Unlocking the Marketing Power of Sales Call Recording

SmartBug on Tap

English - March 19, 2019 05:30 - 12 minutes - 19.4 MB - ★★★★★ - 50 ratings
Business inboundmarketing marketingautomation salesenablement accountengagement brandloyalty demandgeneration digitalstrategy leadgeneration paidmedia revenuegrowth Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed

Previous Episode: Episode 0

Next Episode: Going All-In With Reliable Data

When most of us think of “call recording,” we think of sales.

But call recordings provide an incredible inside scoop on buyers, one we’d never be able to find through any other type of research.

So, why aren’t marketers using them?

This SmartBug on Tap podcast challenges marketers everywhere to reconsider using call recordings as part of their tool belt. Jen Spencer shares 3 tactics for incorporating sales call recording into your marketing strategy.