26: Flipping the Flywheel: Focusing on Revenue First
The Website Conversion Show
English - November 20, 2020 14:49 - 20 minutes - 27.8 MB - ★★★★★ - 4 ratingsBusiness Technology website conversion website design seo marketing automation crm b2b websites saas website hubspot inbound marketing digital marketing Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: 25: Lead Scoring 101: An Introduction
Next Episode: 27: How to Sell the Next Step, Not the Entire Staircase
Today we're talking about flipping the flywheel - why you should be focusing on revenue first and what so many marketers get wrong about this. Host Tim Wirzburger is joined by special guest John Aikin, CEO and founder of Web Canopy Studio.