205: ChatGPT – to be loved or feared by school marketers?

SMC: School Marketing and Communications

English - March 02, 2023 06:00 - 23 minutes - 32.6 MB - ★★★★★ - 1 rating
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Previous Episode: 204: 2022 Brilliance Awards

Next Episode: 206: The skills that school marketers need, and do you know your hamburgers from kebabs?

School marketing and communications with Charlie Maughan and Rita Kilroy

In this episode, Charlie and Rita are joined by imageseven’s resident Digital Marketing Specialist, Harrison, to discuss all things Artificial Intelligence (AI) including ChatGPT, the latest (and extremely controversial) AI language processor you’ve no doubt heard of. The team reveal how this incredible tool can be utilised – from content generation to customer service – by school marketers. In Rants & Raves, they review Adweek’s selection of the top 10 Super Bowl ads of 2023.

The Marcom Society How does ChatGPT work? Generative AI is here: How tools like ChatGPT could change your business
The 10 Best Super Bowl Ads of 2023

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