Gilbert, Arizona is a place so great it has been named the third safest city in the whole country. Its growth and progression has come from the momentum of the locals investing in it. What are the features of the area that make it such an attractive place to buy property? Why is hyper-local knowledge so important in today’s real estate business? How can agents make sure they present a buyer’s home well? 

On this episode, Ann Schude shares on the area she serves, and what makes it so great. 

Key Points 

What makes Gilbert AZ So Great?

Gilbert, Arizona has got lots of positive media and is gaining momentum. It’s the third largest city in the US. Even with a population of over 250,000 people the city still manages to have a local feel to it. Many farmers have also invested in the growth of the area, and Gilbert offers great restaurants, activities and entertainment. 

Hyperlocal information is key 

Buyers are insisting on working with agents with hyperlocal information. We need to be able to give insights on the specifics of different neighborhoods, insights on amenities that are specific to the area. If agents can’t give that, buyers might as well just go on the internet. The highest value an agent offers is being a true expert on the local area. 

Presentation matters 

It’s important to clean and polish up a home for viewings. A potential buyer will overestimate how much a certain change will cost when they are viewing the house, so if the seller can make those inexpensive changes, it can increase the value of a home.