An HVAC purchase is such a rare event that most people know more about funeral expenses. 

 

And with the coming SEER2 regulations, it’s more important than ever that HVAC businesses educate their customers, offer easy financing options and shore up their online presence. 

 

In this episode of Service Business Mastery, we speak with Ben Middleton about SEER2, why in-house financing is no longer optional and how the Inflation Reduction Act will shake up the HVAC landscape.


SHOW NOTES

 

- Introducing Ben Middleton  [1:19]

- SEER2 and regional efficiency standards [4:26] 

- The importance of consumer education [10:00] 

- Compliance tracking and enforcement [12:50]

- Why financing and online presence are the keys to survival [27:35]

 

Resources And People Mentioned:

 

This episode is kindly sponsored by:

- Sera (visit their website)
- UpFrog (visit their website)
- Emerson (visit their website).
- CompanyCam (visit their website


Visit www.companycam.com/SBM and use code SBM for a free 2-week trial, 1:1 training and account setup, and 50% off your first two months!

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