The One Thing That Will Make Your Business—and Clients—Healthier
Run a Profitable Gym
English - September 07, 2020 04:00 - 49 minutes - 33.9 MB - ★★★★★ - 61 ratingsEntrepreneurship Business Health & Fitness fitness coaching crossfit business gym marketing ceo Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Every client has unique goals and unique ways of achieving them. Group classes and the occasional nutrition challenge might work for Bob, but maybe Sarah would thrive better with a hybrid group-/personal-training membership and regular nutrition check-ins.
That's what the Prescriptive Model is all about: finding the right path for each client. Your client will have more success and you'll generate more revenue—either by providing more services or increasing length of engagement.
Here, Certified Two-Brain Mentor Brian Zimmerman breaks down how the Prescriptive Model can help both you and your clients and what it looks like in practice.
Links:
Incite Tax
Gym Lead Machine
Make More Money for Years: Amazing Client Onboarding
The Prescriptive Model: Your Key to Survival as a Microgym
The Surge: Why Some Gyms Are Thriving After COVID
Register for the Two-Brain Summit 2020
Timeline:
2:01 – What is the Prescriptive Model?
6:55 – How the Prescriptive Model leads to increased revenue.
15:55 – The Prescriptive Model in practice.
21:27 – How the Prescriptive Model increases your value.
28:10 – Role playing: The Prescriptive Model in action.
36:40 – Accountability, metrics and carrots.
38:23 – Making the sales process feel natural.
40:54 – How to introduce the Prescriptive Model to current clients.
45:42 – How the Prescriptive Model can help you stand apart.