The C-Suite Mentor - Business Growth for Small Business Leaders with Theresa Cantley artwork

The C-Suite Mentor - Business Growth for Small Business Leaders with Theresa Cantley

243 episodes - English - Latest episode: 5 days ago - ★★★★★ - 6 ratings

Theresa Cantley, a business and brand strategist reveals her strategies to help you "break out of of the traditional mold" of small business by learning new ways to build profitability into your business and freedom into your life. Create a brand and market your business while also learning how to assemble a high performing team. Discover how to create a marketing strategy that builds your visibility offline and online, how to infuse your brand into every part of your business creating a unique experience for your customers, how to create offers and products your customers will love and how to hire and create a high performing, highly motivated team. Theresa will share with you her experience over the past 20 years to show you creative ways to gain the clarity you need on the vision you have for your business and creative ways to get there while always staying one step ahead of your competition. Leadership development, systems and processes, organizational leadership, branding, marketing strategy, digital marketing, business planning, team building, building your authority, search engine optimization, goal setting, project management and learning how to make your vision a reality by becoming a visionary leader in your industry.

Business News Business News organizationaldevelopment branding brickandmortarbusiness businessplaning businessstrategy digitalmarketing leadership localbusiness marketingstrategy organizationalleadership
Homepage Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed

Episodes

The Truth About Loss

January 22, 2021 13:30 - 13 minutes - 12.2 MB

“There is no greater agony than bearing and untold story inside of you.” This quote from the famous author and amazing woman, Maya Angelou, has been playing over and over in my head this past week. My family has experienced a series of tragedies already in 2021, including the loss of my mother-in-law. It got me thinking a lot about the truth about loss and how it is inevitable in anyone’s life, the difference is how we choose to respond to them.

Don't Leave Your Growth to Randomness

January 08, 2021 13:30 - 24 minutes - 22.9 MB

When it comes to our businesses, we never want to leave anything to chance. If we run things in a random, go-with-the-flow fashion, we will probably never see the growth we want to. We’ll be too busy being stuck in a state of overwhelm and mediocrity that real achievements will become lost in the mix. In order to take that next leap to bigger and greater things, processes have to be put in place, plain and simple.

3 Questions to Ask Yourself to Achieve Growth in 2021

December 26, 2020 13:30 - 8 minutes - 8.05 MB

The answers that you and countless business owners out there are searching for are usually a lot closer to home than we think. We just need to start looking.

What type of entrepreneur are you?

December 19, 2020 13:30 - 13 minutes - 12 MB

What type of entrepreneur are you? These simple but powerful questions can be all there is standing in between you and the ultimate success of your business. And by asking these to yourself, you might also be able to discover what type of entrepreneur you are.

Do you have professional or amateur habits?

December 10, 2020 13:30 - 21 minutes - 20 MB

You might not realize it, but when you look really close at what is holding your business back from achieving great success, sometimes the answer lies in your own daily habits. Now, there are good and bad ones we can all fall into. But what we need to focus on more than any marketing strategy or social media presence is getting into those habits that take us from functioning like an amateur, and functioning like a professional.

Am I Doing Enough?

November 20, 2020 13:30 - 19 minutes - 18 MB

I’ve asked myself plenty of times this year: “Am I doing enough?”. This question often stems from looking only at the things you aren’t accomplishing and not giving any credit to all of the things that you are getting done each and every day. I'm here to tell you, you are doing enough, and you are enough. Just keep looking ahead to that future vision you have for your business and the rest will act accordingly.

Are you bottlenecking your own business?

November 13, 2020 13:30 - 17 minutes - 16.4 MB

When we run our business in a state of panic and haste, there is no good that can come from that. External problems will always be there and claiming that those external sources are holding you back, is actually what’s holding you back. We can’t control the adversity that is thrown our way, but what we can absolutely control is how we handle ourselves in tough situations. In this weeks episode I share some of the best ways you can prevent yourself from self destructing your business.

Don’t Get Stuck in the “Build It and They Will Come” Mindset

November 06, 2020 13:30 - 18 minutes - 17.1 MB

We’ve probably all heard it before, or at least thought about it, especially early on in our business ventures. The movie Field of Dreams made the line famous, but when we aren’t talking about cornfields, “build it and they will come” doesn’t necessarily apply. “All I’ve got to do is open up shop and the customers will flood in. Piece of cake.” you may have thought to yourself. But nothing is ever that easy. In this weeks episode I share some of the best ways to get new customers and clien...

Creating a Vision for Your Business Not Based on Current Circumstances

October 23, 2020 12:18 - 20 minutes - 18.7 MB

You’ve probably heard it countless times before: you need to have a vision for your business. The problem is, some people might get confused as to what this really does mean. Because all too often do I see that when people write out their vision statement or their mission statement, it’s all based on where they are now. Their current circumstance. Creating a vision for your business should not be based on your current circumstances, but rather, where you want to be.

Shining a Light on Mental Wellness | A Talk with Seamus Kelleher

October 16, 2020 12:30 - 1 hour - 55.4 MB

This past year has been one filled with a lot of hard times and uncertainty, and with that brought a rise in anxiety and depression for many, especially business owners. Some have seen up to 80% loss in profits and others forced to close their doors entirely. With so much working against us, it can be very difficult to see the light at the end of the tunnel. My guest today is Seamus Kelleher, here to speak on how he gets through his dark times and how he helps others to find their lights a...

Finding Your True North

October 10, 2020 14:32 - 15 minutes - 14.5 MB

Your true north, or north star, is the thing that will always be there to help you find some direction in your life. If ever you find yourself heading down the wrong path or you’ve lost your way down another, you look to this true north, this thing that gives you clarity and reminds you which way is right, and you correct your course back to where you were originally headed.

What To Do When You’re Stuck

October 02, 2020 12:30 - 27 minutes - 25.4 MB

In todays episode I share three of the best things you can do when you're feeling stuck with your business.

Learning How to Take "Shift" Seriously | A conversation with Anthony Trucks

September 23, 2020 12:14 - 44 minutes - 40.7 MB

In this weeks episode we have a very special guest - Anthony Trucks! We talk all bout how to taking "shift" seriously no matter what venture you are on in life will be the difference between who you are today and becoming the person you’ve always wanted to be.

Beating the Odds No Matter What

September 16, 2020 14:48 - 31 minutes - 28.5 MB

The guest I’ve welcomed onto the show with me today is someone who embodies resilience more than anyone else I know, my friend Vanessa. Not only is she one of my closest friends, but she was also my first mentor in business. We’ve been through countless ups and downs together, and she has been through plenty on her own with her battle with cancer. But she is strong and thriving and refuses to give up.

You Don’t Need to be Afraid of Your Numbers | Metrics Made Easy

September 09, 2020 14:33 - 33 minutes - 30.5 MB

Many small business owners are afraid of their numbers. They don’t look at any metrics at all and run things by “gut feelings” or what have you. That’s all fine and dandy if you don’t care whether or not your business thrives. But if you really want to see that growth in your business and find ways to move it forward, analyzing your numbers is absolutely necessary.

Betting on Yourself

September 02, 2020 16:06 - 13 minutes - 12.8 MB

Business owners from every walk of life are struggling right now, and my clients are feeling the struggle as well. I’ve been there countless times. Maybe not this exact situation, but I’ve been through the sinking feeling and the overwhelm and feeling like I simply cannot make it work. What I tell people to remember is that you can always bet on yourself.

How Our Experiences Help Shape Us

August 28, 2020 12:30 - 26 minutes - 23.9 MB

Wherever you are in your business journey, I encourage you to reflect a little on your past and all of the things that have shaped you into who you are today. All of the experiences you’ve been through, good or bad, can leave a big impact on your life. You may not have realized it in the moment, but when you take the time to think about where you’ve been, a lot of times it helps you find out where you need to go.

The #1 Habit Business Owners Aren’t Getting Into

August 26, 2020 13:11 - 20 minutes - 19 MB

Any time I want to talk about habits with clients, people tend to get squeamish. They begin to think that I only want to focus on the bad ones that they have, when in reality, the good ones are just as important to discuss. When we build on these good habits, they can leave us a more disciplined person that gets stuff done.

Slowing Down|Lessons Learned in Hard Times

August 19, 2020 12:30 - 22 minutes - 20.9 MB

It’s easy to lose track of your path to success, especially in tough times. We start to veer from that alignment we have with our vision and that’s when we start to burn ourselves out and feel out of control. All it takes to get back on course is slowing down and really gaining clarity on our business. And most importantly, realizing that feeling this way is completely normal in any journey to success. In this weeks episode we talk about how slowing down can mean the difference between mov...

Important vs. Urgent: A Talk with My Husband Dennis

August 12, 2020 12:30 - 40 minutes - 37.2 MB

This week we have our very first guest ever, my husband, Dennis. I talked Dennis into coming on because he is a projects manager for a software company and deals with all types of mergers and keeping things in order. In this weeks episode we discuss what is urgent versus what is important. Being an entrepreneur, or a project manager, we will get into this state of working where we wake up and immediately have to start putting out all these “urgent” fires. Before we know it, there’s no time...

How Being Busy is a Giant Distraction for Getting Results

August 05, 2020 14:35 - 11 minutes - 10.6 MB

When we as business owners first start out, our vision is in center focus. We can clearly see the future we want for ourselves and how we want to make it happen through our business. Though it seems the more and more we get into building the business, the more we lose sight of that vision. We get into this mode of staying busy, doing anything and everything with no end in sight. These tasks may seem dire, but when it comes down to it, they are holding you back from real growth.

Be More Present and Build Better Relationships By Setting Healthy Boundaries

July 29, 2020 16:37 - 21 minutes - 19.4 MB

There is something that I have always seemed to struggle with. At times it ruled my life and my business to the point where I would break down in tears because I just didn’t know how to fix it. But until I made the decision to set real boundaries for myself was when I could finally begin to breathe and think clearly again. In this weeks episode we talk about why it's so important to set boundaries.

Puppies, Progress, and Perfection

July 22, 2020 17:34 - 22 minutes - 20.8 MB

In this weeks episode I talk about the lessons learned from adopting 2 new puppies and how striving for perfection all the time can sometimes lead you down the wrong path in your business.

The 3 Most Important Days You Have

July 11, 2020 15:21 - 19 minutes - 18.4 MB

Every business right now is experiencing a crazy amount of change and transformations and for most, this is not a positive experience. But there can be no real growth if there is not some kind of discomfort. It won’t be easy, but the most important thing to remember through it all is what you stand for. In this weeks episode we talk about why it is so important to figure out what you value in life and in your business.

Moving forward

July 01, 2020 12:30 - 14 minutes - 13.8 MB

In this weeks episode we talk about why staying in alignment is so important and how it will help you to keep moving forward on the path to success.

3 Things You Can Create Now to Get the Success You Want in 2020

June 24, 2020 12:30 - 17 minutes - 16.3 MB

In this weeks episode I talk about 3 key things you should be working on right now to create a successful future for your business.

Building Resilience

June 17, 2020 12:30 - 23 minutes - 21.6 MB

We’ve been awakened to a lot of problems and what these recent times are here to teach us is how to be resilient through them. And to be resilient we must first learn that before we can make real change in the world, each one of us individually has to look within themselves. Look at how you’ve been showing up in work and in life and ask “How can I show up better?”.

The Power of Context

June 10, 2020 13:18 - 29 minutes - 27.3 MB

The power of context is having the capability to see something for what it is and being able to change your perspective on it accordingly, instead of remaining stuck in an old way of thinking. In this weeks episode I give you 3 things you can do right now in your business to start on a path towards a better future.

Creating a Culture in Your Business that Can Change the World

June 03, 2020 12:30 - 28 minutes - 26.6 MB

In this weeks episode we talk about how we should be trying to fix our current broken system by creating a culture in your business that can change the world.

The Lesson This Pandemic is Teaching Us and How it Will Help the Economy

May 27, 2020 16:10 - 18 minutes - 17.4 MB

Over the last couple of months, businesses have been through a lot of ups and downs. With the country slowing re-opening, many are wondering what to expect next. In this weeks episode we talk about some positive things that we can take away from this time of uncertainty and how we can use them to create a better future.

5 Barriers that are Holding You Back from Building a Resilient Business

May 20, 2020 12:30 - 24 minutes - 22.1 MB

When times of uncertainty arise and fear sets in, it can be hard to make a move at all. That is because, I believe, there are barriers we must first get over before we can fully accept our current situations and figure out how to move forward in them. In this weeks episode we discuss 5 barriers that are holding you back from creating a resilient business.

Authentic vs Consistent

May 06, 2020 12:30 - 21 minutes - 19.6 MB

Have you ever wondered what being “authentic” really means? These days, with the constant increase in social media presence in just about everyone’s life, it’s hard to know what is and isn’t. In this weeks episode we talk about why its important to be consistent rather than trying to be authentic all the time.  

3 Gifts That We Are Given

April 29, 2020 12:30 - 26 minutes - 24.4 MB

In this weeks episode we talk about 3 gifts that we all are given and how you can use them to your advantage instead of letting them go to waste.

Guiding Your Employees Through a Downturn

April 22, 2020 12:30 - 29 minutes - 26.9 MB

Being a leader is tough. As entrepreneurs and business owners, we still all go through our own stuff. Our own problems and doubts and fears. But in times like these it is more important than ever to remain strong for those that are counting on us. In this weeks episode we talk about the 5 best things you can do to guide your employees through a downturn.

Build Your Plane While You Fly It

April 15, 2020 12:30 - 26 minutes - 24.8 MB

In this weeks episode we talk about how you can shift your mindset away from fear and adapt to the difficult situation we find ourselves in.

Looking for the Lessons in Adversity

April 08, 2020 12:30 - 20 minutes - 19.2 MB

In this weeks episode we talk about looking for lessons in adversity instead of the struggles. With all of the uncertainty out there right now, I know myself as well as many others are starved for some kind of certainty in our lives. When we have certainty and can clearly see the path before us, it helps us shape our perspective on our business, on the world, and when we don’t have that, everything feels chaotic.

Handling Chaos

April 01, 2020 12:30 - 18 minutes - 16.8 MB

With all of this chaos in the world right now, its easy to get side tracked or distracted from what you really should be focusing on. And there is always going to be times like these throughout life, but what’s important is how you handle them. Whether it’s a global pandemic or simply unhappy customers or employees, there will always be something that you’ll be dealing with in your business. In this weeks episode we talk about how you can approach chaos with a clear and open mind.

Are You Interested or Committed?

March 25, 2020 12:30 - 20 minutes - 19.2 MB

In this weeks episode we talk about how being interested in an idea will get you started, but being committed to that idea will take you all the way to achieving it.

Leading in the Face of Fear to Find the Calm in the Storm

March 18, 2020 12:30 - 30 minutes - 28.2 MB

Leading in the face of fear can be tough, but the key is to be brave, show up as a leader, and find the calm in the storm.

Being Popular Is A Distraction For Being Exceptional

March 11, 2020 12:30 - 19 minutes - 17.9 MB

What makes your business the place to go? What makes it stand out among the rest because you aren’t doing it like everybody else is? How do you treat your customers? These factors should be your main focus while goal-setting. Popularity is a fad, and fads constantly change. In this weeks episode we talk about why you should focus on being exceptional rather than popular.

Clear Expectations

March 04, 2020 13:30 - 24 minutes - 22.6 MB

Setting clear expectations for your staff is seemingly one of the easiest tasks, but is where many businesses go wrong.  In this weeks episode we talk about 3 of the best things you can do to set expectations for your staff.

Let People Be Who They Are

February 26, 2020 13:30 - 26 minutes - 24.6 MB

I see it all the time. Business owners and managers hire people to do a job and try to cram them into this vision they have for their business. When their staff becomes unhappy, upset, and sometimes end up quitting, they can’t seem to figure out why. In this weeks episode we talk about why it's so important to let the people you work with be who they are.

Create Your Own Success Formula

February 19, 2020 13:30 - 28 minutes - 26.3 MB

One of the big things that I get into when I work with people is teaching them how to set goals. Where a lot of people go wrong is they don’t create a process that helps them to achieve that goal. Creating this process is part of what you need to do to create your own success formula.

5 Big Lessons from 50 Episodes

February 12, 2020 13:30 - 30 minutes - 27.7 MB

Starting my podcast was always a huge dream of mine. To think I’ve done 50 episodes already is unbelievable to me. Throughout the creating and recording of these episodes, I learned a lot and wanted to share these lessons with you.

Why Defining Your Core Values is Important

February 05, 2020 13:30 - 26 minutes - 24.2 MB

Your core values are so much more than just written down words, they are what help to define and guide you through your business. In this weeks episode talk about why your core values are so important.

What will your legacy be?

January 29, 2020 13:30 - 13 minutes - 12.2 MB

In this weeks episode we talk about why it is so important to focus on what you want to be remembered for. When you think about what it is in your business you want to be known for, the first step is starting from within. You aren’t going to be known for simply being rich or successful, but rather the difference you make in the world. How you present yourself in all situations, good or bad, is how you will be remembered. 

Episode 47 - The Power of a Signature Process

January 23, 2020 13:30 - 29 minutes - 26.6 MB

In this weeks episode we talk about why it's important to find out what it is that sets you apart from the rest. We also discuss how trying to copy someone else and expecting the same results does not work. 

Grow Your Business and Be a Better Leader

January 15, 2020 13:30 - 27 minutes - 25.6 MB

If you truly want to grow your business, you must first learn to become a better leader for your team. In this weeks episode we talk about four things that will help you to create an environment that will empower people to rise to a higher level. 

Stop focusing on how to do it now and get future focused instead.

January 08, 2020 13:30 - 30 minutes - 27.7 MB

The topic I’m bringing up in this weeks episode is all about how business owners get stuck on the “how” when planning their goals and why remaining future-focused is so important. This, like many of my topics, comes from my own personal experience in being stuck, but there is a way out of it.

Lessons from 2019

January 01, 2020 13:30 - 38 minutes - 35.1 MB

In this weeks episode we talk about the biggest lessons learned in 2019 and how to plan for even more success in the new decade!