Siri's Shortcomings & Opportunity on the Apple Watch - Sonic Insights

Dieter Bohn, the executive editor at the tech publication the Verge, published an article yesterday praising the Apple Watch’s utility, while highlighting the smart watch's biggest limitation: Siri.  Apple's path toward creating more utility for Siri on the Watch might ultimately lie in using Siri to more accurately catalog the data being logged by the Watch.

Insights:

- Siri has a lot of untapped potential as it relates to working with the Apple Watch

- Too many mistakes with basic functionality

- Bright spot might be for users to more accurately catalog their activity and health data via quick Siri inputs

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