After many years in the corporate world of Retail HR, Jo Dodds started her home based business in August 2005.

In this episode of So You Want to Start a Business Jo tells us about that first business and the iterations to reach the business she runs today - Power to Live More

Pricing is always one of the sticky/ tricky aspects for people in a service based business.

Listen out as Jo explains the Risk Reversal Guarantee pricing strategy she started out using in her publishing business.

She now uses this in her service based business – smart strategy. She said it was a “no brainer” for her.

We have quite a lengthy discussion about having the mindset to be able to charge what you believe you are worth. I think you’ll find it helpful because so many people tell me this is where they get stuck!

Like many of our guests Jo identifies tenacity as one of her key characteristics and she and I have a similar positive outlook on life.

I have been on Jo's podcast - episode number 153 click here to listen to that one where I chat with Jo about How to Make Good Decisions in business.

I truly think you are going to enjoy this interview conversation as Jo tells her wonderful business startup story.

To find Jo Dodds website: https://www.powertolivemore.com

Social media links:
https://twitter.com/jododds
https://facebook.com/powertolivemore
https://linkedin.com/in/jododds
https://instagram.com/powertolivemore

 

My guess is that you are here for one of 2 reasons:

Are you curious about what it’s like to start a business?

Do you wonder if you have what it takes? Would your idea work? How much does it actually cost to grow and build a successful business?

OR

Have you been in business for a few months or a year or 2 and things aren't going quite the way you thought they might?

I’ve written this book to answer pretty much all of your questions “So You Want to Start a Business” and you can order your FREE copy right here: http://bit.ly/ThatBook

My 15 years of experience working with start up and small businesses are condensed into this book.

This is your step by step guide to launch your business smarter and faster. It’s so exciting to be sharing it with you. Please share your progress

If you prefer the kindle Head over to Amazon

Happy reading!

 

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