Ep 98: Reframing the Follow-up Mindset, with Lee McKnight Jr.
THRIVE: Your Agency Resource
English - June 02, 2021 04:00 - 30 minutes - 20.6 MB - ★★★★★ - 11 ratingsBusiness agency agency business model agency resources revenue growth agency owner business owner systems processes technology Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
On this episode of THRIVE — sponsored by Workamajig — Kelly and Lee McKnight Jr. discuss the most effective ways to interact with prospective clients in order to set you apart from your competition, make your sales process more human, and win more business.
Lee McKnight Jr. and I cover these points and more:
Examples of follow-up email that tend to be problematic; Specific ways that work to establish rapport, build trust, and add value; Whether or not it’s worth building trust at the top of the sales funnel;How to reframe your follow-up (and scarcity) mindset.Examples of ways to follow-up that don’t include “checking in”:
Don’t always sell in your email. Share value instead.Snail MailPersonalized Video Demo (video or screenshare)LinkedIn Voice MemoHave a book shipped to their homeShare a relevant blog post or podcast episodeBe sure to tune in to all the episodes of THRIVE to get practical tips on becoming a conscious leader, growing your agency, and more. Thanks for listening, and I’d love to hear your takeaways!
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