Sports Creatives Podcast

Love, Creativity, and Living Your Truth with Todd Radom

March 18, 2021 18:06 - 50 minutes - 34.7 MB

My guest today is Todd Radom. It's an understatement to say he’s a truly amazing sports designer. Todd is an early creative who bet on himself by going out on his own as free lance sports designer. Along the way Todd has created some of the most icon work with sports brands over the last 25 years such as, NBA, MLB, and league branding of Ice Cube’s Big 3 league, and most notably the Super Bowl 38 logo. Todd is an OG. He’s an entrepreneur, speaker, branding expert, marketing consultant,...

SCP 27: Will Gulley On The Power of Change & Embracing Uniqueness

February 05, 2021 16:42 - 51 minutes - 35.5 MB

Today’s guest is Will Gulley, Director of Digital Content and Strategy. Will is on a mission to understand what’s next, navigate change, and smashing the play book of copy or imitating the work of others. By cultivating a habit of seeking our new ideas, people, and places, he has built a career path from storyteller to director of digital content and strategy at the Big 12 Conference.

SCP 26: Never Settling and Art of Intentionality with Victoria McBryde

January 21, 2021 20:02 - 45 minutes - 31.1 MB

My guest today is Victoria McBryde, Content Marketing Specialist for NBA on TNT & NBATV and she previously served as Integrated Marketing Coordinator with the Chick-Fil-A Peach Bowl. Victoria is absolutely amazing at leading a team of creatives in storytelling and engaging in a conversational manner on social and digital. It’s is edgy and corporate at the same time which is no easy task to master. She is a brand manager, creative leader, and mentor to many creatives in the industry.

SCP 25: Adaption and The Art Of Relationships with Selena Castillo

September 03, 2020 16:31 - 40 minutes - 28 MB

My guest today is Selena Castillo, Creative Director for Duke Women’s Basketball. She is a great storyteller and is oozing with knowledge. She is multi-talented as an entrepreneur, thought leader, and mentor to so many young creatives while blazing trail in women’s college basketball. Selena talks her about role in the Duke Women’s Basketball program, developing the program’s social media strategy, and shares advices for creatives and so much more.

SCP 24: Rob Knox: Lessons Learned On Leadership + Growth

June 26, 2020 15:21 - 45 minutes - 30.9 MB

You might know my guest as the past-president of College Sports Information Directors Association of American (CoSIDA) and the second black communicator to hold that position in the organization’s history. Rob Knox is Associate Athletic Director for Strategic Communications at UNC Greensboro. In this episode, Rob covers leadership, his six-part leadership series with Sports Creatives Podcast, and how to increase black creatives within college athletics, and affecting changing within your or...

SCP 23: Starting Your Side Hustle or Creative Agency with Keren de Zwart

March 18, 2020 18:41 - 44 minutes - 30.3 MB

Keren de Zwart owner of Not Your Father’s Lawyer (NYFL) is an expert in the business startup space — a master at helping entrepreneurs and small businesses operate their businesses at an elite level. In this episode, Keren covers so many things, among them the proper legal structures for side hustles and creative agencies. This is a must listen. Think you have have it all sorted and don’t need legal advice? Think again. These is also helpful stuff on the proper legal forms to have and ...

SCP 22: Built and Sustain A Career You Love with Mark Majewski

March 04, 2020 20:09 - 53 minutes - 36.4 MB

Mark Majewski is Creative Director for the Boston Bruins and TD Garden. Fresh out of college, Mark started out as a sports information director and found out while working at Wayne State, USA Hockey, Illinois Golf Association, and Clemson that he is a creative. He is a story of endurance and persistence. Despite getting what he calls a late start to being a sports creative, the Mark is further thing from being an overnight success. Fast forward to today and Mark's list of accomplishme...

SCP 21: Chris David Garcia Announces MLC Connect 2020 Location

January 31, 2020 15:50 - 32 minutes - 29.9 MB

My guest is Chris David Garcia founder of the MLC Connect conference. What’s special is today Chris is coming on the show to announce the location for the MLC Connect 2020. We want you to start thinking and planning conference or meet ups for the spring or summer. Chris and I both share is our belief that sports creatives needs to get out of their offices and off of social media in order to develop new relationships.

SCP 20: The Art of Leadership with Tai M. Brown

January 09, 2020 19:38 - 17 minutes - 11.8 MB

Tai M. Brown from the 1Question Leadership Podcast guest hosts the Sports Creatives Podcast. We discuss why I started the Sports Creatives Podcast for our community. The questions are raw and real and get to the core of what we are doing at the Sports Creatives Podcast. Tai was with the American Football Coaches Association for 13 years as the Director of Education. He is also co-author of the Blueprint For A Successful Career and Managing Editor for Athletic Director U.

SCP 19: 2019 Year In Review

December 29, 2019 22:05 - 28 minutes - 19.7 MB

With 2020 fast approaching, it’s time to look back at the best moments from 2019. We interviewed some amazingly talented individuals and even better people on the show. We look back on our conversations with Derek Hamilton, Graham Neff, Kevin Johnson, Shirley Zhang, Rob Zilla, Britt Davis, and Andre Robinson. Whether you want to hear portions from your favorite episode or would like to catch up on some conversations that you missed, we’ve got you covered. Here is 2019 in Sports Creative...

SCP 18: Andre Robinson On Intuition, Creative Freedom & Living Your Truth

December 05, 2019 20:17 - 44 minutes - 30.8 MB

We have Andre Robinson on the show today. He’s currently a video producer with the LA Clippers and before that he changed the creative game up at Ohio state football by bringing an authentic and urban voice to the college athletics social space. This episode is like a master class because we cover so much ground. We hear about Andre’s start and what he learned from making videos for night clubs and black greek organizations. Andre also discusses valuable nuggets learned while hustling and g...

SCP 17: Britt Davis On Why Persistence and Self-Confidence Matter In Career Innovation

November 23, 2019 00:55 - 41 minutes - 28.8 MB

This episode is going to rock your world. My guest today is Britt Davis, a star in the sports creatives world. Davis is a senior graphic designer at AMB Sport + Entertainment which owns the Atlanta Falcons, Atlanta United FC, and Mercedes-Benz Stadium. Davis and I discuss her meteoric rise to one of the world’s top brands, the importance of soft skills to creatives, and career advice to getting started in the sports creatives business. Davis works with incredible brands and has a stunnin...

SCP 16: The Queen of Creative Process: Shirley Zhang

September 05, 2019 08:03 - 18 minutes - 14 MB

This is special episode, we have Shirley Zhang, Senior Creative Director for the Atlanta Hawks on the show. This episode recorded was recorded Live at the MLC Connect 2019 in Atlanta. I've been a fan of the work that Shirley Zhang’s team has been doing with the Atlanta Hawks for the last year and a half. I heard Shirley present on the “Power of Process” panel at the MLC Connect 2019. She drops so many highly actionable dimes. That another great session at the MLC Connect in Atlanta, w...

SCP 15: Breakthrough Self-Doubt and Fear in Creativity with Rob Zilla

August 02, 2019 17:47 - 40 minutes - 28 MB

I’m happy to be coming at you with another powerful episode. This is a special episode recorded live at the MLC Connect 2019 in Atlanta with Rob Zilla, an award winning illustrator, former art educator and self-proclaimed “vector art monster”. But most importantly Rob is insanely inspirational.

SCP 14: Digital Strategy Is King with Arkansas Razorbacks’ Taylor McGillis

May 09, 2019 01:18 - 39 minutes - 27.3 MB

This show is powerful and a little bit different. It’s a conversation recorded live on location at the University of Arkansas in Fayetteville with a highly talented individual, Taylor McGillis, Associate Athletic Director of Brand Development Taylor is a gifted strategist and is an inspirational creative leader. He heads up Arkansas' approach to breaking through all of the white noise on social media with a unique digital strategy. We cover a ton of ground, we start out discussing the imp...

SCP 13: Fearlessly Disrupting the Sports Creative Game with Clemson’s Graham Neff

May 02, 2019 00:22 - 38 minutes - 26.7 MB

My guest today is one of the top sports creative executives on our planet and he’s been involved with fearlessly disrupting the sports social and digital game. In 2015, Graham Neff joined Clemson athletics to be second in command as deputy athletics director. Among other things, Graham is a creative leadership legend, having organized and help build the elite Clemson athletics creative team. But more important than what Graham does, it’s the how he does it that I find completely extraordin...

SCP 12: The Process of Creativity with Cleveland Cavaliers’ Kevin Johnson

May 02, 2019 00:20 - 9 minutes - 6.73 MB

In this episode, I sat down with Kevin Johnson, Art Director of the Cleveland Cavaliers at the MLC Connect 2018 in Chicago. Kevin is one of the most compelling and insanely talented storytellers in the sports creatives game. In this micro-episode, we discuss how Kevin self-identifies and breaking the NBA season into three parts in terms of storytelling. Kevin also discuss his unique creativity philosophy and the process of creativity to elevate your team. Enjoy and subscribe to the ...

SCP 11: Creating Work That Lasts With Super Bowl Logo Designer Derrick Hamilton

February 01, 2019 18:05 - 10 minutes - 7.55 MB

We’re switching up things a bit and going on a ride with graphic designer Derrick Hamilton, whom I caught up with at the MLC Connect 2018 in Chicago. If you aren’t familiar with Derrick Hamilton you certainly know his work. Derrick is the designed super bowl logos for beginning in 2013 which has been seen by millions…make that billions. Derrick is well-versed storyteller working for iconic brands such as Nickelodeon, the National Football league, and Brooklyn Sports & Entertainment which ow...

SCP 10: Building A Big Life with Karen Frank, ESPN The Magazine

November 15, 2018 09:32 - 9 minutes - 12.7 MB

You know Karen Frank, or at the very least, you’ve seen her work. Karen is a prolific director of photography best known for her annual work on ESPN The Magazine’s Body Issue. I had the pleasure of hosting Karen on the Sports Creatives Podcast at the 2018 MLC Connect in Chicago where she delivered a keynote presentation on the yearlong project that is ESPN The Magazine’s Body Issue. Karen is one of the most accomplished director of photographers of her generation. A few highlights of her i...

SCP 9: John Brewer: Using Creativity to Grow the Oregon Ducks Organization

October 10, 2018 09:03 - 22 minutes - 16.5 MB

My guest today is John Brewer, Assistant Athletic Director of Marketing and Sales at the University of Oregon Athletics. This isn’t John’s first rodeo, he served as Associate Athletic Director of Marketing at Wichita state and served at New Mexico as Marketing Manager before that. In this is a special podcast, I hit the road to discuss with John how Oregon Athletics uses creativity to manage and grow the organization. We also discuss Oregon ’s tradition in innovation and how Phil Knight fo...

SCP 8: Coach Matt Rhule : Grit, Guts, Toughness, and the Art of Being Real

August 29, 2018 08:02 - 23 minutes - 17.1 MB

Today's guest is Matt Rhule head coach of the Baylor Bears Football. Before that he was the head coach at Temple where he won a ton of games. In this episode, Coach Rhule discusses storytelling, the challenges with creating an internal agency, and how he keeps several hundred people on brand message.

SCP 7: Jon Contino: Honesty, Confidence, and Working with What You Have

July 11, 2018 16:15 - 16 minutes - 11.3 MB

Today's guest is Jon Contino, Creative Director for Contino Studios and author of BRAND BY HAND. Jon is an independent designer and developed his own clothing brand, In this episode, Jon breaks down identifying your own as a creative, confidence as a creative, and the journey behind his new book, BRAND BY HAND.

SCP 6: Preparing Like A Champ For MLC Connect 2018 With Founder Chris David Garcia

June 13, 2018 16:51 - 22 minutes - 15.5 MB

Today's guest is Chris David Garcia, Founder of the MLC Connect and Creative Director for the Houston Astros. In 2014, Chris founded the MLC Connect and in the process built an amazing community. In this episode, Chris unpacks some serious knowledge on preparing for the MLC Connect 2018 or any conference and how to get the most out it for you and your employer. You'll really enjoy this episode if you are attending the MLC Conference 2018 or any other conference this summer.

SCP 5: Making The Transition with Alabama's Lauren George

June 06, 2018 08:31 - 20 minutes - 14.2 MB

Today’s guest is Lauren George, Director of Video Productions for Alabama Athletics and Crimson Tide Productions. Lauren is a wickedly talented storyteller and a leader at one of the top brands in all of college athletics. The topics discussed are Lauren’s transition from working on some of ESPN’s most icon shows to the Crimson Tide Productions and her philosophy on leading a creative team and the importance of investing in digital.

SCP: 4 Surf Melendez - Motivational Moment

May 21, 2018 09:02 - 1 minute - 2.73 MB

I’m going to switch it up a bit and give you a Motivational Moment. This is where actionable tips are shared that apply to your day, week, or the vision you are trying to achieve. Today Surf Melendez is talking about creating a environment where people want to be. If you like this sort of thing you will love the full feature interviews on the Sports Creatives Podcast, available where ever you listen to podcasts.

SCP: 3 Making The Relationship Work With Ohio State's Zach Swartz

May 16, 2018 11:02 - 23 minutes - 16.2 MB

Today’s guest is Zach Swartz, Director, Creative Media & Post-Production for Ohio State Football. He is one of the most creative talented storytellers in the sports creatives game. The topics discussed are Zach’s philosophy of saying yes to as many things as possible, the art of making yourself invaluable, and handling last minute requests from coaches. Be sure to subscribe to the show!

Surf Melendez - Managing Director, Content & Creative - Miami Dolphins

April 10, 2018 00:25 - 28 minutes - 19.5 MB

Today's guest is Surf Melendez, Managing Director of Content and Creative for the Miami Dolphins and Hard Rock Stadium. He and his creative team produce some of the most iconic and well-branded content in the college or professional sports game. The topics of discussion cover managing an in-house group of creatives, creating an environment where creatives are inspired and motivated, and developing a world-class creative culture within a sports brand.

Coming Soon

April 10, 2018 00:11 - 55 seconds - 1.29 MB

Hi everyone, The short version is I'm starting a bi-weekly podcast called Sports Creatives Podcast. A bi-weekly show for everyone getting started in the sports creatives industry or who wants to explore more career options. I have been working on this for a long time and it will be a big side project for 2018. I’d love for you to be part of it—and if you’re not interested yourself, I’d be grateful if you’d tell your sports creative friends and colleagues and those who inspire to join...

20180325 COMING SOON PODCAST FINAL

March 26, 2018 01:47 - 55 seconds - 1.71 MB

Hi everyone, The short version is I'm starting a bi-weekly podcast called Sports Creatives Podcast. A bi-weekly show for everyone getting started in the sports creatives industry or who wants to explore more career options. I have been working on this for a long time and it will be a big side project for 2018. I’d love for you to be part of it—and if you’re not interested yourself, I’d be grateful if you’d tell your sports creative friends and colleagues and those who inspire to join the p...