This week on Serving it HOT, I'm talking all things leadership and copy (and I do mean ALL things!) with my guest, Marisa Corcoran. Not only is she the creator of the wildly popular Copy Chat summit, she also helps coaches and creatives craft their uncopyable message inside her program, The Copy Confidence Society.

Marisa and I cover a LOT of ground in our conversation, including...

Confronting the unique leadership struggles of 2020 Authentically communicating your values through copy Kicking false scarcity messaging to the curb Being mindful of context in how you communicate Knowing when to PAUSE before you respond

"People really value that you give a shit. I think we're really valuing people who come out and say, I don't know the answer to this, I want to go and find out, and I'm just going to go a little bit deeper into what I'm putting out there to make sure I understand it."

Is Marisa speaking your language? Find her over at https://marisacorcoran.com/ or follow her on Instagram (which she takes VERY seriously) at http://instagram.com/mtoni. And of course, I'm at https://www.lisakuzman.com/ if you want to come on over and book a call!