minutes ★★★★ - 13 ratingsMatt Garbutt is a Creative Director at Brave Bison, a digital agency in the UK. He has been very vocal about the use of AI (specifically generative AI) in advertising, with published articles and interviews on his application of the technology with client campaigns. On this episode, Matt discu...
Episode 091- TDA_Boulder x Rise Against Suicide
Workbook Radio - September 08, 2023 21:11 - 14 minutes ★★★★ - 13 ratingsRise Against Suicide is a nonprofit whose mission is to help young people at risk of suicide by removing the financial and social barriers to treatment. Their first awarness campaign launched last week, helmed by board member and ECD/Partner at TDA_Boulder, Jonathan Schoenberg. On T...
Episode 090- Dennis Murphy and My Hand My Cause
Workbook Radio - July 13, 2023 22:30 - 12 minutes ★★★★ - 13 ratingsInternationally recognized advertising photographer and director Dennis Murphy has shot on four continents for clients including Ducati, American Airlines and the Dallas Cowboys. On this episode we talk about his new adventure, his non-profit My Hand My Cause, Inc., a fundraising initiative th...
Episode 089- Felipe Simi, SOKO
Workbook Radio - June 20, 2023 20:24 - 20 minutes ★★★★ - 13 ratingsFelipe Simi is founder, CEO and Creative Chairman at SOKO, a 7-year-old independent agency in Brazil. Earlier this year SOKO made headlines when they partnered with Heinz Brazil to release the country's first safe red tattoo ink. I sat down with Felipe to talk about why he started SOKO, what it'...
Episode 088- Brian Carlson
Workbook Radio - June 04, 2023 03:31 - 14 minutes ★★★★ - 13 ratingsBrian Carlson is photographer and filmmaker with over a decade of experience and a passion for storytelling. On this episode, Brian talks about his time in Africa and how it's shaped him both professionally and personally, as well as his fascination of subcultures which has led him from carnival...
Episode 087- Margaret Johnson on Creating Super Bowl Ads
Workbook Radio - April 26, 2023 23:04 - 13 minutes ★★★★ - 13 ratingsIn 2023, Goodby Silverstein & Partners created the Doritos Super Bowl spot featuring Jack Harlow, Missy Elliott, and Elton John. On this episode, I sat down with GS&P’s Chief Creative Officer and Partner, Margaret Johnson, to talk all things Super Bowl. It’s a behind the scenes into what it ta...
Episode 086- Alex Garcia
Workbook Radio - April 15, 2023 01:21 - 14 minutes ★★★★ - 13 ratingsAs a Chicago-based photographer and filmmaker, Alex Garcia excels in crafting storytelling moments for brands and organizations that are both candid and intimate. On this episode, Alex talks about his process of connecting with his subjects and his mission to be a bridge connecting communities i...
Episode 085- John Fedele
Workbook Radio - March 21, 2023 23:15 - 14 minutes ★★★★ - 13 ratingsOn this episode, Photographer/Director John Fedele talks to us about pivoting from Art Director to Commercial Photographer, his new work with Staples, his new rep, and looking ahead at the advertising landscape. About John Fedele: "I'm a photographer & director based in the Midwest ...
Episode 084- Felicia Perretti
Workbook Radio - March 02, 2023 03:46 - 15 minutes ★★★★ - 13 ratingsOn this episode, commercial food and beverage photographer/director Felicia Perretti talks about some of her projects, from Dominos in Abu Dhabi to aluminum foil in her own kitchen, and how she uses linkedin, promo pieces, and photo contests all as part of her marketing strategy. Ab...
Episode 083- Tasha Dean on Diversity in Advertising, Part 2
Workbook Radio - January 26, 2023 23:04 - 10 minutes ★★★★ - 13 ratingsOn this episode, The Martin Agency's first ever Chief Revenue Officer Tasha Dean talks about the The 50/50 Initiative, a pledge made by the agency to hire, "a minimum of 50% creative talent from underrepresented groups with regards to gender, race, ethnicity, ability and LGBTQI+ for all video co...
Episode 082- Tasha Dean on "The 50/50 Initiative" and Diversity in Advertising, Part 1
Workbook Radio - January 18, 2023 21:53 - 12 minutes ★★★★ - 13 ratingsOn this episode, The Martin Agency's first ever Chief Revenue Officer Tasha Dean talks about the The 50/50 Initiative, a pledge made by the agency to hire, "a minimum of 50% creative talent from underrepresented groups with regards to gender, race, ethnicity, ability and LGBTQI+ for all video co...
Episode 081- Standing Out in a Saturated Market 2022: Social Media and Portfolio Reviews
Workbook Radio - January 01, 2023 01:28 - 16 minutes ★★★★ - 13 ratingsIn this extended episode, we wrap up our 2022 standing out in a saturated market panel. Workbook’s Heidi Goverman ends on the subjects of social media and portfolio reviews with Senior Art Dir Jason Gan, CD Jana Jarosz, and EP Dir. of Production Michael Kaminski. About the Panelists: Jason ...
Episode 080- Standing Out In A Saturated Market 2022: Promo Pieces
Workbook Radio - December 06, 2022 01:15 - 14 minutes ★★★★ - 13 ratingsWe’re back with another installment of Standing Out in a Saturated Market 2022. On this episode, Workbook’s Heidi Goverman talks digital and print promo pieces with Senior Art Director Jason Gan, Creative Director Jana Jarosz, and EP Dir of Production Michael Kaminsky. About the Panel...
Episode 079- Standing Out in a Saturated Market 2022: Websites
Workbook Radio - November 14, 2022 03:29 - 10 minutes ★★★★ - 13 ratingsBack in October, Workbook SVP Heidi Goverman hosted a panel with APA New York to ask Creatives: How can commercial artists stand out to creative buyers to get work seen, recognized and ultimately get hired in 2022? In first part, Heidi talks website dos and don'ts with panelists Jason Gan (SA...
Episode 078- Jonathan Rice, Part 2
Workbook Radio - October 18, 2022 13:00 - 11 minutes ★★★★ - 13 ratingsOn this episode, Jonathan talks about his transition into illustration, advice he has for fellow illustrators in working with creative directors, having been one, and what’s ahead for him in his career.
Episode 077- Jonathan Rice, Part 1
Workbook Radio - September 26, 2022 13:00 - 10 minutes ★★★★ - 13 ratingsJonathan Rice is a poster artist, illustrator and designer. Jonathan has years of experience working for some of the country’s largest agencies and brands like Y&R, Tracy Locke, Pepsi, and P&G. But Jonathan’s heart was always drawn to making great, visually interesting Illustrations, art and des...
Episode 076- Stephen Hamilton, Part 2
Workbook Radio - August 19, 2022 00:21 - 12 minutes ★★★★ - 13 ratingsOn this episode, Stephen finishes discussing the Nick Cave: Forothermore exhibit at MCA Chicago, then shifts gears to discuss the reimagined Who's Hungry Magazine, his new project Images for Artisans, and more. About Stephen: Stephen Hamilton is a food and beverage director and photographer...
Episode 075- Stephen Hamilton, Part 1
Workbook Radio - August 11, 2022 00:25 - 12 minutes ★★★★ - 13 ratingsOn this Episode, we talk with food photographer and director Stephen Hamilton about how he got into food photography, his thoughts on having a "distinct point of view" in you work, and how he became a part of the Nick Cave: Forothermore exhibit at the MCA Chicago. About Stephen: Stephen Hami...
Episode 074- Sarah Lent & Curt Schreiber, Part 2
Workbook Radio - July 18, 2022 23:48 - 10 minutes ★★★★ - 13 ratingsVSA Partners' Chief Marketing Officer Sarah Lent and Chief Creative Officer Curt Schreiber talk about NFTs and the Metaverse, how Artists can start preparing for work in this brave new world, and the resilience of the advertising community in the face of change. For more information on Sar...
Episode 073- Sarah Lent & Curt Schreiber, Part 1
Workbook Radio - July 05, 2022 19:07 - 12 minutes ★★★★ - 13 ratingsWe’re back on the subject of NFTs, this time with VSA Partners Chief Marketing Officer Sarah Lent and Chief Creative Officer Curt Schreiber. On this episode, Sarah and Curt discuss the creative origins of NFTs, how VSA Partners is creating opportunities out of this new technology, and how artis...
Episode 072- Tim Mendola & Jodie Hein, Part 2
Workbook Radio - June 17, 2022 03:41 - 8 minutes ★★★★ - 13 ratingsOn this episode I’m joined by Artists Agents Tim Mendola of Mendola Artists and Jodie Hein of Rapp|Art to talk about Animation and Illustration in 2022. Tim and Jodie talk about how they take on illustration and animation artist promotion in 2022, what artists can themselves to stand out, and ...
Episode 071- Tim Mendola & Jodie Hein, Part 1
Workbook Radio - June 07, 2022 21:40 - 10 minutes ★★★★ - 13 ratingsOn this episode, we're joined by Artist Agents Tim Mendola (Mendola Artists) and Jodie Hein (Rapp|Art) to talk about Animation and Illustration in 2022. In this first part, Tim and Jodie talk about the artist-agent relationship, how they navigate clients, and what (if anything) shifted post-pand...
Episode 070- Dave Merwin, Part 2
Workbook Radio - May 30, 2022 06:09 - 10 minutes ★★★★ - 13 ratingsDave Merwin is currently building web applications and blockchain solutions for companies around the world and serves as Executive Sponsor and Production Strategist at DEPT Agency. We’re picking up right where we left off in better understanding NFTs. From personal work to community exper...
Episode 069- Dave Merwin, Part 1
Workbook Radio - May 22, 2022 03:08 - 10 minutes ★★★★ - 13 ratingsDave Merwin is currently building web applications and blockchain solutions for companies around the world and serves as Executive Sponsor and Production Strategist at DEPT Agency. On this episode, Dave breaks down NFTs, how advertisers are jumping on them, and what it all means for comme...
Episode 068- Rose Kaz, Part 2
Workbook Radio - March 22, 2022 22:34 - 13 minutes ★★★★ - 13 ratingsOn this episode, we’re talking Black Mountain College and beyond. Rose talks about her personal project on that hallowed ground, and then shifts gears to talk about Females in artist spaces, what has been accomplished and where we need to go. Rose Kaz is a photographer, entrepreneur, produce...
Episode 067- Rose Kaz, Part 1
Workbook Radio - February 19, 2022 03:18 - 10 minutes ★★★★ - 13 ratingsOn the episode, international creative and activist Rose Kaz talks about her start in photography, how it led her to create the online networking platform LBI Backstage Pass, and her latest project featuring Female Owned Brands. For more on Rose, click here. For more on LBI Backstage Pass, cli...
Episode 066- Bobby "Do Right" Prokenpek, Part 2
Workbook Radio - January 03, 2022 00:26 - 11 minutes ★★★★ - 13 ratingsBobby "Do Right" Prokenpek is a commercial, editorial, and advertising photographer who clients include Nintendo, Doritos, and Old Navy. On this episode, Bobby talks about what he learned from his Peeping Bob project, his outlook on photography moving forward, and how to stay the creative cour...
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