This Week in Location Based Marketing (Video) | Mobile marketing | context marketing | smartphone marketing | SMS marketing | context-based marketing

TWiLBM #124: When whispers are louder than words

On the show: One ad metric to serve them all with Starcom and PlaceIQ. Tata Docomo makes it easy to check in without GPS or internet (but why?). Glympse moves onto the streets inside of BMW. Whispering Windows shows sound makes money while Whisper is the not so secret social network with a revenue model. Special guest David Lieb ushers in the age of inference and we all take a much needed mobile moment thanks to Chadwick Martin Bailey.

TWiLBM #123: The beer show

On the show: The Singapore government to roll out location-based services. Google's Niantic Labs (makers of the popular location-based game Ingress) gets into book publishing. Locu uses big data to track Pabst Blue Ribbon consumption (and identify the Hipster density). Apple acquires WiFiSlam + Tibco acquires Maporama. Jay Shells takes us on a location-based rap lyric street art project. Plus special guest Andrea Sanchez, co-founder of Beergram and our resource of the week.

TWiLBM #122: Foursquare’s identity crisis

On the show: Can Foursquare make the switch from checkins to discovery? Apple, not YouTube, awarded a patent for augmented reality on top of live video. Volkswagon makes driving more social. Microsoft testing yet another option for mobile payments this time using bluetooth and the Kinect. The most important mobile payments infographic ever, Rob’s location app fascination of the week (TWIST) and our special guest, Todd Greene, co-founder and CEO of PubNub on the emergence of real-time apps.

TWiLBM #121: Where are my Cool Ranch tacos?

On today’s show: LinkedIn is rumoured to be acquiring the Pulse News Reader for $50-100M, Posse saddles up and moves to the United States, the earth’s magnetic field may hold the key to indoor location and Quri gives brands a little leverage. Plus our resource of the week and special guest Shuli Lowy from Ping Mobile on SMS marketing.

TWiLBM #120: A tale of two pivots

On today’s show: Our DX3 Canada wrap, ShopSavvy transitions to a retail app, do taxi companies need a platform or just customers, U-Haul brings augmented reality to Detroit and do we need to regulate mobile retail. All this plus Spindle – our app fascination of the week – and special guest Blake Sirach, VP Design for WillowTree the makers of the Brooklyn Nets and Barclays Center mobile app experience

TWiLBM #119: Can Qualcomm give you a ride?

On today’s show: Guardly’s indoor emergency services, Banjo is chosen by Google+, Qualcomm’s greatest location advertising campaign ever, Hotwheels tweets for Camero’s, Sonar introduces us to the Bing Fund and Andrew Mason shows his character. Plus our resource of the week looks at the 10-Mile Range and our special guest is Jon Fisher Co-founder and CEO CrowdOptic

TWiLBM #118: Girl Scouts Gone Wild (for mobile)

On today’s show: Finding street food with an app, KLM’s social map, the girl scouts go all in to sell you cookies and is LivingSocial on life support? Plus our resource of the week and special guest Mark Kasdorf, co-founder of location-based live music discovery app Timbre.

TWiLBM #117: You say acquired, we say acqui-hired

On today’s show: Asif’s app fascination is Talkbits – this generations version of the CB radio, Weve wastes no time and starts working with Virgin Records, big quick-serve restaurants Olive Garden and Applebee’s get into the location marketing game, Yahoo! destroys (er, acqua-hires) Alike, and we get a glimpse of the future of the insurance industry from Spain. Plus, Sompa Karjalainen, founder of Moves stops by and our resource of the week shows the power of big data.

TWiLBM #116: What smell would you bottle?

On today’s show: Rob’s app fascination is Timbre – the live music discovery app, Ford starts rolling out location apps in SYNC (not n’sync), will Facebook launch a friend finder, what would be the smell you bottle and a deep dive into the hyper local news world with the abrupt closure of Everyblock by NBC. Plus, special guest Dave Lieb talks about their latest app, Flock and an incredible resource of the week from Venue Labs and The LBMA

TWiLBM #115: Food, beverages and office space + Scott Kveton of Urban Airship

On today’s show: The launch of photo polling app Voto, 42Floors – the AirBnB for office rentals, LivingSocial’s painful year, Pepsi’s next generation vending machine and the mobile food market starts to sizzle (sorry!). Plus, Scott Kveton, CEO of UrbanAirship and an overview of our resource of the week – a summary of the location based services market in 2012.

TWiLBM #114: Facebook’s Graph Search and location + Grant Ritchie of Locationary

On today’s show we bring you stories on Listia, FrontFlip, a deep dive into what Facebook graph search means to location, Rob’s latest obsession app called Moves plus special guest Grant Ritchie, Founder & CEO of Locationary and our resource of the week from Forrester.

TWiLBM #113: Google Zavers, GreenDot’s GoBank and RedStripe’s corner shop musical

On today’s show we are 40% Google with stories about Zavers and Fieldtrip, 40% payments with stories on PayPal and GoBank and all in with RedStripe’s latest local initiative. Plus special guest Dan Foreman of Lumi Mobile talks the death of surveys.

TWiLBM #112: Location, James Franco and a goat

On today’s show: We’ve got 9 stories for you including our bewilderment of Waze, why we thing 4sqTrigger is on to something, and UrbanAirship is already getting things done with Tello. Also Scott Lindenbaum of Spun talks to us about using a goat for location based marketing. Seriously.

TWiLBM #111: The telematics war, fiscal cliff & Guatemalan hijack

On today’s show: A quick look at the state of telematics, Parking Douche, and a great campaign from Meat Pack in Guatamala. Plus our usual M&A and funding activity, our resource of the week and special guest Greg McAllister, co-founder and CEO of PushPoint Mobile

TWiLBM #111: The telematics war, fiscal cliff & Guatemalan hijack

On today’s show: A quick look at the state of telematics, Parking Douche, and a great campaign from Meat Pack in Guatamala. Plus our usual M&A and funding activity, our resource of the week and special guest Greg McAllister, co-founder and CEO of PushPoint Mobile

TWiLBM #110: The 2013 Predictions Show

On today’s show: News from Placecast, Facebook, Foursquare, Grokr, Sensewhere, Shopular, Chase Bank, UrbanCompass and Tapit Media. Plus Mommy Googles Santa Claus and special Guest Patrick Reynolds of Triton Digital. Oh, and Merry Christmas!

TWiLBM #109: Will Facebook Nearby be the reason Apple buys Foursquare?

On today’s show: News from Placecast, Facebook, Foursquare, Grokr, Sensewhere, Shopular, Chase Bank, UrbanCompass and Tapit Media. Plus Mommy Googles Santa Claus and special Guest Patrick Reynolds of Triton Digital. Oh, and Merry Christmas!

TWiLBM #108: Google’s brilliant map strategy + Christian Geissendoerfer of Yoose

On today’s show: Can Bing perform as the underdog, what about the new Google Maps for iOS and we get to the Point on augmented reality. Plus funding news, our resource of the week and special guest Christian Geissendoerfer of Yoose.

TWiLBM #107: The empires, er, carriers strike back + Scott Lindenbaum of Spun

On today’s show: The carriers strike back, Broadcastr spins to Spun + acquisition news from Urban Airship, fundings by Clearstory and Poshmark and special guest Spun co-founder Scott Lindenbaum

TWiLBM #106: Saudi men track their wives and mannequins track your shopping.

On today’s show: Tracking your wife, profiling shoppers and the state of the group buying business + Special guest Terry Blake of Lemon Mobile

TWiLBM #105: Make my blue jeans talk

On today’s show: Jean’s that check-in for you, Esquire jumps the gap between magazine and digital and is Foursquare’s valuation too high. Plus news from GetGlue, a new Apple patent on location and a clip from the archives with Holger Luedorf, VP Mobile and International at Foursquare.

TWiLBM #104: Banjo raises the bar

On today’s show: Banjo innovates on innovation, Niantic Labs turns the world into an augmented reality game, plus product launches by TomTom, Spindle and Glyder, our funding and M&A news, the resource of the week and a flashback from the archives with Damien Patton, CEO of Banjo.

TWiLBM #103: Innovation from Pretzil, Spotbros and Blippar plus Alexis Rask of Shopkick

On today’s show: Do we need another coupon platform? Retailmenot thinks so. Product launches by SpotBros, Pretzil and Busbud PLUS Blippar shows us augmented reality’s potential, the greatest mobile payments info graphic ever and special guest Alexis Rask from Shopkick.

TWiLBM #102: Wheelz, Weve and Waze plus David Rush, co-founder of Evzdrop

On today’s show: We’ve got wheels, Weve, Waze and would you spend $600 on Oakleys? Plus, special guest David Rush, co-founder of Evzdrop and Asif is live from the home of the Singapore Sling.

TWiLBM #101: McDonalds, Square-eh? and the Stamped rant + special guest Ed Kaczmarek of Mondelez

On today’s show: McDonalds takes aim with Rovio’s Angry birds in China and Square makes its way north to Canada, eh! Plus news from Gigwalk, Yelp and Yahoo + special guest Ed Kaczmarek, Director of Innovation and Emerging Technology at Mondelez International.

TWiLBM #100: Bytelight, Klash and the Green Giant + special guest Erica McClenney of Expion

On today’s show: We reflect on the first 100 shows. Innovation finally strikes with ByteLight, the Green Giant makes his augmented reality debut and we have stories from Placecast, Klash and Facedeals + a ton of acquisitions, our resource of the week from Ottawa-based Shopify and special guest Erica McClenney of Expion.

TWiLBM #99: eBay pulls itself together

On today’s show: Asif summarizes his experience at the Your Business is Now conference in Hamilton, Disney re-imagines the simple cake with augmented reality, Ebay gets all grown up and smart + our funding news, the resource of the week and Joe Walker, Founder of Ozmott chats with Asif.

TWiLBM #98:Our best show ever – with BJ Emerson of Tasti D-Lite

TWiLBM #97: Can RedLaser save Best Buy?

TWiLBM #96: Kraft, Nestle, Square and…the Rolling Stones?

TWiLBM #95: Twitter, Apple Passbook + #RetailUSA wrap

TWiLBM #94: Air pressure and location based marketing

TWiLBM #93: Even farms are doing it

TWiLBM #92: PayPal Discovers it’s mojo

TWiLBM #91: The BIG data episode

TWiLBM #90: Starbucks taps Square

TWiLBM #89: Location saves lives

TWiLBM #88: JCPenney CEO Ron Johnson is a retail rebel

TWiLBM #87: What’s in a name?

Untitled LiveShare texting platform launch

TWiLBM #86: Chocolate lovers rejoice

Chapters LiveShare texting platform launch

TWiLBM #85: Finnish innovation

TWiLBM #84: We are on fire!

TWiLBM #83: The Big Boys are getting location serious

TWiLBM #82: DigiCity, Xtify and Samsung TecTiles + Jonathan Stephen of JetBlue Airways

TWiLBM #81: What happens in Vegas (can be found on the new Foursquare)

TWiLBM #80: Verizon and T-Mobile get enterprise location serious + Mark Hemphill of ScreenScape Networks

TWiLBM #79: Taking the pulse of the planet with Yasser Ansari of Project Noah

TWiLBM #77: The Mother’s Day Session (aka our divorce episode)

TWiLBM #76: PunchCard, PayPal Media Network + why QR codes suck

TWiLBM #75: The hunt for revenue