Ep30 Leveraging PPC Data for SEO
SEO with Mrs Ghost
English - March 06, 2019 06:00 - 39 minutes - 54.2 MB - ★★★★★ - 1 ratingMarketing Business Education How To seo searchengineoptimisation Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: Ep29 Filters & Facets
Next Episode: Ep31 Technical SEO in 2019
Arnout Hellemans says "There is no one way to do it but think about the data that you can have and leverage it to make a positive impact."
In this episode we talk about mainly leverage PPC data for SEO purposes and what tests you can do to improve your CTR and make actions based on 'real' information. Arnout also teaches me about link building using display advertising and Dynamic search Ads tips for search. I've definitely learnt a few things during the episode and we hope you do too.
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