Social Pros Podcast artwork

Social Pros Podcast

555 episodes - English - Latest episode: 13 days ago - ★★★★★ - 149 ratings

Social Pros shines the spotlight on social media practitioners, people doing the real work for real companies. Each episode includes insights from a leading social media professionals plus current trends and ideas in the social media industry, discussed and ratified or debunked by Daniel Lemin of Convince & Convert and Hannah Tooker of Lane Terralever. Finally, each episode ends with The Big Two where our guest gives us their rapid-fire answers to two important questions.

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Episodes

Why Social Needs a Seat at the Leadership Table

April 12, 2024 08:00 - 31 minutes - 43.7 MB

This episode with Fractional VP of Social Media at Social Proof Agency, Robyn Nissim, is a masterclass in social media. Hear about her journey from in-house roles to fractional work, the importance of investing in social media, and much more.  Full Episode Details This episode welcomes Robyn Nissim, who shares her journey from Head of Social at big brands such as Alo Yoga and Anastasia Beverly Hills to her current role as Fractional VP of Social Media for a variety of brands. Robyn refle...

How an Ivy League Uses a Social-First Approach to Build Community

April 05, 2024 08:00 - 31 minutes - 47.2 MB

How does an Ivy League school manage its social media with a small team? We asked Maya Wesby, Social Media Manager at Harvard Graduate School of Education, for some insider insights into her role on this week’s Social Pros. Full Episode Details With a small social media team consisting of Maya Wesby (Social Media Manager) and a student intern, a key part of Maya’s role is wearing many different hats. While challenging, Maya’s realm of responsibility includes creating social-first content...

Orcas, Community, and Social Culture

March 29, 2024 08:00 - 37 minutes - 51.5 MB

HeyOrca, the uniquely named social media scheduler, is one to keep an eye on for some community-driven content inspiration. Their CEO, Joe Teo joins this episode of Social Pros to share his vision behind collaborative work, building a community, and the story behind the name HeyOrca. Full Episode Details Joe Teo is the CEO, aka “Chief Executive Orca,” at HeyOrca, a social media scheduler built to make collaboration between social teams simpler. He joins the Social Pros podcast to share h...

How Planoly Empowers Creators to Evolve on Social

March 22, 2024 08:00 - 31 minutes - 46.8 MB

Social media for brands has evolved and a big driver of the shift has been the emergence of the creator economy. Audiences resonate with organic, user-generated content on a level rarely seen with other strategies. To talk more about how creators can evolve on social, we welcomed Katelyn Sorensen, the CEO of Planoly. Full Episode Details Planoly is the first social media management tool built by creators, for creators, and CEO Katelyn Sorensen shares her story on the podcast. In this ep...

Greatest Hits: How DoctorJonPaul Became a Trailblazing Creator

March 15, 2024 08:00 - 37 minutes - 52.5 MB

Are you ready to build a brand and become a creator? Then this episode of Social Pros is for you. We revisited one of our favorite episodes from 2023 with DoctorJonPaul. They are the Executive Producer of the BFF: Black, Fat, Femme Podcast, a writer, media critic, speaker, educator…and the list goes on. Hear their secrets to balancing it all while staying grounded.  Full Episode Details  It’s hard to explain everything DoctorJonPaul, Executive Producer of the BFF: Black, Fat, Femme Podca...

How to Be a Higher Ed Marketer with Bart Caylor

March 08, 2024 09:00 - 42 minutes - 43 MB

Higher education may have been slower to adopt modern marketing practices and technology like AI, but higher ed marketer Bart Caylor is on a mission to change that. As President and Founder of Caylor Solutions and The Higher Ed Marketer, Bart joins the Social Pros podcast to share his lessons on the best marketing practices for higher ed.   Full Episode Details  Bart Caylor, President and Founder of Caylor Solutions and The Higher Ed Marketer, predicts a declining demand for higher ed in...

The State of Creators, Agencies, and Influencers with Nathan Jun Poekert

March 01, 2024 09:00 - 44 minutes - 62.2 MB

Brands and agencies are increasingly using influencers and creators to collaborate on social media content, but it’s still a brand new world for many in the social media space. Nathan Jun Poekert, Fractional Head of Social & Consultant, Founder of JUN Social, joins us on the Social Pros podcast to share his take on the current landscape of influencer marketing and collaborating with creators.   Full Episode Details   For influencers/creators and agencies to work in harmony, both sides ma...

Why Focus is the Path to Success with Justin Tse

February 23, 2024 09:00 - 42 minutes - 60.1 MB

Content creators each have their own journeys and secrets to success, but for Justin Tse, content creator and CEO of Feature Media, it’s all about staying focused and consistently creating content that you love.  Full Episode Details   Two years since he was last on the show, Justin Tse, content creator and CEO of Feature Media, joins us on this episode of Social Pros to share some insights into how to succeed in content creation.  Justin explains how he’s able to stay focused and inves...

How a Social Pro Pivoted from Sports to Startup Success

February 16, 2024 09:00 - 36 minutes - 50.4 MB

If you're in the market for career advice, this is the episode of Social Pros you need. We speak to Eric Stark, co-founder and President at Slate who provides some excellent reminders on how to be a decent human being, a great colleague and ultimately progress in your career.   Full Episode Details  This week’s guest is Eric Stark, Co-founder and President at Slate, and previously with the NFL in several different capacities. He joins this episode to tell us about his transition from wor...

How Student Creators Fuel Boston University’s Social Presence

February 09, 2024 09:00 - 30 minutes - 47 MB

If you want to showcase the experience of being a student, who better to ask than the students themselves? We shine the spotlight on Boston University’s student creator program with Director of Social Media Dave McDonald. Much like with user-generated content, student creators bring authenticity, creativity, and expert knowledge to their audience.  Full Episode Details   Dave McDonald, Boston University’s Director of Social Media, joins Social Pros to talk about his Terrier Creator Progr...

What Dik Dik’s Taught the San Diego Zoo

February 02, 2024 09:00 - 35 minutes - 49.8 MB

Animal pics brighten our day here at Convince & Convert. We’re sure you can relate! But we’ve found out that there’s so much more to San Diego Zoo Wildlife Alliance’s social than animal pics. We’re thrilled to welcome their Senior Social Media Manager, Taylor Moore, onto Social Pros to tell us more.   Full Episode Details   Everyone loves animal content on social feeds, right? But what goes into the marketing behind animal content for San Diego Zoo, and how do they tap into humanity’s lo...

Why Sacrifice Makes Social Better

January 26, 2024 09:00 - 54 minutes - 78.6 MB

If you feel like your social strategy has plateaued, Michael Corcoran, Ex-Head of Social at Ryanair and Managing Partner of Frankly, has some bold suggestions for how you can refresh your approach on this episode of Social Pros.  Full Episode Details   Do you ever feel like you’re posting the same type of content over and over, but not getting the reach or ROI you once were? It can be easy to get stuck in a rut when you’re making risk-free decisions. This is why Michael Corcoran believes...

What a Top Social Media Voice on LinkedIn Thinks About B2B

January 19, 2024 09:00 - 36 minutes - 50.9 MB

Cut through the noise on LinkedIn with expert advice from Social Media Strategist and Brand Marketer, Jacqueline Joyner, as she joins this episode of Social Pros.  Full Episode Details   When it comes to creating and consuming B2B content, LinkedIn is the place to be. But with content saturation placing obstacles in your way, how can you create the content that gets your message heard?  Joining Social Pros to share her expert insights, predictions and expertise is Social Media Strategis...

How FIBA 3x3 Went from the Streets to the Olympics

January 12, 2024 09:00 - 37 minutes - 54.3 MB

Some brands are built for social media, and FIBA 3x3 is certainly one of them. Their Digital Content Manager, Esteban Gonzalez, shares how their community-led strategy transcends borders on the Social Pros podcast.  Full Episode Details   FIBA 3x3 is a sporting discipline that is just perfect for social. But how do they keep their community spirit alive with a global audience?  Esteban Gonzalez favors a rare tactic – opening the organization’s DMs to the public. This allows him to take ...

That’s the Thing about... Jay Acunzo

January 05, 2024 09:00 - 43 minutes - 60.9 MB

If there’s one message social pros should live by, it’s to trust ourselves. Find out why as Jay Acunzo, Host of Unthinkable and Co-Founder of Creative Kitchen, returns to Social Pros.    Full Episode Details   When it comes to social, it’s not always easy to trust your instincts. But the most authentic content that resonates with the most people comes when social pros believe in themselves. Jay Acunzo, Host of Unthinkable and Co-Founder of Creative Kitchen, tells us why as he kicks off ...

Why Brands Need to Think Like a Creator

December 29, 2023 09:00 - 36 minutes - 54.1 MB

Social media is bursting full of all sorts of creator content. But what lessons can social media marketers take from influencers? We ask Eric Gray, founder of Maverick Content Studio, on Social Pros. Huge thanks to our amazing sponsors for helping us make this happen. Please support them; we couldn't do it without their help! This week:  ICUC  Full Episode Details   When you believe in the power of engagement and connection, there are tremendous opportunities for success on social.  T...

Social Pros Unfiltered: Seasonal Campaigns, Fandoms, and the Trend to Watch in 2024

December 22, 2023 09:00 - 48 minutes - 67.3 MB

Join us for another deep dive into social media’s burning questions as we welcome Sammy Lent and Zach Fitch to the latest edition of Social Pros Unfiltered. Hear their insights on fandom, why Gen-Z’s pulling back from social and their top predictions for 2024.  Huge thanks to our amazing sponsors for helping us make this happen. Please support them; we couldn't do it without their help! This week:  ICUC  Full Episode Details   In 2024, Amazon will become the next big social media platf...

Notion's Community-Driven Approach for Social Success

December 15, 2023 09:00 - 38 minutes - 53.1 MB

Have you heard of Notion? You’ve probably already been asked that question…and there’s a good chance that it’s already your “second brain.” Like all great products, it’s the community and the users who make it, so we sat down with Notion’s Head of Influencer Marketing, Lexie Barnhorn, to hear all about it.  Huge thanks to our amazing sponsors for helping us make this happen. Please support them; we couldn't do it without their help! This week: ICUC  Full Episode Details   Deemed by man...

Orangetheory’s Approach to Building A Strong Community on Social

December 08, 2023 09:00 - 34 minutes - 50.4 MB

How can global brands cultivate a strong sense of community that keeps their audience interested and engaged on social? We ask Anthony Yepez, Associate Director, Social Media at Orangetheory Fitness, as he returns to chat with us on Social Pros.  Huge thanks to our amazing sponsors for helping us make this happen. Please support them; we couldn't do it without their help! This week: ICUC  Full Episode Details   Sustaining a strong community spirit across a global company is not an easy...

Mastering Employer Branding Through Storytelling

December 01, 2023 09:00 - 35 minutes - 33.4 MB

Sharing the personal stories behind your brand can empower your employees, build audience connection and attract future talent. But where do you start? Hear top tips from Jonathan Hatch, Talent Brand Program Manager at Zoom, on Social Pros.  Huge thanks to our amazing sponsors for helping us make this happen. Please support them; we couldn't do it without their help! This week:   ICUC  Full Episode Details   Sharing the personal stories behind your brand can empower your employees, bui...

Social Pros Unfiltered: Brand Mistakes with Influencers, Trend Hopping, and Cancel-Culture

November 24, 2023 09:00 - 46 minutes - 65.2 MB

We welcome Anthony Yepez and Mariya Spektor onto our second episode of Social Pros Unfiltered to discuss the hottest topics on social. Hear their thoughts on working with influencers, jumping on trends, and how social pros should respond to cancel culture.  Huge thanks to our amazing sponsors for helping us make this happen. Please support them; we couldn't do it without their help!  ICUC  Full Episode Details   Trend-hopping is super common on social, but is jumping on trending conten...

Creating Harmony in Creative Work with Joél Leon from New York Times Advertising

November 17, 2023 09:00 - 38 minutes - 53.1 MB

Joél Leon, Creative Director, T Brand Studio at New York Times Advertising, hits us with some mic drop moments in this episode of Social Pros. He explores how to build more harmony into the creative process and lead your team to success.   Huge thanks to our amazing sponsors for helping us make this happen. Please support them; we couldn't do it without their help! This week:   ICUC  Full Episode Details   If you want your creative team to hit it out of the park, then you’ve got to fo...

600 Episodes of Social Pros!

November 10, 2023 08:00 - 51 minutes - 71.8 MB

It’s our 600th episode! What better way to celebrate than by inviting former hosts Jay Baer and Adam Brown, and previous guest Allison Day, Senior Manager, Social Media at Reddit, on the show to share insights on the biggest platforms, the greatest changes in social and so much more.  Huge thanks to our amazing sponsors for helping us make this happen. Please support them; we couldn't do it without their help! This week: ICUC  Full Episode Details   When we published episode one of So...

Being Socially Bold with Gabe Gomez at Edelman

November 03, 2023 08:00 - 35 minutes - 49.6 MB

Being bold on social media isn’t always the easiest thing to do. What if you get it wrong…? No one wants to go viral for all the wrong reasons, but in this week’s episode, Gabriel Gomez, Account Supervisor, Social, Community, and Influencer, Gen Z Lab Ambassador at Edelman, shares some food for thought on being socially bold.   Huge thanks to our amazing sponsors for helping us make this happen. Please support them; we couldn't do it without their help! This week: ICUC  Full Episode Det...

Unlocking Better Partnerships - A Deep Dive with Lucy Quick

October 27, 2023 08:00 - 38 minutes - 53.1 MB

How can brands build strong, beneficial partnerships with creators? We invite Lucy Quick, Creator Partnerships Manager, Global E-Commerce Operations at TikTok, onto Social Pros to tell us her thoughts. Huge thanks to our amazing sponsors for helping us make this happen. Please support them; we couldn't do it without their help! This week: ICUC  Full Episode Details   It’s one thing collaborating with influencers, but building meaningful, long-term partnerships is no easy feat. So what ...

Greatest Hits: Why Every Brand Should Follow in lululemon’s Social Footsteps

October 20, 2023 08:00 - 44 minutes - 62.4 MB

There’s no denying lululemon creates a feel-good vibe on social, but what’s their secret sauce? We revisit our conversation with Ravi Hampole, their SVP, Global Brand Creative, as he reveals all.  Huge thanks to our amazing sponsors for helping us make this happen. Please support them; we couldn't do it without their help! This week:   ICUC  Full Episode Details   lululemon started life as solely a community hub and physical space, so translating that people-first approach onto social ...

How to D.A.N.C.E. with Data on Social

October 13, 2023 08:00 - 33 minutes - 47.1 MB

What are the best ways to collect and analyze data and share it with your audience in a captivating way? We ask Convince & Convert Strategist Sunny Hunt for her advice on this episode of Social Pros.  Huge thanks to our amazing sponsor for helping us make this happen. Please support them; we couldn't do it without their help! This week: ICUC  Full Episode Details   With every sales presentation you make, you have the chance to influence your audience and make a lasting impact – and data ...

Delta Vacations Approach to Non-Stop Social

October 06, 2023 08:00 - 32 minutes - 46 MB

If you’re planning on taking a trip, there’s a good chance you’ve stumbled on Delta Vacations and its awesome social content. We asked Arielle Berlinsky, their Social Media Marketer, to join Social Pros to clue us into the strategy behind their wanderlust-inspiring content.  Huge thanks to our amazing sponsor for helping us make this happen. Please support them; we couldn't do it without their help! This week:  ICUC  Full Episode Details   What’s Delta Vacations’ formula for social med...

Social Pros Unfiltered: National Podcast Day Special

September 29, 2023 08:00 - 49 minutes - 70.9 MB

Leanna Pham, Head of Creative & Social Media at Convince & Convert, Gia Lee, Co-Founder of NinetyEight, and Convince & Convert’s Strategist and Marketing Consultant, Sunny Hunt and Jennifer Harmon, join forces to discuss the hottest topics in social on this special episode of Social Pros.    Huge thanks to our amazing sponsors for helping us make this happen. Please support them; we couldn't do it without their help! This week:  ICUC  Full Episode Details   It’s been a dramatic year i...

How Marvel Taps Into the Multigenerational Multiverse on Social

September 22, 2023 08:00 - 31 minutes - 44.5 MB

How does Marvel connect with fans of all ages, hailing from every corner of the world, and speak to them in a way that truly resonates? Join us on this episode of Social Pros as we delve into Marvel’s incredible social strategy with their Executive Director of Social Media, Adri Cowan.   Huge thanks to our amazing sponsors for helping us make this happen. Please support them; we couldn't do it without their help! This week:  Salesforce Marketing Cloud  ICUC  Full Episode Details   Mar...

The Formula for Successful Live Video with Stephanie Garcia

September 15, 2023 08:00 - 43 minutes - 60 MB

Stephanie Garcia, Director of Communications at Agorapulse, will be on this episode of Social Pros to share her tips for succeeding with live video. Whether you're a beginner or a seasoned pro, Stephanie's advice will help you take your live video game to the next level.  Huge thanks to our amazing sponsors for helping us make this happen. Please support them; we couldn't do it without their help! This week:  Salesforce Marketing Cloud  ICUC  Full Episode Details   TikTok has change...

Greatest Hits: Inside Glossier’s Iconic Social Approach

September 08, 2023 08:00 - 31 minutes - 44.2 MB

We revisit episode 544 of Social Pros with Jamie Dinar, Senior Manager, Social & Digital Content at Glossier, as she unpacks the brand’s distinctive social strategy and provides top tips and tricks for social pros.    Huge thanks to our amazing sponsors for helping us make this happen. Please support them; we couldn't do it without their help! This week:  Salesforce Marketing Cloud  ICUC  We all know how fast-paced social media is. It simply does not sleep.   There are many brands ou...

How Repurposing Content Makes You A B2B Social Hero

September 01, 2023 08:00 - 38 minutes - 53.5 MB

Once you hit ‘publish’ on a piece of core content, it’s easy to get caught up in the production cycle before starting on something new. But when you don’t repurpose your pillar content, you miss the opportunity to extend its life and maximize its potential. This episode of Social Pros with Content 10x founder and CEO, Amy Woods, is full of tips to help you get started.  Huge thanks to our amazing sponsors for helping us make this happen. Please support them; we couldn't do it without thei...

Why Social Pros Don't Have to Know it All

August 25, 2023 08:00 - 32 minutes - 45.9 MB

If you’re feeling the pressure as a social media manager, this episode of Social Pros is for you. We welcomed Hannah Tooker, VP of Content at LaneTerralever, to talk about why social pros don’t need to know it all and what we can do instead.  Huge thanks to our amazing sponsors for helping us make this happen. Please support them; we couldn't do it without their help! This week:  Salesforce Marketing Cloud  ICUC  Full Episode Details   With new platforms popping up, ever-changing tren...

Why Brands Go People-First on Social

August 18, 2023 08:00 - 42 minutes - 58.8 MB

It’s easy to get distracted by the trends, new platforms, and brands that are social media stars in their own right. But how do you create a strategy that’s right for your brand? This episode of Social Pros with Mariya Spektor, Director of Content, Social Media at Social Chain, has some tips you won’t want to miss.  Huge thanks to our amazing sponsors for helping us make this happen. Please support them; we couldn't do it without their help! This week:  Salesforce Marketing Cloud  ICU...

Taking on Toxic Social with Noam Bardin

August 11, 2023 08:00 - 43 minutes - 60 MB

We are so pleased to welcome Noam Bardin, Founder of Post News, on this episode of the Social Pros podcast.   Huge thanks to our amazing sponsors for helping us make this happen. Please support them; we couldn't do it without their help! This week:  Salesforce Marketing Cloud  ICUC  Full Episode Details   As much as we love social, we have to acknowledge that it comes with gray areas and undesirable aspects.   Joining this episode to dissect social’s shortcomings is Noam Bardin, Fou...

How to Get Better Audience Insights with SparkToro’s Amanda Natividad

August 04, 2023 08:00 - 41 minutes - 57.4 MB

Huge thanks to our amazing sponsors for helping us make this happen. Please support them; we couldn't do it without their help! This week:  Salesforce Marketing Cloud  ICUC  Full Episode Details   What’s the best way to collect meaningful audience insights?  As social pros grapple with Threads and the latest Google Analytics update, traditional metrics aren’t always available.   On this episode of Social Pros, Amanda Natividad, VP of Marketing at SparkToro, tells us how you can navig...

Fresh Social Takes with ICUC's Erika Lovegreen

July 28, 2023 08:00 - 42 minutes - 59.1 MB

Huge thanks to our amazing sponsors for helping us make this happen. Please support them; we couldn't do it without their help! This week:  Salesforce Marketing Cloud  ICUC  Full Episode Details   In this ever-changing world of social, how can community managers serve their people in the best possible ways?  Erika Lovegreen, SVP of Marketing & Communications at ICUC, returns to Social Pros to tells us her expert advice.  Erika discusses why social listening is as crucial as ever, why...

How Shiseido’s Social Leverages 150+ Years of Experience

July 21, 2023 08:00 - 41 minutes - 38.5 MB

    Huge thanks to our amazing sponsors for helping us make this happen. Please support them; we couldn't do it without their help! This week:  Salesforce Marketing Cloud  ICUC  Full Episode Details   So many teams work with creators to amplify their brand on social. But how do you build strong, fruitful relationships with the right partners?  Taylor Speer, Manager of Global Social Media at Shiseido, joins this episode of Social Pros to share her thoughts.  Taylor discusses how crea...

How to Be a Social Selling Pro with Timothy Hughes

July 14, 2023 08:00 - 41 minutes - 58 MB

Selling is the primary motivator for a lot of people on social media. Some people do it really well, others are a little less polished. But it’s safe to say that a lot of people aren’t pros at social selling.   Timothy Hughes, on the other hand, is a social selling master who joins Social Pros to share his wisdom, advice, and thoughts on selling on social media today.   Huge thanks to our amazing sponsors for helping us make this happen. Please support them; we couldn't do it without the...

How Brands Can Pass the Gen Z Social BS Test

July 07, 2023 08:00 - 35 minutes - 49.7 MB

We’re thrilled to welcome Gia Lee, Co-Founder and Chief Strategy Officer at NinetyEight, on the Social Pros podcast.    Huge thanks to our amazing sponsors for helping us make this happen. Please support them; we couldn't do it without their help! This week:  Salesforce Marketing Cloud  ICUC  Full Episode Details   How can brands connect with Gen Z in authentic, effective ways?  If there’s anyone to ask that question to, it’s Gia Lee, Cco-Ffounder & and Chief Strategy Officer at Ni...

Putting Heart into Business and AI with Minter Dial

June 30, 2023 08:00 - 39 minutes - 55.1 MB

Huge thanks to our amazing sponsors for helping us make this happen. Please support them; we couldn't do it without their help! This week:  Salesforce Marketing Cloud  ICUC  Full Episode Details   Empathy is vital for social media managers, but how can they put it into practice on a daily basis?  Our guest on this episode says it’s “a wonderful art within management” but needs to be applied in the right way and at the right times.  Minter Dial, renowned author and keynote speaker at ...

Jonah Berger on Magic Words

June 23, 2023 08:00 - 40 minutes - 56.6 MB

We are delighted to welcome Jonah Berger, Marketing Professor at The Wharton School of The University of Pennsylvania, onto this episode of Social Pros.  Huge thanks to our amazing sponsors for helping us make this happen. Please support them; we couldn't do it without their help! This week:  Salesforce Marketing Cloud  ICUC  Full Episode Details   The more you understand the words you use, the more you can increase the impact of your social content. But how can you change up your lan...

How Better Half Is Breaking Social Molds

June 16, 2023 08:00 - 41 minutes - 57.4 MB

  We’re thrilled to be joined by Alyssa Bonanno, Chief Creative Officer and founder of Better Half, on this episode of Social Pros.  Huge thanks to our amazing sponsors for helping us make this happen. Please support them; we couldn't do it without their help! This week:  Salesforce Marketing Cloud  ICUC  Full Episode Details   Better Half help household names like Netflix, Nike and Disney succeed on social by fuelling audience participation, engagement and fandom.  Their Chief Creati...

Amy Landino Reveals Why Giving Generously Pays Off

June 09, 2023 08:00 - 44 minutes - 60.9 MB

We’re thrilled to welcome back success coach, author, speaker and marketing expert Amy Landino for this episode of Social Pros.  Huge thanks to our amazing sponsors for helping us make this happen. Please support them; we couldn't do it without their help! This week:  Salesforce Marketing Cloud  ICUC  Full Episode Details   If you are exploring how to grow your own social presence or you’re interested in becoming a more full-time creator, this is the show to take notes on! Amy Landino...

How SHADOW Makes Its Clients’ Social Shine

June 02, 2023 08:00 - 41 minutes - 56.9 MB

We’re delighted to welcome Janay Smith, Director of Social at SHADOW, onto this episode of the Social Pros podcast.  Huge thanks to our amazing sponsors for helping us make this happen. Please support them; we couldn't do it without their help! This week:  Salesforce Marketing Cloud  ICUC  Full Episode Details   A variety of opinions, fresh ideas and different perspectives is so important in a team of social pros… which is why we were so inspired by how our guest on this episode manag...

How to Become an #AntiAbleism Ally on Social

May 26, 2023 08:00 - 47 minutes - 65.7 MB

On this episode of Social Pros, we are delighted to be joined by Tiffany Yu, the CEO and founder of Diversability.  Huge thanks to our amazing sponsors for helping us make this happen. Please support them; we couldn't do it without their help! This week:  Salesforce Marketing Cloud  ICUC  Full Episode Details   This episode of Social Pros is truly inspirational!  Our guest has used highly-challenging personal events to create something remarkable.   Tiffany Yu, CEO and founder of Di...

Take a Paid Social Deep-Dive with Andrew Foxwell

May 19, 2023 08:00 - 48 minutes - 66.7 MB

We are delighted to welcome Andrew Foxwell, Co-Founder of Foxwell Digital, onto this episode of Social Pros.  Huge thanks to our amazing sponsors for helping us make this happen. Please support them; we couldn't do it without their help! This week:  Salesforce Marketing Cloud  ICUC  Full Episode Details   Need a paid social refresher?  The landscape is always changing and it’s easy to get impatient for the big results. But this week’s guest provides an in-depth look at leveraging pai...

How Vista Social Makes Marketing to Marketers More Human

May 12, 2023 08:00 - 38 minutes - 52.6 MB

We’re thrilled to welcome Brittany Garlin, Head of Marketing at Vista Social, on this episode of Social Pros.  Huge thanks to our amazing sponsors for helping us make this happen. Please support them; we couldn't do it without their help! This week:  Salesforce Marketing Cloud  ICUC  Full Episode Details   Consumers are super savvy nowadays. They don’t want convoluted, in-your-face marketing. They want something personal, down-to-earth and relatable…and this week’s guest keeps that fr...

Practicing Mindfulness with Marketingprofs’ Allen Weiss

May 05, 2023 08:00 - 39 minutes - 54.1 MB

We’re thrilled to welcome Allen Weiss, CEO & Founder of MarketingProfs, on Social Pros this week for a masterclass in mental health and mindfulness.  Huge thanks to our amazing sponsors for helping us make this happen. Please support them; we couldn't do it without their help! This week:  Salesforce Marketing Cloud  ICUC  Full Episode Details   As social pros, we’ve all dealt with stress, burnout and anxiety…(gee, it’s probably a daily occurrence!)  But it’s so crucial we remember to...

Guests

Chris Ducker
1 Episode
Mari Smith
1 Episode
Seth Godin
1 Episode

Books

Behind the Curtain
1 Episode

Twitter Mentions

@katewinick 2 Episodes
@doctorjonpaul 2 Episodes
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