On this episode of SmartBug on Tap, Jen Spencer shares four effective sales enablement strategies to help reps meet their quotas.

Jen discusses the following strategies:

1. Redefine Sales Leadership

2. Treat Sales Enablement as a Marketing-Driven Role with Sales

3. Use Customer Personas to Serve Better Customers

4. Set Up More Meaningful Benchmarks

On this episode of SmartBug on Tap, Jen Spencer shares four effective sales enablement strategies to help reps meet their quotas.

Jen discusses the following strategies:

1. Redefine Sales Leadership

2. Treat Sales Enablement as a Marketing-Driven Role with Sales

3. Use Customer Personas to Serve Better Customers

4. Set Up More Meaningful Benchmarks