S10E03 - You're Soaking In It: Female Brand Icons
Under the Influence with Terry O'Reilly
English - January 21, 2021 00:10 - 27 minutes - 25.3 MB - ★★★★★ - 426 ratingsBusiness marketing advertising terry o'reilly Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: S10E02 - Switch-Pitchers: When Spokespeople Change Brands
This week, we learn about famous female brand icons. In a marketing world full of Mr. Cleans, Ronald McDonalds and Mr. Whipples, there are female brand characters that were just as successful - and some even lasted longer. Join us as we draw a direct line from Josephine the Plumber and Madge the Manicurist to Flo from Progressive.
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