In this week's adventure:

Ed Orozco is on a mission to help design agency founders grow. He helps UX agencies understand and learn how to price their services, market their expertise, and attract the right type of client. 

If you don't own or are a part of a UX agency, Ed's advice in this episode applies to many industries and spaces. 

Key Takeaways:

Simplicity allows you to cut through the noise. Trying to be all things to everyone makes you forgettable - another solution provider in a large, competitive crowd. Focusing on one thing makes you memorable and helps potential clients understand exactly what you do. Competition becomes irrelevant when you're the best at one thing. 

If you would like to work with Ed Orozco, get in touch with him through his website:
https://www.edorozco.com/