32: How To Make Your Homepage Convert Better In 5 Easy Steps

The home page is generally the most visited page on your website. 

You have about two seconds to convince your visitors to stay before they choose to bounce. 

That means getting your home page to convert better leads is a huge deal. 

Unless you're a recognized brand in the industry, the weight of keeping the visitor on your website lies solely on your content and layout of that home page… 

So how do you make sure that it does its job effectively and within the 2 second time window?

In this episode, John Aikin gives you a five-point checklist to ensure your home page's positioning and messaging stays congruent while delivering results.

John breaks open:

The one thing that a visitor notices the first time he gets onto a homepage and how to ensure it hits the 🎯(bullseye) every single time (and avoids common pitfalls).The formula to follow that will convince the visitors that you understand them.How to build trust and back up your credibility with proof.The secret tip to keep at the bottom of your page that's gonna make the visitor cry and say "YES! They truly get me".How to ace your CTA game.

These are the five points that you need to keep in mind in order to make your home page messaging tailored specifically to your target audience. 

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View The Website Conversion Framework Graphic Here: https://www.webcanopystudio.com/blog/6-keys-to-a-high-converting-website  

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Additional resources to help your website perform better

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