S1E16 (Archive) - Sex In Advertising
Under the Influence with Terry O'Reilly
English - April 21, 2012 23:06 - 27 minutes - 25.4 MB - ★★★★★ - 426 ratingsBusiness marketing advertising terry o'reilly Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: S1E15 (Archive) - Charlie Bit My Ad: When Advertising Works Too Well
Next Episode: S1E17 (Archive) - Hypertargeting
From the Digital Box Set: The advertising industry has a long history of using sex to sell products. Woodbury's used sex to sell soap as far back the 1920's - and the campaign was written by a woman. But the use of sex has always been a polarizing techniq
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