47 | Winning ABM Pt.1 - Insights from Hitachi Vantara

The Tech Marketing Podcast

English - January 07, 2022 00:00 - 48 minutes - 33.5 MB - ★★★★★ - 1 rating
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Previous Episode: 46 | Brave ideas: experimentation and risk-taking in B2B marketing

Next Episode: 48 | Winning ABM Pt.2 - Foresights with Hitachi Vantara

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In today’s data-saturated world of ABM, it’s all about knowing when to draw a line in the sand, and when to start stamping your footprint. We're joined by Hitachi Vantara’s Global ABM Manager, to break down their award-winning campaign.