Latest Asketic Podcast Episodes
Asketic Podcast #42 Linda Kalniņa – RIX Riga Aiport Rebranding Journey
Asketic Podcast - April 15, 2024 06:10 - 1 hourJoin Asketic's Mikelis Bastiks, co-founder of Asketic, and Linda Kalnina, Corporate Brand Manager at Riga Airport, offering exclusive insight about the journey of the rebranding process of RIX Riga Airport.
Asketic Podcast #41 Jānis Lanka — Building a Better Internet One Digital Brick at a Time
Asketic Podcast - March 25, 2024 09:50 - 1 hourJoin Mikelis Bastiks, co-founder of Asketic and Janis Lanka, head of product management, offering exclusive insight about to e-commerce, product management, digital product strategy and methods of planning and prioritization - time protection
Asketic Podcast #40 Līva Grīnberga — Fear, Creativity, Feedback & Relationships
Asketic Podcast - February 29, 2024 15:40 - 55 minutesJoin Asketic co-founder Mikelis Bastiks and Liva Grinberga, Design Director, Speaker, Mentor, and Educator, offering exclusive insight into how to effectively lead a diverse team of designers from around the world, ensure consistent quality standards, and nurture positive relationships. Discover...
Asketic Podcast #39 Marijus Andrijauskas — Baltic Startups, Investing, Moving Fast
Asketic Podcast - February 02, 2024 14:15 - 1 hourJoin Asketic co-founder Mikelis Bastiks and early stage investor, Firstpick co-founder Marijus Andrijauskas, offering an exclusive insight into investing in early stage Baltic startups and why moving fast is so important
Asketic Podcast #38 David Hooker — Brand Design Selection Process (Part 2)
Asketic Podcast - December 20, 2023 11:38 - 48 minutesJoin co-founder Mikelis Bastiks and Printify brand lead David Hooker for Part 2, offering an exclusive insight into visual identity upgrade, brand design agency selection, and the process of structuring the implementation phase for your new brand.
Asketic Podcast #37 David Hooker — Behind the Scenes of Printify Brand (Part 1)
Asketic Podcast - December 08, 2023 16:24 - 33 minutesJoin Asketic co-founder Mikelis Bastiks and Printify brand lead David Hooker sharing practical insights on how to build a brand story, implementing it across the company & finding a balance while evolving the brand.
Asketic Podcast #36 Rita Alika-Šteinmane — Building a Brand to Land Netflix
Asketic Podcast - November 14, 2023 17:32 - 52 minutesIn this episode, Asketic Co-Founder Mikelis Bastiks and Rita Alika-Šteinmane, CEO / Executive Producer and co-owner of Panic animation studio share practical insights on how to build a brand to land Google, Netflix, Indeed, Uber, jetBlue, American Express, McDonald's, etc. and craft a global hea...
Asketic Podcast #35 Mikus Opelts — Operating Cadence & Embracing Imperfection
Asketic Podcast - November 03, 2023 19:14 - 1 hourIn this episode, Asketic Co-Founder Mikelis Bastiks and Mikus Opelts, founder of Giraffe360, share practical insights on building a team's operating cadence, effective international team management, and how imperfections make us unique.
Asketic Podcast #34 Lotte Tisenkopfa - Iltnere — Brand Consistency & Business Growth
Asketic Podcast - October 02, 2023 14:15 - 51 minutesJoin us for an insightful episode of the Asketic Podcast featuring Mikelis Bastiks, Co-Founder of Asketic, in conversation with Lotte Tisenkopfa-Iltnere, the Founder of MÁDARA Cosmetics, as they delve into the secrets of achieving explosive growth through the mastery of brand consistency.
Asketic Podcast #33 Agija Kola — How to Work with a Niche Audience
Asketic Podcast - August 10, 2023 14:37 - 35 minutesAsketic Podcast Episode with Asketic Co-Founder Mikelis Bastiks and CMO SmartLynx Airlines, on how to reach and work with a Niche Audience.
Asketic Podcast #32 Evelīna Ozola — Dizaina Nozīme Pilsētā
Asketic Podcast - July 27, 2023 17:45 - 31 minutesAsketic podkāsta epizode ar Asketic līdzdibinātāju Miķeli Baštiku un Rīgas galveno pilsētas dizaineri Evelīnu Ozolu par to, ko dizains nozīmē pilsētvidē un kā tas ietekmē mūsu ikdienu.
Asketic Podcast #31 Māris Daģis — How to Develop & Sell Digital Products
Asketic Podcast - June 15, 2023 08:38 - 50 minutesAsketic Podcast Episode with Asketic Co-Founder Miķelis Baštiks and Founder of Sellfy.com, Māris Daģis, on how to sell digital products and monetize your audience.
Asketic Podcast #30 Tom Adam Vitolins — Building a Luxury Family Brand
Asketic Podcast - May 24, 2023 17:15 - 51 minutesAsketic Podcast Episode with Asketic Co-Founder Miķelis Baštiks and Founder Tom Adam Vitolins at Tom Adam on building an authentic luxury family business.
Asketic Podcast #30 Tom Adam — Building a Luxury Family Brand
Asketic Podcast - May 24, 2023 17:15 - 51 minutesAsketic Podcast Episode with Asketic Co-Founder Miķelis Baštiks and Founder Tom Adam Vitolins at Tom Adam on building an authentic luxury family business.
Asketic Podcast #29 — How Will AI Impact Brand Design
Asketic Podcast - April 12, 2023 17:03 - 1 hourAsketic Podcast Episode with Asketic co-Founder Miķelis Baštiks and Co-Founder at Starwatcher.io Ernests Štāls on how artificial intelligence will impact brand design.
Asketic Podcast #29 Ernests Štāls — How Will AI Impact Brand Design
Asketic Podcast - April 12, 2023 17:03 - 1 hourAsketic Podcast Episode with Asketic co-Founder Miķelis Baštiks and Co-Founder at Starwatcher.io Ernests Štāls on how artificial intelligence will impact brand design.
Asketic Podcast #28 Raitis Velps — Mastering Brand Consistency
Asketic Podcast - February 21, 2023 15:48 - 23 minutesAsketic Podcast Episode with Asketic co-Founder Mikelis Bastiks and Chief Marketing Officer at Corebook.io - Raitis Velps, on mastering brand consistency.
Asketic Podcast #28 — Mastering Brand Consistency
Asketic Podcast - February 21, 2023 15:48 - 23 minutesAsketic Podcast Episode with Asketic co-Founder Mikelis Bastiks and Chief Marketing Officer at Corebook.io - Raitis Velps, on mastering brand consistency.
Asketic Podcast #27 Laura Sirma — How to Create a Global Audio Brand
Asketic Podcast - January 25, 2023 19:48 - 52 minutesMikael Baštiks, Co-Founder of Asketic, speaks with Laura Sirma, Global Brand Director at Sonarworks, about building a global audio brand from Riga.
Asketic Podcast #27 — How to Create a Global Audio Brand
Asketic Podcast - January 25, 2023 19:48 - 52 minutesAs an introduction, could you broadly tell us about your path to marketing and brand management? My path to marketing began in school, because that’s the moment when you realize you’re good at a lot of things, but you don’t know which path to take. You realize that marketing is just a small ch...
Asketic Podcast #26 Artūrs Krūze — Building An Ecommerce Brand in 2023
Asketic Podcast - December 29, 2022 17:00 - 27 minutesAsketic co-Founder Miķelis Baštiks talks with Artūrs Krūze, whose company “Magebit”, founded in Riga, helps with e-commerce solutions all around the world.
Asketic Podcast #26 — Building An Ecommerce Brand in 2023
Asketic Podcast - December 29, 2022 17:00 - 27 minutesM: Hi Artūrs, thank you for coming! Could you please briefly describe what Magebit is about, how you started Magebit, which is your main company, your main business, what you do and how it all started? A: Yes, hi Miķelis! My name is Artūrs, long time ago, I used to be a programmer, and...
Asketic Podcast #25 Edgars Pētersons — Clear Brand Association
Asketic Podcast - December 06, 2022 15:51 - 28 minutesAsketic co-Founder Miķelis Baštiks talks with brand strategist @epetersons about why it’s important to create one clear association with a brand and why Latvian companies need to be more shameless in order to achieve global success.
Asketic Podcast #25 — Clear Brand Association
Asketic Podcast - December 06, 2022 15:51 - 28 minutesMy name is Miķelis Baštiks and this is Asketic Podcast where we talk about design and branding. This time we’re here with brand strategist Edgars Pētersons and we will discuss why it’s important to create one clear association with a brand and why Latvian companies need to be more shame...
Asketic Podcast #24 Beāte Seile — From an Idea to a Product
Asketic Podcast - October 24, 2022 14:06 - 26 minutesAsketic co-Founder Miķelis Baštiks talks with product & concept developer Beāte Seile about her experience working at “Stenders Cosmetics” and how to develop an idea into a finished product.
Asketic Podcast #23 Roberts Rūrāns — From Street Art to Medieval Art
Asketic Podcast - September 13, 2022 01:00 - 28 minutesAsketic co-Founder Miķelis Baštiks talks with product & concept developer Beāte Seile about her experience working at “Stenders Cosmetics” and how to develop an idea into a finished product.
Asketic Podcast #22 Liene Krištobane — Building a Brand for International Markets
Asketic Podcast - August 04, 2022 15:14 - 31 minutesAsketic co-Founder Miķelis Baštiks talks with Head of “Stenders Cosmetics” Marketing Liene Krištobane about her experience both working for the agency and being its client and how to present the Nordic design language to the Asian culture.
Asketic Podcast #21 Inese Ozola — The Gentle Power Of Women
Asketic Podcast - June 13, 2022 11:50 - 21 minutesAsketic co-Founder Miķelis Baštiks talking with Inese Ozola from "Amoralle" and "Amoralle Level Up" about how to build and work with the audience and how to create new ways of building business by listening to your audience.
Asketic Podcast #20 Mārtiņš Eihmanis — How Brand Values Drive Rebranding Process
Asketic Podcast - May 03, 2022 12:56 - 24 minutesAsketic co Founder Miķelis Baštiks talking with Head of “Virši” Marketing Mārtiņš Eihmanis about rebranding and facelift as a system. How the key values of a brand are practically expressed in the daily decisions of a company.
Asketic Podcast #20 Mārtiņš Eihmanis — How Brand Values Drive Rebranding Process
Asketic Podcast - May 03, 2022 12:56 - 24 minutesAsketic co Founder Miķelis Baštiks talking with Head of “Virši” Marketing Mārtiņš Eihmanis about rebranding and facelift as a system. How the key values of a brand are practically expressed in the daily decisions of a company. M: When did you realize that you have to go into marketing?...