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Eps. 024 - Social Selling Mastery ft. Elle Crawford

SMART Business Show

English - October 07, 2021 10:00 - 20 minutes - 14.1 MB - ★★★★★ - 8 ratings
Entrepreneurship Business Education business digitalmarketing education entrepreneur leadership lifestyle mindset motivation onlinemarketing sales Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed


Today I get to introduce you to our special guest, Elle Crawford!

Elle is the Founder of Social Selling Lab and is a fiery business coach that focuses on selling through social media, specifically through stories, live videos, and killer content marketing strategy.

Elle started off in corporate but after completely unfulfilling, half-frozen roast beef (you’ll have to hear her story!), she turned a side business into 6 figures in 90 days! This same framework is what she teaches her clients to this day!

In this episode, Elle talks about how people watch 500 million stories every day and how you can leverage this with content marketing and attraction marketing methods to get the engagement that turns followers into dollars. 

Get a sneak peek into some of the tips and tricks Elle shares with her clients, like what to be posting 3-4 times a week, how to speak to the camera and show you’re relatable, how you can keep the balance between building relationships and selling, and so much more! 

This episode is for anyone that has been struggling to build their business and following on social media, and feels like it’s just too much… look no further!

One HUGE takeaway I had from our talk today was that it takes about 7 to 11 times before followers even realize you have something to buy, and 27 times before they make a decision to purchase… Knowing that I hope you walk away today with the confidence to start selling your product or services more through social media and not feeling like you are overdoing it. 

For those that want to reach out to Elle, ask her questions, see how she does her own social media, connect with her on Instagram at @theconsultingceo. Get a look at her behind the scenes!

Thank you for listening today! Don’t forget to subscribe to our channel and share this episode with a fellow entrepreneur that may be struggling with social too! See you next time!