S1E17 (Archive) - Hypertargeting
Under the Influence with Terry O'Reilly
English - April 28, 2012 23:05 - 26 minutes - 24.2 MB - ★★★★★ - 426 ratingsBusiness marketing advertising terry o'reilly Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: S1E16 (Archive) - Sex In Advertising
From the Digital Box Set: "Hypertargeting" is the next frontier in 21st century marketing. Marketers are gleaning and buying more and more personal information about consumers online. People are also being tracked online, as marketers watch their buying h
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