The Modern Music Creator Podcast
72 episodes - English - Latest episode: about 4 years ago - ★★★★★ - 12 ratingsWelcome to The Modern Music Creator Podcast! We bring practical and actionable information to help you make great music and content, creating something that forms a true connection. I’m your host John McLucas, a pop music producer and content creator out of Los Angeles, California.
Each episode you’ll walk away with something actionable to make you a better musician, artist, and content creator. Excited to have you here!
Weekly episodes every Monday morning.
Let’s get out there, work hard, and make something truly amazing.
Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Episodes
4 Vocal Home Recording Myths You Still Believe (lol)
May 04, 2020 18:28 - 24 minutes - 21.9 MBRecording vocals does NOT need to be some mystic, incomprehensible too lhanded down by wizards and warlocks. It's not easy but its ALWAYS overly shrouded in BS that we need to clarify and debunk.... Complete At-Home Vocal Production Beta Launch --- https://www.johnmclucas.com/complete-at-home-vocal-production-1 • Subscribe/Follow on the platform you're listening on so you don't miss an episode! Every Monday at 4AM PST, starting your week off on a strong note! • The BEST way to suppor...
Flipping Your Perception of Content’s Purpose - Strategy Call with Tre Watson
April 13, 2020 11:10 - 37 minutes - 33.8 MBMusicians, you shouldn’t have to be slaving away 24/7 just to make content. There’s smarter and better ways to make it happen. Tre Watson and I had a great strategy call and I’m sharing a portion of it here because if will be SO helpful to you to reframe what you think of creating content. Enjoy! Tre's amazing content can be found at: https://www.youtube.com/channel/UC-9jtC-fuSz0Qs08YCZVzeg
The Deep End Of Content Execution & Valuing Yourself w/ Roman Navarro
April 03, 2020 00:00 - 17 minutes - 16.1 MBRoman just picked up an exciting new gig with a guitar company to work their social media channels and he wanted to sit down and figure out exactly how he can be tracking his success in this position and what he could do to make this company pop as much as possible. I offer my own insights, and I thought it would be valuable enough to catch on the fly! If you are looking for a video editor please email [email protected] IG - @radroman2113
Start-To-Finish Content Strategy Dev Meeting For Starting Freelancers
March 23, 2020 04:00 - 50 minutes - 46.2 MBA Deep-dive strategy conversation I had that will open the curtain in a big way for a lot of people. Michelle is a brand designer but ALL of the principles are exactly the same, and translate into the musical world. By far this episode has the most all encompassing business strategy and I know you'll walk away with great insight for your universe. Michelle Wiebach Brand Designer http://michellewiebach.com http://instagram.com/missmisshmell
The Trap Of "DIY" Culture - Toxic Ego & Martyr Syndrome
March 16, 2020 06:00 - 23 minutes - 21.6 MBDIY Culture is incredible, but it has a massive dark side that isn’t discussed nearly enough - The Toxic Ego inflation and elitism that comes with the DIY scene. Being able to create on your own is AMAZING, and something I’m doing right now to get this episode to you. But do you know that person who is grinding 24/7 and constantly complains they are the only one working hard for their dream, and that’s why they’re failing? If ONLY they could get some help they’d excel but alas, they a...
My Entire "Content Pyramid" Brainstorm & Strategy for 2020 ft. Kyle Shields
March 09, 2020 05:00 - 42 minutes - 38.6 MBA completely unplanned but massively insightful episode that anyone who takes their music business remotely serious will LOVE. Making pillar content like a YouTube video or podcast is a massive undertaking and needs to be maximized so we brainstorm for 40 minutes to do EXACTLY that! Enjoy, and apply this to your world and you’ll crush it. If you need a Video Editor, please email Kyle @ [email protected] Instagram: @kyleshields91
Why Every Music Marketing Outlet Says the Same Darn 5 Things
March 02, 2020 06:00 - 17 minutes - 15.7 MBEver wondered why nearly every single outlet says the same 5 things? Be yourself, be consistent, find a niche, etc? Its incredibly frustrating as a musician and creator to get the same several vague notes tossed at you, only to feel lost and stuck after trying to “be authentic” so hard every day while also doing the right hashtag strategy and daily posting at 9am EST!! And “add value” to your community like what does any of this do and why is it so vague and confusing feeling? Take a b...
I'm Pivoting On Youtube: The Inner Conflict w/ Kyle Shields
February 24, 2020 06:00 - 23 minutes - 21.4 MBIn 2020 I'm questioning EVERYTHING I'm doing so I can become better, and I want to be open with my headspace with you. Youtube has been a weird and scattered place for me in 2019 and it's really important I take time to assess what I want to do with my business, and how that translates to the content I create around it. Was discussing this with my buddy Kyle and thought it was valuable enough to make into an episode!! Kyle's IG: @kyleshields91
Why People Don't Want To Join Your Music Project
February 17, 2020 06:00 - 19 minutes - 17.7 MBThis plagues everyone, especially in a city like Los Angeles. You just can't seem to nail down members.... why is that? Is it them? You? Both? Probably... but not for the reasons you think. Let's take a more objective look at why people own't say yes to investing their time into your project. It's not all about money, hardly at all to be honest....
Emotional Attachment In Music - The Crippling Death Of Careers
February 10, 2020 04:00 - 20 minutes - 18.4 MBWe should ALL be invested in our music and projects we work hard on, but it can also cause us to lose perception of reality and the marketplace, especially with how we perceive the value of what we do. So let's unpack these approaches and see what may or may not be causing problems in how musicians are doing business, and how we can help overcome them.
My Plan To Crush 2020 & Not Crush My Own Soul
January 22, 2020 12:00 - 17 minutes - 15.9 MBI know we are almost a month in but now I can confidently say I will keep these things going through the year and hopefully forward for a while. I consider my self incredibly imperfect and I'm always looking for something I can do to improve, become more efficient, happier and everything in between. Let's talk about 5 of those today and I know you will find some helpful as well. <3
How I Make The Most Out Of NAMM and Networking Events (not scummy doe)
January 08, 2020 12:00 - 23 minutes - 21.2 MBEvents like NAMM are a great and horrible time, and I've experienced both sides... but after a good handful of them I have a small handful of ways to help foster relationships, use your business cards, and navigate the constantly changing social settings all without being a scummy sleazeball. • Subscribe/Follow on the platform you're listening on so you don't miss an episode! Every other Wednesday at 4AM PST, making the middle of the week awesome <3 • The BEST way to support this podca...
4 Wisdom Nuggets From Hip Hop/Rap Netflix Show "Rhythm + Flow"
October 28, 2019 11:00 - 19 minutes - 18.3 MBWatching people at the top of their game is inspiring and made me learn a LOT. Rhythm & Flow is a must-watch, and you'll definitely want to after hearing the great takeaways I had from it! • Make sure to Subscribe or Follow on the platform you're listening on so you don't miss a week! Every Monday at 4AM PST, ready for your week to start off on a Spongy Note! My socials IG - @john_mclucas http://instagram.com/john_mclucas FB - http://fb.com/jhnmclucas Youtube - http://bit.ly/johnismu...
Day Rates vs. Flat Rates - Marrying Both Pricing Methods While Not Dying, Fam
October 21, 2019 15:20 - 18 minutes - 17.3 MB• Make sure to Subscribe or Follow on the platform you're listening on so you don't miss a week! Every Monday at 4AM PST, ready for your week to start off on a Spongy Note! My socials IG - @john_mclucas http://instagram.com/john_mclucas FB - http://fb.com/jhnmclucas Youtube - http://bit.ly/johnismusic Business inquiries [email protected] Thanks for spending time with me this week! This is my favorite way to have candid, long form conversation with you every single week. I truly appre...
Eyal Levi on Smashing His Demons & Fostering Gratitude
October 14, 2019 11:00 - 43 minutes - 39.8 MBThank you to Eyal Levi for his time. If you want to keep up with him, he's most active on Facebook https://www.facebook.com/eyal.levi.18 URM Academy http://urm.academy • Make sure to Subscribe or Follow on the platform you're listening on so you don't miss a week! Every Monday at 4AM PST, ready for your week to start off on a Spongy Note! My socials IG - @john_mclucas http://instagram.com/john_mclucas FB - http://fb.com/jhnmclucas Youtube - http://bit.ly/johnismusic Business in...
How I Bully Myself Into Productivity (This Is Fun)
September 02, 2019 07:10 - 15 minutes - 14.1 MBSometimes you gotta figure out how you think and use it against you to be productive, that's what I did!!
My Recent Revolution About Decision Making & Networking
August 29, 2019 07:05 - 16 minutes - 14.9 MBI honestly can't believe this didn't come to me soon but this needs to be discussed. People get PARALYZED by decision making, and after chatting on it enough, I realized some things I'd like to share....
VALUABLE Lessons I Learned By Forgetting My Own Podcast
August 05, 2019 07:10 - 14 minutes - 13.5 MBLast week I didn't upload.... but I learned SO much from doing so. Let's turn my forgetfulness into something positive, RIGHT NOW! • If you haven’t yet, subscribe or follow the show, as well as rate us if you are on Apple Podcasts. It helps a lot <3 • Are you an artist or band that needs a killer team to make a memorable musical experience for your fans? Get in touch at [email protected] and let’s talk! • For me, the experience of producing and mixing is service first. I don't place r...
Flexibility Leads To Opportunity - A Rant On Seizing Moments In Time
July 22, 2019 07:10 - 14 minutes - 13 MBI realized how much this flexibility has changed my career path over the years, and it never stops. And it's EVERYWHERE in the people I see crushing it too. Let's talk. • If you haven’t yet, subscribe or follow the show, as well as rate us if you are on Apple Podcasts. It helps a lot <3 • Are you an artist or band that needs a killer team to make a memorable musical experience for your fans? Get in touch at [email protected] and let’s talk! • For me, the experience of producing and mi...
How I Rebranded My Friends Audio Business By Accident - Value-First Thinking
July 15, 2019 15:27 - 16 minutes - 15.1 MBI CAN'T BELIEVE I DIDN'T RECORD THE CONVERSATION ITSELF because it was SO perfect, but I go step by step how I completely changed the approach Sean Frost is taking his business in a 6 month window to rebrand in a way that will be SUPER valuable to his target network. • If you haven’t yet, subscribe or follow the show, as well as rate us if you are on Apple Podcasts. It helps a lot <3 • Are you an artist or band that needs a killer team to make a memorable musical experience for your fans?...
My Mental Health Struggles In The Music Industry - Mind Made Wrong Podcast
July 08, 2019 07:10 - 52 minutes - 48.4 MBYO! This is a really personal episode about my experience with my own mind and the music world. My ups, big downs, and how I'm consistently working my booty off but keeping happiness first, always. Glad I got this down on the Mind Made Wrong Podcast :) Here's Maggie's intro :) ---> Producer John McLucas joins Steel Maggie in episode number 3 to provide a truly invaluable interview, jam-packed with mental wellness and music industry insights. Highlights from John McLucas: -Scheduled hustle...
Knowing Your Career "Values" & Self Awareness - Why I Changed The Podcast Name 2x
July 01, 2019 07:20 - 14 minutes - 13.3 MBThis episode is something special. I really go in on my personal experience struggling with career direction and development and what I learned along the way of making changes, more changes, and more changes. We cover Determining Career Values Using Self Awareness to Compare Against Circumstance Executing On It To Make Life Simpler • If you haven’t yet, subscribe or follow the show, as well as rate us if you are on Apple Podcasts. It helps a lot <3 • Are you an artist or band that need...
50th Episode Q&A! How I Started Playing Music, Nightmare Tour Moments, Advice To Past "Me"
June 24, 2019 07:15 - 16 minutes - 14.7 MBJumped into a Q&A I gathered from FB & IG, and went right to it! In this episode I cover how I got started in music in the first place, some of my worst moments in my career, what I would tell my pas self, and more! • If you haven’t yet, subscribe or follow the show, as well as rate us if you are on Apple Podcasts. It helps a lot <3 • Are you an artist or band that needs a killer team to make a memorable musical experience for your fans? Get in touch at [email protected] and let’s talk...
What Is a Record Label? How Can They Help You?
June 17, 2019 07:05 - 13 minutes - 12 MBSo, what is a record label? what exactly do they do for an artist, and is it a good fit for you to work with one? What can they do to help your music career? I'm going to explore all of that in today's conversation. Let's dig in! • If you haven’t yet, subscribe or follow the show, as well as rate us if you are on Apple Podcasts. It helps a lot <3 • Are you an artist or band that needs a killer team to make a memorable musical experience for your fans? Get in touch at [email protected] ...
Band Contracts - Do You Need One? When? How? Why?
June 10, 2019 07:15 - 12 minutes - 11 MBWhen making a band agreement or band contract, it can feel daunting and confusing to start. This video should help clarify what you need to have in writing with your bandmates, or ANYONE you go into business with. Musicians tend to get weary around paperwork but I urge you to embrace any band contracts or agreements with open arms. They are the BESt way to have open communication and set expectations with your partners BEFORE things get weird or difficult. #bandcontracts #bandagreements #...
It's Butter On Band BUSINESS, Their First Breakthrough Song, and Touring SMART
June 03, 2019 07:15 - 31 minutes - 29 MBIt's Butter are veterans of the LA music scene and it shows. They are gaining steady momentum and fans, and I'm stoked to be able to get them on to the podcast to dive deep into taking the band seriously. We cover: Contracts and bandmate friendships, and how that gets messy and what to do to counteract it How they got placed on a Spotify-Selected Playlist that is giving them a LOT of exposure Touring when you are ready, and what that looks like Follow It's Butter Here: https://open.spo...
Drewsif on Common Band Mistakes, DIY Business, Touring Misconceptions
May 27, 2019 07:15 - 36 minutes - 32.9 MBDrewsif is a one man media company, and one of the few I know that does it SO SO well. Fed up with relying on others, he took his abilities as a musician and expanded it into making video, graphic design, online content, advertising, production, mixing, mastering, and anything else needed to be come a behemoth in creating any kind of media for musicians and artists, specifically in heavy music. Today we talk about his journey to touring several countries, mistakes bandmates and musicians ma...
Graham Cochrane on 7 Figure Passive Income, The Law of Authenticity, & MORE!
May 20, 2019 07:10 - 32 minutes - 29.9 MBGraham Cochrane (Recording Revolution) is undoubtedly a master of building online business and brand with content marketing and true value for his audience. somebody who operates at his level, and came from such humble beginnings, has a lot of practical experience and knowledge to pass along. Almost 10 years into the recording revolution, and a year and a half into Automatic Income Academy, Graham is here to drop his systems and knowledge on creating passive income with an online business. ...
Mary Zimmer Voicehacks on Building a Youtube Audience, Perspective on Failure, & MORE!
May 13, 2019 07:05 - 44 minutes - 40.9 MBMary Zimmer of Voicehacks comes on today to break down the explosion of growing an audience on her youtube channel, as well as her process developing a myriad of new skills to become a DIY creator, and some important perspective on failure that we all need. Mary Zimmer is a long-time industry veteran, fronting bands like Luna Mortis and White Empress in her past, and running an incredibly successful vocal coaching business. The extension of that, Voicehacks, has become an incredibly exciti...
Rest Repose's Josh Wildhorn - Tips For Joining the Band, Common Music Mistakes, & MORE
May 06, 2019 07:15 - 36 minutes - 33.6 MBJosh Wildhorn, bassist for Rest, Repose, guitarist for Designer Disguise, and fantastic engineer/producer walks us through his approach and tips for joining a band, talks over a lot of the mistakes he sees going on in the music world today, and the incredibly humbling perspective he's gained from a brutal battle with cancer. If you are looking to join a band or approach any larger business entity, this episode is a must. Setting up the framework and right mental approach is so key, and...
Musicians Institute Alumni - Building A Career AFTER Graduation
April 29, 2019 07:10 - 24 minutes - 22.5 MBFinishing music school is scary, and the reality and viciousness of the music business hits hard. I got interviewed by a current student of Musicians Institute, Callie Wong, who wanted to dive into my experience getting clients in audio production and music in the last 6 years. If you are a music producer, audio engineer, mixing engineer, or are a music student attending school to enter the field of audio and the music industry, you will find a LOT of value in my experience in building ...
THE MAINE on Building a Fanbase, Album vs. Single, & More!
April 22, 2019 07:10 - 8 minutes - 7.4 MBThe Maine, to me, has one of the most dedicated fan bases in the rock pop world. Not only that, but a dedicated KIND fanbase that supports each other like family, and I wanted to dig into: What they have done and what they recommend others do to build DEEP relationships with fans and followers If they had to start over what would they do, and how? What are artists in 2019 missing the mark on? and MORE! A MASSIVE thank you to The Maine for their time and insight for the podcast. If ...
Daniel Grimmett on Making a Living Producing 100% Online, Creating a High-Value Brand, and More
April 15, 2019 07:20 - 35 minutes - 32.3 MBDaniel Grimmett is a pioneer in the online music space with a great eye for finding open spaces in the market and creating high-brand value music producers. Today we take a deep dive into his past creating those high level teams with The Songwriting Team, and how he is helping producers all over the world make 100% online income, all at a MUCH higher price point than people think. This isn't just a conversation for music producers, beatmakers, or audio engineers, even if you're a freel...
Joey Sturgis on Future of Music Industry, Getting YOU Signed, & Starting A Business
April 08, 2019 07:10 - 1 hour - 61.9 MBJoey Sturgis is a certified Gold music producer and a serial entrepreneur that has TONS of insight in every angle of the music business. His catalog of work includes Asking Alexandria, The Devil Wears Prada, We Came As Romans, Joey Sturgis Tones, Band Academy, Unstoppable Recording Machine, I could go forever lol! In this episode today we cover • Where Joey sees music production and home studios going in 10 to 20 years • how his company Band Academy is getting independent artists MASS...
Punk Rock MBA on The Future of Music Industry, Consumer Behavior, & Psychology
April 01, 2019 15:21 - 52 minutes - 47.7 MBFinn McKenty from The Punk Rock MBA sat down with me for a candid discussion of the music industry in many different facets. As a creator who has a great grasp on consumer behavior (from his vast background in marketing) he gives his input on: How you win or lose your consumer in the first 3 seconds of contact What roles will emerge in the business in the future How he simplifies his life at a fundamental level to keep 110% focus on his business goals How he stays "on his toes" and ...
Rest, Repose's Tony Cappocchi - Finding RIGHT Members & Managing YouTubers Screen reader support enabled. Rest, Repose's Tony Cappocchi - Finding RIGHT Members & Managing YouTubers
March 25, 2019 07:10 - 1 hour - 68.4 MBSO stoked to have Tony Cappocchi (sketty bag) on today to talk business. Rest, Repose recently lost two band mates so he breaks down the good and bad approaches potentional band members have, as well as what they look for in a future core member. He also touches on his sales approach for himself and YouTubers he manages such as Jared Dines and Ryan "Fluff" Bruce. Lastly we talk about the crucial importance of a band member that understands a variety of music or industry related tech, an...
Going From "The New Guy" To "THE Guy" for LABEL Projects and Billy Decker - The Ben Johnson Story
March 18, 2019 07:00 - 29 minutes - 27.1 MBBen Johnson is the epitome of humility and a desire to learn, and that is exactly how he rose up in the URM community so quickly. I wanted to hear from him his mindset and approach with the situation and how he absolutely CRUSHED it to be working on so many exciting projects with labels and Billy Decker! In this episode we cover: How to approach an online community as the guy new with humility and eagerness for knowledge Proper etiquette and true authenticity when it comes to meeting...
Julian Gray Speaks on Getting 90K Monthly Listeners, Signing to mau5trap, and Collaboration
March 11, 2019 07:15 - 36 minutes - 33.4 MBThis episode is straight insanity. Julian Gray is defining hustle for the modern musician with how he built his fan base and network. If you are looking to grow as a musician or creator, and want to understand community growth and attention grabbing on a new level, THIS IS A MUST LISTEN! In this episode we cover: How to use Facebook communities to create a great grassroots fanbase How to slowly build rapport and get the attention of influential people The truth behind being signed t...
Building 23K Youtube Subscribers & Growing Your Audience - The Maxadrums Story
March 04, 2019 15:47 - 25 minutes - 23.6 MBMaximiliam Andersson has spent years carefully watching and executing on his vision to create a consistent funnel for drum students, and his YouTube channel quickly became an incredible source of business and notoriety. He also drops GREAT advice to any creators looking to start in 2019, so this is going to be MASSIVE for starting efficiently and effectively. If you are a musician, youtuber, or creative that wants to figure out how to grab that attention on a moments notice, take notes...
Making His Own WARPED TOUR & Booking Dave Grohl - The Chris Bowman Story
February 25, 2019 09:22 - 56 minutes - 51.7 MBChris Bowman is attacking and crushing on a LOT of fronts, from American Sushi Recording & Mastering, to his own podcast Sushi For Breakfast, booking hugely successful shows in his hometown, and more in the backend. He has ambitions to grow ALL of these avenues to national levels, so we sat down to talk about the principles that got him so far now and how he will ramp it up over 9000. IG @cbmakesmusic https://www.americansushimastering.com/ https://www.facebook.com/cbowmanmusic http...
Austin Hull Speaks on GIVING As #1 & How To Build an AMAZING Community Around Music
February 18, 2019 09:07 - 36 minutes - 33.1 MBAustin Hull of Make Pop Music and Austin Hull Audio & Visual takes me through his mental approach to the online community of 18k people he has created on Facebook, as well as why he has made giving the #1 goal of his online presence. https://www.makepopmusic.com https://www.facebook.com/groups/MAKEPOPMUSIC/ https://www.austinhull.com/ https://www.facebook.com/austin.hull.37 https://www.instagram.com/austinhull23/ • Join our FB group to discuss this week's episode and soak up knowl...
Breaking Over 700 Listeners on Spotify & Grassroots Growth Tactics with Megan Steinke
February 11, 2019 09:02 - 30 minutes - 28.3 MBMegan has her hand on the pulse of what it means to start and nurture relationships with people both in her local scene and online, and the results of her album release show it! I know a LOT of artists are looking for that initial burst of followers, true fans of their music, that are eager to engage with them. and that's exactly what Megan is building, and why we chatted it up :) In this episode we cover: How she is reaching out to people on Instagram that are most likely going to lov...
Pushing Past Chronic Illness to Create Greatness - The Ryan Gurnett & Nate Nowortyta Stories
February 04, 2019 09:06 - 42 minutes - 38.7 MBIt's so easy to get caught up in the face of bad health news, but Ryan's story is exactly the opposite. With his right hand man Nate, they have created a podcast that has grown and honed in on a niche within the music scene of Buffalo. Let's dive in to how and why they did it. In this episode we cover: • Exactly how Ryan overcame adversity with his chronic illness • What the breaking point was that brought around intense focus and action • How they built a significant audience for t...
Joel Wanasek Speaks on CRUSHING the Transition to Full-Time Creative Freelancing
January 28, 2019 09:01 - 12 minutes - 11.3 MBJoel Wanasek (Monuments, Miyavi, URM Academy) tells us his best tips on transitioning from a part-time creative to a full-time career. This is a quick episode but the knowledge is dense and wise from this man! Massive thanks to Joel for the quick chat. Visit http://urm.academy if you want to learn more about the Unstoppable Recording Machine! • Join our FB group to discuss this week's episode and soak up knowledge from our awesome community • http://fb.com/groups/stayspongyshow • Com...
How The Internet Can RUIN Your Business - A Casual Conversation with Anthony Shea
January 21, 2019 08:31 - 15 minutes - 14.6 MBA SUPER valuable story about how somebody being an internet troll lost them important people in their network. It's hard to have a full perspective of the power of our words when it's so easy to post at a whim, so this is a reality check for both you and me. So glad I captured this conversation with Anthony Shea! In it we cover: Why unkindness is such a horrible idea, especially on the internet & What HUGE negative impact it can have on your career possibilities and some of my thoug...
Growing a VIRAL YouTube Channel, 3 Bands, and Online Course - The Sean Johnson Story
January 14, 2019 09:12 - 1 hour - 66 MBSean Johnson (or Capt.n Redbeard as he is known in the high seas) is certainly staking his claim in the internet world by creating very well niched viral videos on Youtube and incredible music. All of this is amplified with DEEP education in marketing and real world knowledge to continue to capture the attention of his local and online networks. We talk about how he manages ALL of the different facets of those ventures! In this episode you'll learn: Why it's important to listen to you...
Big Business Flops - Part 1 - All The WRONG Ways To Bring Up Money
January 07, 2019 09:54 - 19 minutes - 17.7 MBMoney talks are no fun for a lot of people, but it's an important conversation to not only get comfortable with, but embrace. It's part of any business, and if you plan to be a music freelancer, it's time to love it. In this episode we cover: Experiences I personally went through where a service provider didn't bring up money until the "favor" was done How to be armed and ready for any money conversation How to set expectations and standards for your work, free or paid and MORE! • ...
An EPIC Marketing Consultation With Finn McKenty - Dissecting My Business Approaches
December 31, 2018 09:01 - 32 minutes - 29.6 MBThis week I brought my personal business questions to Finn McKenty, who gave me some absolutely massive insight that will help me focus my effort, and save me hundreds of hours down the line in 2019! Finn has incredible insights from his marketing work with URM, Periphery, A Day to Remember, Febreze, Abercrombie, Hollister, GetGood Drums, and so many more! What we cover in this episode: When you do or don't need a studio or business name Why you need fewer social media presences Res...
3 MAJOR Pitfalls To Avoid When Setting Goals For The New Year
December 24, 2018 09:05 - 23 minutes - 21.9 MBIt's time to look forward to 2019 and figure out EXACTLY how you will crush it in every way possible. There are a few pitfalls that I see people making with goal-setting and their approach to the new year, so let's talk about it and how to avoid falling into them! In this episode we cover: Setting realistic financial goals Goals with business and personal aspects in mind Why SMART goals are CRUCIAL for success and what they are • Join our FB group to discuss this week's episode and...
Creating A Memorable Customer Experience - The Joel Ferber Story
December 17, 2018 09:00 - 48 minutes - 44.1 MBJoel Ferber went from a college graduate with no clients to recently jumping into full-time music producing, and found incredible value for his client base around the experiences he provided and the high level of care. I break down his past as well as the key takeaways that got him here today. What we go over: Some of the initial client experiences that ended up vaulting him into fantastic opportunities How to give without expectation Habits to put into place that will keep you on t...