Latest Book marketing Podcast Episodes
Buyers v. Readers And Why They May Be Different People
Book Marketing Tips and Author Success Podcast - May 24, 2024 07:00 - 15 minutesAre you marketing to the wrong audience? As authors, we often find ourselves inadvertently targeting the wrong demographic, because while the reader may be obvious, they're not always the individuals buying or recommending (or gifting) your book. Join us as we unravel the complexities of audi...
William Yeske: Damn the Valley
Author Factor: Notable Nonfiction Books - May 23, 2024 12:00 - 36 minutes ★★★★★ - 14 ratingsOn episode #229 of The Author Factor Podcast, I am having a conversation with nonfiction book author, William "Will" Yeske. Will is a US Army combat veteran who served until 2018, despite being medically retired in 2015. He recently published his first nonfiction book, "Damn the Valley," inspi...
Introducing Fable! D2D's newest retail partner!
Self Publishing Insiders - May 23, 2024 05:00 - 52 minutesD2D just announced a new retail partnership with Fable, the popular online bookstore and social reading app that powers 25,000+ online book clubs. Joining us today is Kim Marsh Allee, Head of Operations & Community at Fable, as we discuss what this partnership means to you, your books, and your ...
Ep 124 - Multi-Advertiser Ads: A Surprising Discovery
Lets Run Facebook Ads: The Podcast - May 21, 2024 08:00 - 7 minutesA few months ago, Nick was recommending to enable 'multi-advertiser ads' in order to get your products or services seen by those with similar interests and shopping habits. However, after a few major alarm bells from clients, Nick is back to update his advice. In today's episode, Nick walks us...
Getting Book Endorsements: Everything You Need to Know
Book Marketing Tips and Author Success Podcast - May 17, 2024 07:00 - 23 minutesIn this episode we're talking about book endorsements, getting them, timing them, and what to do with them once they start coming in. Whether you're a seasoned author or a newbie, you're going to want our tips and advice! We'll explore the strategies and tactics for identifying the ideal person...
John Hewitt: Founder of Jackson Hewitt Tax Service
Author Factor: Notable Nonfiction Books - May 16, 2024 12:00 - 25 minutes ★★★★★ - 14 ratingsOn episode #228 of The Author Factor Podcast, I am having a conversation with John T. Hewitt. John is a legendary entrepreneur, having founded Jackson Hewitt and Liberty Tax, two of the largest tax preparation companies in the United States. With over 55 years of experience, John has built mul...
Library Advocacy with EveryLibrary
Self Publishing Insiders - May 16, 2024 05:00 - 53 minutesJohn Chrastka is the executive director of EveryLibrary, the first nationwide political action committee for libraries, and the EveryLibrary Institute, a nonprofit research and training organization focused on the future of library funding. In this episode we'll discuss book bans and censorship,...
SPS 261: Email Marketing + How To Build Your Email List with Igor Kheifets
Self Publishing School: How To Write A Book That Grows Your Impact, Income, And Business - May 15, 2024 20:00 - 41 minutes ★★★★★ - 461 ratingsUnlock the underestimated power of email marketing with Igor Kavets, the highest-paid maestro in the field, as we wander through the digital landscape where an email list triumphs over the flashiest social media presence. Igor, the mind behind "List Building Lifestyle Confessions of an Email Mill...
Ep 123 - What Does The Advantage Plus Pop-up Even Mean?
Lets Run Facebook Ads: The Podcast - May 13, 2024 09:00 - 10 minutesHave you seen the new Advantage Plus pop-up when publishing your ads? Unsure whether you should use it or not? Nick's here with advice for you! In today's episode, Nick runs through this new Advantage Plus pop-up, what it means and whether you should use it for your ad campaigns. He also uses e...
What's Up with the Rick Cahill Crime Novel Series?
Literary Entertainment! Live Author Interviews - May 11, 2024 15:00 - 1 hour ★★★★★ - 14 ratingsMystery suspense and crime thrillers are spotlighted at Off The Shelf #Books this Saturday, May 11, 2024 at 11am/EST (New York City time)! If you love a mystery suspense or crime thriller that keeps you turning the pages of a novel, don't miss this #podcast! Author Matt Coyle, creator of the Rick...
Mastering Nonfiction Book Descriptions: A Guide to Turning Browsers into Buyers
Book Marketing Tips and Author Success Podcast - May 10, 2024 07:00 - 23 minutesIn this week's episode, we're unpacking the crucial role of Nonfiction Amazon retail pages. Join us for an in-depth exploration of the pitfalls and common mistakes that can hinder your success in the competitive world of online retail. From lackluster descriptions to uninspiring visuals, we'll h...
Debbie Weiss: On Second Thought, Maybe I Can
Author Factor: Notable Nonfiction Books - May 09, 2024 09:00 - 23 minutes ★★★★★ - 14 ratingsOn episode #227 of The Author Factor Podcast I am having a conversation with nonfiction book author and podcaster, Debbie Weiss. Debbie is not only a seasoned entrepreneur but a new voice in the world of memoir writing, having transitioned from a diverse career in finance and insurance to becomi...
Inspiration and Writing Conferences from Toronto Indie Authors Conference
Self Publishing Insiders - May 09, 2024 05:00 - 53 minutesIf you know Draft2Digital, you know we're huge fans of writers conferences. Where else can you form lasting author friendships, establish key partnerships, and gain essential knowledge to help guide you along your author career? The Toronto Indie Author Conference (TIAC) is one such event, focus...
Ep 122 - How To Fix Your Facebook Ads When They Stop Working!
Lets Run Facebook Ads: The Podcast - May 07, 2024 12:00 - 12 minutesDo your Facebook Ads go from working great to suddenly underperforming? It can be a frustrating reality for many of us that run paid social media ads and it can be difficult to know how to fix it. In today's episode of the podcast, Nick gives his insight on this topic: about why your ads may h...
Behind the Curtain: Unveiling the Secrets of Success in Publishing
Book Marketing Tips and Author Success Podcast - May 03, 2024 19:00 - 37 minutesIn this episode Penny and Amy, the dynamic duo behind a successful book marketing and PR firm, invite listeners to join them for an intimate peek behind the curtain of their collaborative journey. While their chemistry is often praised, it's their ability to navigate different visions for growth...
SPS 260 Children’s Books, Pop Ups & Launching A Clothing Line with Princess Booker
Self Publishing School: How To Write A Book That Grows Your Impact, Income, And Business - May 03, 2024 14:00 - 39 minutes ★★★★★ - 461 ratingsFrom Grammy nods to imaginative storytelling, Princess Booker joins us to share her transformative journey into the world of children's books and culturally inspired fashion. Her debut as an author with "Grandma, What's That?" and the birth of her clothing line, Nine Mile Babies, stem from her Ja...
James I. Bond: Brain Glue
Author Factor: Notable Nonfiction Books - May 02, 2024 12:00 - 38 minutes ★★★★★ - 14 ratingsOn episode #226 of The Author Factor Podcast, I am having a conversation with nonfiction book author James I. Bond. Despite the coincidence of sharing a name with a famous spy, James has carved out his own impressive niche in the world of marketing and communication. With a background rich in be...
General Accounting for Indie Authors
Self Publishing Insiders - May 02, 2024 05:00 - 50 minutesDeAnna Hart, also known as D.F. Hart, writes crime thrillers and contemporary romance. She also has an MBA and over two decades of hands-on experience in accounting, and she co-wrote Accounting for Authors with Mark Lefebrve as a means to help indie authors better understand the nuances of runni...
The Wisdom of Morrie! Living and Aging Creatively and Joyfully!
Literary Entertainment! Live Author Interviews - April 27, 2024 15:00 - 1 hour ★★★★★ - 14 ratingsInspiration! Motivation! Total life celebration! Join us! Did you love Tuesdays With Morrie, a book (and movie) that inspired millions around the world! Great! Join us right here on Off The Shelf #Books Saturday, April 27, 2024 at 11am/EST (New York City time)! When you catch the #podcast, you g...
Cracking the Code: Reaching the Unreachable Reader
Book Marketing Tips and Author Success Podcast - April 26, 2024 07:00 - 17 minutesIn this week's episode, we chat about connecting with the elusive reader who seems to dwell beyond the realms of mainstream social media platforms. Even though the digital age is dominating how a lot of us consume content, not every reader can be found scrolling through Instagram reels or TikT...
Sonny Moyers: The Architecture of the Real Estate Practice
Author Factor: Notable Nonfiction Books - April 25, 2024 09:00 - 28 minutes ★★★★★ - 14 ratingsMeet Sonny Moyers, a titan in the Texas real estate scene and the author of the nonfiction book, "The Architecture of the Real Estate Practice." On episode #225 of The Author Factor Podcast, I am having a conversation with nonfiction book author Sonny Moyers, a prominent figure in the Texas rea...
Learn from Holloway’s Clever Direct-to-Consumer Sales & Discoverability Techniques
Inside Independent Publishing (with IBPA) - April 25, 2024 07:00 - 41 minutes ★★★★★ - 17 ratingsBetween traditionally published and self-published books, there are over 3 million books published per year, so in order for a book to stand out, sometimes independent publishers have to think outside the box. Independent publisher Holloway has a unique system with their publishing strategy in ...
Answering Your D2D Questions!
Self Publishing Insiders - April 25, 2024 05:00 - 50 minutesOur followers are in charge for this week's "Ask Us Anything" (AUA) edition of Self Publishing Insiders. All topics were welcome! Be sure to join us live next time we do an AUA! //Draft2Digital is where you start your Indie Author Career// Looking for your path to self-publishing success? Dr...
SPS 259 Editing 101: Everything You Need To Know Before Hiring An Editor with Qatharina Wanders
Self Publishing School: How To Write A Book That Grows Your Impact, Income, And Business - April 24, 2024 21:00 - 45 minutes ★★★★★ - 461 ratingsUnlock the secrets to transforming your manuscript into a masterpiece as Katarina Wonders, circus performer-turned-editor extraordinaire, joins me for a riveting discussion that promises to elevate your writing. With Katarina's vast experience in editing over a hundred books, we tear down the wal...
Book Sales: Why and How Self-Published Authors Are Taking the Lead
Book Marketing Tips and Author Success Podcast - April 19, 2024 07:00 - 28 minutesNot everyone talks about it, but all authors want to sell books. And we know a lot of you secretly (or not so secretly) would love to make enough to be a full-time author. But is achieving significant sales still a possibility? The surprising answer lies in the realm of self-publishing, where ...
SPS 258 $105k From My Book Launch Within 3 Months with Brian Luebben (From Passive To Passionate)
Self Publishing School: How To Write A Book That Grows Your Impact, Income, And Business - April 18, 2024 12:00 - 37 minutes ★★★★★ - 461 ratingsUnlock the secrets to transforming your financial future with Brian Lubin, the mastermind who left the corporate grind to conquer the real estate world and pen the game-changing book "Passive to Passionate." Our enlightening conversation traverses the challenges and triumphs of authorship, offer...
Nick Hutchison: Rise of the Reader
Author Factor: Notable Nonfiction Books - April 18, 2024 12:00 - 24 minutes ★★★★★ - 14 ratingsOn episode #224 of The Author Factor Podcast, I am having a conversation with Nick Hutchinson, the brainchild behind Book Thinkers, a digital marketing agency for book lovers that bridges the gap between authors and their readers. Nick is also the author of the nonfiction book, "Rise of the R...
Think Like a Cartoonist
Self Publishing Insiders - April 18, 2024 05:00 - 45 minutesToday we celebrate humor and creativity with accomplished author and cartoonist, Leigh Rubin. An author of more than 20 books, 2024 marks the 40th anniversary of Leigh's internationally syndicated cartoon, Rubes®, which is distributed by Creators Syndicate to hundreds of newspapers and media out...
Ep 121 - How Much Budget Do I Need To Run Facebook Ads?
Lets Run Facebook Ads: The Podcast - April 12, 2024 15:00 - 17 minutesOne of the questions asked time and time again when it comes to running paid social media campaigns is budget? How much should I spend? Is this too little or too much? Often it can be hard to know what sort of money to set aside and how to balance results with spend. In today's episode, Nick si...
Listener Request: Navigating Amazon's Book Review Minefield
Book Marketing Tips and Author Success Podcast - April 12, 2024 07:00 - 15 minutesThis is another listener request and we're talking about trigger words that could potentially result in your hard-earned reviews being pulled from your retail page. We chat about the fine line between what reviewers should say to maintain authenticity and what words they should tactfully avoid...
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