Latest Brand agency Podcast Episodes

Episode 4: Rational Marketing vs Irrational Customers

Uppwards - The B2B Marketing Podcast - April 29, 2022 08:35 - 31 minutes
Chat to us on Twitter: @UppB2B Learn more about Upp: https://www.uppb2b.co.uk/ Dan's Reading List: Rory Sutherland - Alchemy: The Surprising Power of Ideas That Don't Make Sense Ian Leslie - Curious: The Desire to Know and Why Your Future Depends On It Richard Shotton - The Choice Factory M...

How To Run Effective Paid Search Campaigns

Hear Me Raw - November 04, 2019 18:50 - 41 minutes
This episode is for anyone who looks after paid search channels, digital marketing managers who manage paid search specialists, or anyone looking to broaden their knowledge on paid search channels.  

Getting Started on Social Media Advertising

Hear Me Raw - September 27, 2019 15:18 - 35 minutes
In this episode I have guest speaker Ben Waterhouse with me to talk about getting started on social media advertising. Ben is The Pull Agency's Social Media Manager and is certified on the Facebook Blueprint certification - so the ideal guest host for today's show! In this podcast we share some ...

Episode 3: 7 Tips to Improve Your Digital Effectiveness

Uppwards - The B2B Marketing Podcast - September 22, 2019 19:49 - 37 minutes
Chat to us on Twitter: @UppB2B Learn more about Upp: https://www.uppb2b.co.uk/ See the robot for yourself: https://www.fastcompany.com/90395110/how-googly-eyes-solved-one-of-todays-trickiest-ux-problems

Episode 2: What Makes a Great Idea in Digital?

Uppwards - The B2B Marketing Podcast - August 22, 2019 15:14 - 34 minutes
Chat to us on Twitter: @UppB2B Learn more about Upp: https://www.uppb2b.co.uk/ Read the Gartner research about the new B2B buying process: https://www.gartner.com/en/sales-service/insights/b2b-buying-journey Watch The Great Hack on Netflix See the EY Robots campaign in action here: https://w...

How to get you started on SEO

Hear Me Raw - August 13, 2019 13:25 - 51 minutes
In the beginning of this Podcast, Virginia will go into a quick overview of some of the SEO terms you need to know and explain what they mean. The next section goes into detail of how SEO is made up. This is where a large focus of the podcast will lie. In this section, Virginia will cover the t...

Episode 1: Short-Term/Long-Term Thinking: What’s the Perfect Marketing Balance?

Uppwards - The B2B Marketing Podcast - July 03, 2019 13:14 - 30 minutes
Chat to us on Twitter: @UppB2B Learn more about Upp: https://www.uppb2b.co.uk/ Find a summary of Les Binet & Peter Fields’ ‘The Long and Short of it’ here: https://bit.ly/2NvNUkl Read the 2019 Edelman Trust Barometer here: https://bit.ly/2Dk1ake