Latest Cmo podcast Podcast Episodes

On Purpose with Lisa Colantuono artwork

Episode #18 - Would Consumers Miss You if You Were Gone Tomorrow?

On Purpose with Lisa Colantuono - April 29, 2024 04:00 - 30 minutes ★★★★★ - 5 ratings
Learn more about Havas New York here. Connect with Dan Lucey here. Connect with Sarah Collinson here.

On Purpose with Lisa Colantuono artwork

Episode #17 - Building a Brand Story That People Actually Want to Hear

On Purpose with Lisa Colantuono - April 04, 2024 23:37 - 33 minutes ★★★★★ - 5 ratings
Episode resources: Learn more about Bob's Your Uncle here. Connect with Bob Froese here.

On Purpose with Lisa Colantuono artwork

Episode #16- Building a Challenger Mindset to Disrupt Your Market

On Purpose with Lisa Colantuono - July 10, 2023 04:00 - 28 minutes ★★★★★ - 5 ratings
Learn more about VCCP here. Connect with Brett Edgar here. Connect with Jonny Shaw here.

On Purpose with Lisa Colantuono artwork

Episode #15- How to Leave a Mark on Your Customers

On Purpose with Lisa Colantuono - May 02, 2023 13:10 - 19 minutes ★★★★★ - 5 ratings
Learn more about Partners + Napier here. Connect with Courtney Cotrupe here.

On Purpose with Lisa Colantuono artwork

Episode #14- How Your Brand Can Win in the Battle Against Indifference

On Purpose with Lisa Colantuono - March 22, 2023 14:16 - 22 minutes ★★★★★ - 5 ratings
To learn more about Courtney Lewis, connect with her here. To learn more about The Variable, visit its website here.

On Purpose with Lisa Colantuono artwork

Episode #13- Making Your Brand More Memorable

On Purpose with Lisa Colantuono - February 21, 2023 15:50 - 31 minutes ★★★★★ - 5 ratings
Connect with John Haber, Co-Founder of Giant Spoon Learn more about Giant Spoon by visiting their website here. 

On Purpose with Lisa Colantuono artwork

Episode #12- The Powerful Trifecta Required for Successful Modern Marketing

On Purpose with Lisa Colantuono - January 27, 2023 05:00 - 33 minutes ★★★★★ - 5 ratings
Click here to learn more about GYK Antler Click here to connect with Pam Hamlin Click here to connect with Mark Battista

On Purpose with Lisa Colantuono artwork

Episode #11- Selling with a Frictionless Experience

On Purpose with Lisa Colantuono - October 10, 2022 04:00 - 23 minutes ★★★★★ - 5 ratings
Connect with Laurel Rossi on LinkedIn here. Learn more about Infillion here.

On Purpose with Lisa Colantuono artwork

Episode #10- Turning Your Brand Identity Into the Brand Experience

On Purpose with Lisa Colantuono - September 14, 2022 04:00 - 32 minutes ★★★★★ - 5 ratings
Connect with Todd Irwin on LinkedIn here. Learn more about Fazer Agency here.

On Purpose with Lisa Colantuono artwork

#9- Building a Brave Brand to Drive True Social Impact

On Purpose with Lisa Colantuono - May 16, 2022 04:00 - 42 minutes ★★★★★ - 5 ratings
Episode resources: David Angelo LinkedIn David&Goliath website Today I’m Brave website

On Purpose with Lisa Colantuono artwork

8- Using Integration & The Human Touch to Build Brand Advocates

On Purpose with Lisa Colantuono - May 09, 2022 04:00 - 27 minutes ★★★★★ - 5 ratings
To learn more about Mike Caguin, add him on LinkedIn here. To learn more about Periscope, view their website here.  

On Purpose with Lisa Colantuono artwork

#7- Building a strategy that moves at the speed of culture

On Purpose with Lisa Colantuono - February 27, 2022 17:42 - 36 minutes ★★★★★ - 5 ratings
For more information on Libby Brockoff, you can connect with her here on LinkedIn. For more information on Jake Sugarman, you can connect with him here on LinkedIn.  If you are interested in learning more or working with Odysseus Arms, check them out here. And of course, if your brand is hopi...

On Purpose with Lisa Colantuono artwork

#6 How Marketers Can Create the Future Faster with Barbarian

On Purpose with Lisa Colantuono - February 07, 2022 05:00 - 31 minutes ★★★★★ - 5 ratings
For more information on Steven Moy, you can connect with him here on LinkedIn. If you are interested in learning more or working with Barbarian, check them out here. And of course, if your brand is hoping to start an agency search, AAR Partners would be delighted to help. Contact us here.

On Purpose with Lisa Colantuono artwork

#5 Understanding What Consumers Are Saying About Your Brand with ModOp

On Purpose with Lisa Colantuono - October 04, 2021 12:48 - 28 minutes ★★★★★ - 5 ratings
For more information on Eric J. Bertrand, you can connect with him here on LinkedIn. For more information on Miles Dinsmoor, you can connect with him here on LinkedIn. If you are interested in learning more or working with ModOp, check them out here. And of course, if your brand is hoping to ...

On Purpose with Lisa Colantuono artwork

#4 How to Stop Producing Tone-Deaf Content with Creative Digital Agency

On Purpose with Lisa Colantuono - August 02, 2021 13:49 - 34 minutes ★★★★★ - 5 ratings
For more information on Jin Kim, you can connect with him here on LinkedIn. If you are interested in learning more or working with CDA, check them out here. And of course, if your brand is hoping to start an agency search, AAR Partners would be delighted to help. Contact us here.

On Purpose with Lisa Colantuono artwork

#3 How Brands Can Use Data to Break Through Creatively and with Relevance with BARKER NYC

On Purpose with Lisa Colantuono - July 11, 2021 13:42 - 28 minutes ★★★★★ - 5 ratings
For more information on Mary Beth Weil, you can connect with her here on LinkedIn. If you are interested in learning more or working with BARKER NYC, check them out here. And of course, if your brand is hoping to start an agency search, AAR Partners would be delighted to help. Contact us here. 

On Purpose with Lisa Colantuono artwork

#2 The Difference Between Brand Purpose and Doing Good Work with FBC's CEO, Carter Murray and CCO Susan Credle

On Purpose with Lisa Colantuono - May 20, 2021 14:00 - 30 minutes ★★★★★ - 5 ratings
FBC talks about the difference between brand purpose and doing good- and how many marketers may not know the difference. Their 3-part framework helps brands identify their true purpose by looking at the brand's past, present and future. Learn more about how FBC helps brands drive a bigger more me...

On Purpose with Lisa Colantuono artwork

#2 The Difference Between Brand Purpose and Doing Good Work with FCB's CEO, Carter Murray and CCO Susan Credle

On Purpose with Lisa Colantuono - May 20, 2021 14:00 - 30 minutes ★★★★★ - 5 ratings
FCB talks about the difference between brand purpose and doing good- and how many marketers may not know the difference. Their 3-part framework helps brands identify their true purpose by looking at the brand's past, present and future. Learn more about how FCB helps brands drive a bigger more me...

On Purpose with Lisa Colantuono artwork

Focusing On What Excites Your Audience with Energy BBDO

On Purpose with Lisa Colantuono - April 28, 2021 12:30 - 23 minutes ★★★★★ - 5 ratings
In this episode, Lisa Colantuono speaks with Larry Gies, Chief Strategy Officer at Energy BBDO about how brands can create incredible marketing campaigns by focusing solely on what excites their audiences.

On Purpose with Lisa Colantuono artwork

#1 Focusing On What Excites Your Audience with Energy BBDO

On Purpose with Lisa Colantuono - April 28, 2021 12:30 - 23 minutes ★★★★★ - 5 ratings
In this episode, Lisa Colantuono speaks with Larry Gies, Chief Strategy Officer at Energy BBDO about how brands can create incredible marketing campaigns by focusing solely on what excites their audiences.

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