Make People Watch, Trust & Buy With Video | McCall Jones

I'm excited to share my interview with McCall is the founder of Charisma Hacking, a set of business systems built from Hollywood tactics that solve two main problems that many small business owners have: 1. “People don’t watch my videos” and 2. “People watch my videos… but don’t use my services”.

McCall started performing professionally when she was 8 as a singer, performing for audiences of tens of thousands of people, and as an actress in several feature films including Disney’s High School Musical 2. Throughout the years McCall obsessively cataloged the secrets actors and directors use to keep people glued to their screens.

The secret to how Charisma Hacking has helped different entrepreneurs increase their YouTube watch time by 242%, 20x their Facebook ad CTR, and triple their revenue, is that the Charisma Hacking system adapts to the entrepreneur’s personality. We’ve cracked the code on how any entrepreneur can amplify the best parts of themselves to build a rabid fan base, regardless of whether they are as intense as Gary Vee, nurturing as Brene Brown, or energetic as Russell Brunson.

Links:
Full episode with video, audio, timestamps and full transcription
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