136 – How Can Partners Achieve Their Greatest Results Through Marketplaces?

My mission is to help technology organizations achieve their greatest results working with the technology giants like Microsoft. We are seeing an acceleration of the transformation of our partner ecosystems fueled by marketplaces. Technology buyers have rapidly shifted and partners need to align. My next guest for the podcast is Jake Swenson, Microsoft VP for Commercial Marketplace and joins to answer this question, "how can partners achieve their greatest results through marketplace?"