Cultivating a Greater Consciousness in Sustainable Fashion with Nancy Caouette, Founder of Little Yogi Company

In this episode of the Thryving Mother Podcast, Founder of brands The Little Yogi and Truand, Truand, Nancy Caouette shares her vision behind both brands, how stereotypical clothing for children influenced her to start her own business, and how she finds a form of balance as she is growing two brands and raising three young children.  

Show Notes: 

In this episode of the Thryving Mother Podcast, you will learn,

What inspired Nancy to start her own clothing line for children and womenHow Nancy’s experience as a mother has influenced her creative process for Little Yogi. How her role as CEO and mum both influence each other and bring a sensibility and personal approach in directing the company as well as her little troop at home.How Nancy’s newest brand, Truand, Truand focuses on the beauty of girl power and is a celebration of women and mothers across the world. 

About Nancy 

In the winter of 2016, as several of her friends and family members were preparing to give birth, Nancy Caouette was struck by the dichotomy in children's fashion. She realized most baby and children's clothing available on the market were pink or blue. Nancy then questioned the impact of fashion on child development, but especially the integration of gender stereotypes. Why are clothes for boys differently cut than girls? Why are certain colours banned for one sex and not for the other, why, why, why? Growing up, Nancy spent her free time in her family’s sewing studio where she was greatly inspired by her mother’s talents in tailoring. In 2016, equipped with all kinds of fabrics and brimming, as well as her mother’s help, Nancy set about creating unique and personalized pieces for each of the mothers-to-be around her. The enthusiasm was instantaneous. A few days later, she presented her personal project on social media. Charmed by the idea, thousands of users subscribed to her page in just a few hours. From there, The Little Yogi company was born. Six months later, while the brand was still growing in notoriety, the young entrepreneur left behind her career to devote herself completely to building her company.

Learn more about The Little Yogi Company and Truand, Truand on Instagram @littleyogicompany and @truandtruand or visit: www.littleyogicompany.com. 

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