PPC vs Social Media - The Vending Machine
Voice Marketing with Emily Binder
English - September 03, 2020 15:03 - 3 minutes - 6.3 MB - ★★★★★ - 4 ratingsMarketing Business Technology marketing social media emily binder entrepreneur startup advertising voice marketing branding flash briefing women in voice Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
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Advertising is push; social media is pull. PPC is not a solid long term strategy if you want to build a brand people love and trust. With ads, especially PPC on Google search, you are continually paying to acquire your customer over and over. And Google owns the relationship.
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