S9E06 - Set Jetting: Film Locations As Tourism Marketing
Under the Influence with Terry O'Reilly
English - February 06, 2020 00:09 - 27 minutes - 25.1 MB - ★★★★★ - 426 ratingsBusiness marketing advertising terry o'reilly Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: S9E05 - Sound + Vision: Album Covers As Marketing, Part Two
This week, we look at the phenomenon of Set Jetting. That’s when tourists flock to a city to see the sets and locations where their favourite TV shows and movies are filmed. Some towns have embraced set jetting as new-found tourism marketing. Other towns absolutely resent it. It’s a fascinating love/hate relationship.
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