S2E21 (Archive) - Nobody's Dead Anymore: Marketing Deceased Celebrities
Under the Influence with Terry O'Reilly
English - May 25, 2013 23:07 - 26 minutes - 24.4 MB - ★★★★★ - 426 ratingsBusiness marketing advertising terry o'reilly Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: S2E20 (Archive) - Real Time Advertising
Next Episode: S2E24 (Archive) - This I Know
From the Digital Box Set: This week, we look at Marketing Dead Celebrities. It's become a $2B industry. And the marketing of dead celebrities not only attracts lots of big brands, but a lot of controversy as well. We'll trace the use of dead celebrities i
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