Today host John Laurito speaks with the President and CEO of History Associates Incorporated, Beth Maser, about history, how she started doing what she does, and how she leads her organization and people from different backgrounds.

Beth's experience includes managing high-profile projects for the National Archives and Records Administration, the Library of Congress, USAID Knowledge Services Center, ABC News, and Fortune 500 companies and law firms. Leading multi-skilled teams, she helped source, organize, and apply information strategically and innovatively. Before joining History Associates, she was the Director of Records and Information Systems at PPC, a management consulting firm, where she quadrupled the firm's knowledge management services to $17M. As the Senior Director of Professional Services for an INC 500 Information Services firm, she led teams of professionals to win and execute corporate and government contracts valued at more than $15M annually.

Beth also founded and managed two organizations—University Ventures, a consulting operation, and Semantic Staffing, a boutique information management services recruiting firm. She is an active member of several professional organizations and engages with the UMD iLEAD Council and the Corporate Council of the National Archives Foundation.

Beth is a certified Project Management Professional (PMP) with an MLIS from the University of Wisconsin-Milwaukee. Beth also holds an MA in History and Public Policy from George Washington University and a BA in History from Washington University. She maintains a strong industry contacts network and is active in several DC-area organizations and nonprofits.

Connect with Beth:
Website: https://www.historyassociates.com/
LinkedIn: https://www.linkedin.com/in/bethmaser/


Show notes:
[1:54] What is HAI, and what do they do?
[7:15] On how she leads her people
[9:23] How did she fall into history?
[12:36] How important is it to adapt to your audience in terms of acquisition?
[15:51] What does she do to lead a creative-based organization?
[22:18] What keeps her up at night?
[24:23] Where to find Beth
[25:15] Outro

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