Episode 52: TikTok’s Role in Higher Ed with Adrienne Sheares
Thought Feeder
English - January 20, 2023 14:02 - 44 minutes - 102 MBMarketing Business Education Homepage Download Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: Episode 51: How To Excel on Social in 2023 with Codi Dantu-Johnson
Award-winning, Social Media Marketer, Adrienne Sheares, joins the show to chat about TikTok’s role in Higher Ed. Questions asked include, how can TikTok enhance the student experience? What happens if it gets banned on all college campuses? Do students use it to research potential schools? And lastly, what were some of the biggest takeaways from her viral Gen-Z focus group?
Follow Adrienne on Twitter: https://twitter.com/AdriSheares
Check out her site: https://www.adriennesheares.com/
Rival IQ she mentioned: https://www.rivaliq.com/blog/higher-ed-social-media-engagement-report/
Adrienne’s Focus Group: https://www.linkedin.com/posts/adrienne-sheares-m-a-030a2219_genz-tiktok-search-activity-6963523699035488256-FFo9/