What to Say When Things Get Tough
80 episodes - English - Latest episode: 10 months ago -This podcast is dedicated to helping you communicate in difficult situations, both professional and personal.
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Episodes
Why We Play the Lottery
December 09, 2020 15:16 - 11 minutes - 8.67 MBMost people are perplexed by big numbers. We're just not good at comprehending millions, billions and trillions, and that can trip us up when we need to communicate effectively in difficult situations. In this episode, we discuss why we have such trouble with big numbers (which does help to explain why we continue to play the lottery even though we'll never win), how they influence our perception of risk, and some techniques for the proper use of big numbers in difficult communication situat...
Take 2: Associations and Communications - Part 2
December 02, 2020 13:56 - 24 minutes - 16.7 MBI think I made a mistake releasing a new episode during Thanksgiving week. Listenership was way down. So, I decided to re-post last week's interview with Sheri Singer of Singer Communications (www.singercomm.com). It's really good and I hope more people will hear it this way. Original music by Jim Cirillo (www.jimiumgroup.com). Original art by CC Snetsinger. Send questions to [email protected]. Follow us on Twitter at #wtswtgt. And please rate, review and subscribe!
Communications and Associations - Part 2
November 25, 2020 13:49 - 24 minutes - 16.4 MBToday I’m pleased to bring you the conclusion of my interview with Sheri Singer, president of Singer Communications. In this installment, Sheri and I discuss a few silver linings for trade associations and professional societies amidst all the bad news that’s come our way in 2020, and what they mean for communicators and consultants who work for these organizations. Thank you to Jim Cirillo at jimiumgroup.com for our original music and to CC Snetsinger for our original podcast art. Please...
Bonus Minisode: Sheri Singer on Non-Verbal Cues
November 19, 2020 14:05 - 7 minutes - 5.04 MBDuring our broader interview on association communications, Sheri Singer, president of Singer Communications (www.singercomm.com), shared her thoughts on how non-verbal cues have changed in the age of Covid. I decided to break it out as a bonus holiday season minisode for your listening pleasure. Check back next Wednesday for the conclusion of our interview.
Bonus Minisode: Sheri Singer on Non-Verbal Cues
November 19, 2020 14:05 - 7 minutes - 5.04 MBDuring our broader interview on association communications, Sheri Singer, president of Singer Communications (www.singercomm.com), shared her thoughts on how non-verbal cues have changed in the age of Covid. I decided to break it out as a bonus holiday season minisode for your listening pleasure. Check back next Wednesday for the conclusion of our interview.
Communications and Associations
November 18, 2020 14:05 - 25 minutes - 15.6 MBWe're joined today by Sheri Singer, president of Singer Communications. Sheri and I go way back and we've spent many years providing communications services to trade associations and professional society of all shapes and sizes. Our conversation went on so long that I decided to break it up into three parts. Today we talk (mostly) about the challenges that covid poses to associations and societies. Please enjoy! You can find Sheri on her website at singercomm.com. Thank you as always to Ji...
Best Of - My Interview with Keturah Rosato
November 04, 2020 14:24 - 41 minutes - 28.9 MBPlease enjoy this encore presentation of my interview with Keturah. She's lived an incredible, inspired life and shares the role that communication has played in her journey. It's never too late to subscribe to, rate and review this podcast. Please send questions to [email protected] and follow us on Twitter at #wtswtgt. And tune in next week for an all-new episode featuring Part 1 of my interview with Sheri Singer, a long-time friend and colleague and president of Singer Communications.
Nonverbals: A Quick, Illustrative Story
October 28, 2020 17:11 - 9 minutes - 6.06 MBWhen we really think about it, it's amazing how much information we take in -- and how strongly we judge and assess the world around us -- based on non-verbal cues. In this episode, I share a short story about my girlfriend's two younger sons which I think illustrates the point. Thank you to Jim Cirillo of jimiumgroup.com for the original music. Thank you to CC Snetsinger, one of the sons I talk about today, for the original podcast art -- which I don't think I've ever mentioned is an abst...
Nonverbals: The Mucous Membrane Syndrome
October 21, 2020 13:27 - 19 minutes - 11.9 MBWe continue our discussion about nonverbal messaging, and specifically how the "mucous membrane syndrome" can trip us up in difficult situations. The first episode proved to be so popular that we'll return to this topic a third time in the our next episode. During the episode, I refer to the third edition of David Eckman, Emotional in the Human Face, published by the Oxford University Press in 2007. Thank you to Jim Cirillo of jimiumgroup.com for our original music and CC Snetsinger for ou...
Nonverbals: The Eyes Have It
October 14, 2020 14:06 - 19 minutes - 11.5 MBIn difficult situations, the non-verbal cues you send can overwhelm your verbal messages. Research shows that we subconsciously judge dozens of non-verbal cues to decide whether we find someone to be trustworthy and credible. Today we'll talk about three: eyes, hands and dress. Thanks as always to Jim Cirillo at jimiumgroup.com for our original music and CC Snetsinger for our original art. Please subscribe, rate and review us on Apple Podcasts, send questions to [email protected], and foll...
Best Of - The Credibility Gender Gap
September 30, 2020 13:48 - 21 minutes - 15.7 MBNow that we've made our way through the entire CODE for trust and credibility, this episode on how people judge the trustworthiness and credibility of men and women differently should be even more interesting than the first time around. Enjoy!
DOUBLE EPISODE - D to the E
September 30, 2020 13:43 - 13 minutes - 8.1 MBWe wrap up our in-depth look at the CODE for trust and credibility by exploring the role the dedication and expertise play in helping people determine whether you're a trustworthy and credible source of information. And please look for a Best Of replay of the episode entitled The Credibility Gender Gap, which I think will be even more interesting now that we've completed our journey through the CODE. Please subscribe to, rate, review and share this podcast, send questions to wtswtgt@gmail....
Best Of - My Interview with Sherrie Rosenblatt
September 16, 2020 17:16 - 22 minutes - 14.4 MBPlease enjoy this encore presentation of my interview with my good friend and colleague Sherrie Rosenblatt from back in July. We talk about the communications challenges she's faced during her long career helping food-related organizations navigate difficult communication situations. If you haven't already, please subscribe to, rate and review this podcast. You can send questions to [email protected] and follow us on Twitter at #wtswtgt. And I'll be back next week with an all-new episode ...
O Is Oh So Important
September 09, 2020 15:10 - 11 minutes - 6.63 MBThe need to be open and honest may be obvious, but it can still trip you up in a difficult situation. In this episode, we discuss how to bolster this portion of your overall CODE score. Plus, I answer a question from a listener that I get all the time from family and friends: Is President Trump a trustworthy and credible person? As always, thank you to Jim Cirillo at jimiumgroup.com for our original music and CC Snetsinger for our original art. Please send questions to [email protected], f...
BONUS EPISODE: My Interview with Aaditya Mehta
September 08, 2020 15:34 - 27 minutes - 17.7 MBOne of the great things about podcasting is that you get to join a worldwide community of fellow podcasters. I met Aaditya Mehta through the Facebook group called Podcast Guest Connection. Aaditya lives in Mumbai, India, where he hosts a podcast called Personality Development. Last week, I appeared on Aaditya’s show. He was kind enough to give me permission to record our conversation and make it available – unedited – to my listeners. I hope you enjoy it.
C is for Caring
September 02, 2020 12:42 - 15 minutes - 9.57 MBWhen it comes to judging whether a source of information is trustworthy and credible, caring and empathy are the most important criteria in the CODE. In this episode, we take a closer look at what caring and empathy means and how we can show audiences that we're caring and empathetic in difficult situations. You can order a copy of Difficult Conversations: How to Discuss What Matters Most on Amazon by following this link: https://www.amazon.com/s?k=difficult+conversations+how+to+discuss+wha...
C Is for Caring
September 02, 2020 12:42 - 15 minutes - 9.57 MBWhen it comes to judging whether a source of information is trustworthy and credible, caring and empathy are the most important criteria in the CODE. In this episode, we take a closer look at what caring and empathy means and how we can show audiences that we're caring and empathetic in difficult situations. You can order a copy of Difficult Conversations: How to Discuss What Matters Most on Amazon by following this link: https://www.amazon.com/s?k=difficult+conversations+how+to+discuss+wha...
BONUS EPISODE: My Interview with Greg Bornstein
August 31, 2020 13:26 - 55 minutes - 51 MBSeveral weeks ago I was lucky enough to join Greg Bornstein as a guest on his podcast, Open Looks: Conversations That Bend. It features topics that range from the human mind to the supernatural. I highly recommend it. And I hope you enjoy my first outing as a podcast guest.
Going with the Grain
August 26, 2020 14:58 - 31 minutes - 21.1 MBDonald Trump and Hillary Clinton elevated trade issues on the 2016 campaign trail. They’ve remained high on the nation’s collective agenda ever since. Most people outside the agricultural sector probably don’t know it, but we export more agricultural products than any other country on Earth. (The Netherlands ranks second.) We’re joined today by a long-time friend and client, Melissa Kessler. Melissa is the Director of Strategic Relations at the U.S Grains Council. We sat down to discuss ...
A Spoonful of Sugar - Part 2
August 19, 2020 15:39 - 26 minutes - 18.4 MBWelcome to our 10th episode! This week, Dr. Alan Snyder, a physical therapist in New York City, talks about how he handles difficult communication challenges with his patients. I even manage to solicit a little free medical advice from Dr. Snyder that I think will be helpful to anyone who needs a doctor. If you need a physical therapist and you live in the NYC area, you can find Dr. Snyder on his website at http://www.breakawayphysicaltherapy.com. Thank you as always to Jim Cirillo at jimi...
A Spoonful of Sugar - Part 1
August 12, 2020 19:20 - 27 minutes - 18.4 MBSome of the most difficult conversations take place between medical professionals and their patients. In this first part of a two-part episode, patient advocate and long-time surgical nurse Antra Kathleen Boyd talks about how we can better manage those conversations and achieve the best possible outcome for everyone involved. And next week, physician Alan Snyder will join us to give us a health care provider's perspective. To learn more about Antra and her work at Connected Care Patient Ad...
Best Of - An Interview with David Ropeik
August 05, 2020 13:28 - 44 minutes - 29.3 MBPlease enjoy this interview with David Ropeik, author, consultant and expert in the field of risk communication. Original music by Jim Cirillo at jimiumgroup.com. Original art by CC Snetsinger. Please send questions to [email protected] and follow us at #wtswtgt.
The Credibility Gender Gap
July 29, 2020 13:17 - 21 minutes - 15.7 MBPeople hold many biases when it comes to judging trust and credibility. Research shows that one of the most powerful is gender. Perceptions of the roles that men and women play in society have been instilled in us by thousands of years of cultural traditions and beliefs, and effective communicators need to take these perceptions into account. Candy Tymson's book is Gender Games: Doing Business with the Opposite Sex, published by Tymson Communications, 1998. Original music by Jim Cirillo at...
Personal Communication Journeys
July 22, 2020 13:40 - 40 minutes - 27.2 MBKeturah Rosato, a mental health practitioner, women’s empowerment mindset coach, faith-based motivational speaker, and host of The Social Recharge podcast, joins us to share what she learned about communicating effectively during two difficult personal journeys – her ongoing effort to repair her relationship with her once-estranged father, and her experience as a black, but not African American, woman living in the United States.
Trust & Credibility in Practice
July 15, 2020 13:00 - 24 minutes - 15.4 MBAfter discussing the theory of trust and credibility in Episode 4, we move on to the practice of trust and credibility: How do we build and maintain these two crucial communication qualities in difficult situations? The CODE for trust and credibility was developed by Dr. Vincent Covello, director of the Center for Risk Communication at Columbia University. The Center can be found at centerforriskcommunication.com. Find Difficult Conversations: How to Discuss What Matters Most at amazon.com...
Trust & Credibility in Theory
July 09, 2020 00:32 - 17 minutes - 10.6 MBTo be effective in difficult situations, communicators must establish and maintain trust and credibility. In this episode, we'll discuss why this is true.
Food for Thought
July 01, 2020 12:58 - 21 minutes - 14.2 MBToday my guest is a long-time friend and colleague, Sherrie Rosenblatt. Sherrie is the vice president for marketing and communications at the Can Manufacturers Institute. We discuss lessons that Sherrie has learned from her many years helping food-related organizations navigate difficult communications situations, as well as some of the specific challenges and opportunities related to Covid-19. And Sherrie provides a clinic in message discipline as she artfully describes the many benefits of...
The Only Thing We Have to Fear - Part 2
June 25, 2020 01:31 - 44 minutes - 29.1 MBRisk communications expert David Ropeik joins us to discuss the "perception gap" and how it influences our assessment of risk, how that assessment can lead us to act in ways not necessarily in our best interests, and communicating effectively in the age of COVID-19. David is the author of How risky is it, really? Why our fears don't always match the facts. It's available on amazon.com.
The Only Thing We Have to Fear - Part 1
June 18, 2020 22:02 - 28 minutes - 28.4 MBThis episode discusses the role that fear plays when communicating in difficult situations, and how risk perceptions and assessments influence what makes us afraid.
Welcome to What to Say When Things Get Tough
June 17, 2020 17:17 - 3 minutes - 3.59 MBThis introductory episode explains what you'll learn from this new podcast on how to communicate in difficult situations, both professional and personal.