Make selling simple!
Sales Today
English - July 18, 2024 04:30 - 35 minutes - 32.9 MBBusiness Education emotionalintelligence personalbranding b2b bdm coldcalling complexsales consultativeselling enterprisesales negotiation presentationskills Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
What if simplifying your sales process could boost your success?
Join me as I welcome Will Barron, founder of Salesman.com to share his expert insights.
Will discusses the often-overcomplicated world of sales to reveal that the primary goal of any call outreach should be simply to book meetings.
By treating sales as a logical sequence of steps that align with the buyer's journey, both sellers and buyers can benefit from a streamlined decision-making process.
We explore the intricacies of the B2B sales process, emphasising the importance of stripping away unnecessary noise and focusing on the core needs of your clients.
Will shares his perspectives on removing opinions from the equation and setting clear constraints, allowing for more effective and straightforward communication.
We reveal the secrets behind effective sales strategies and the value of a well-researched value proposition.
Will explains how to transition from a product-centric mindset to truly understanding what your product offers to your customers.
We also discuss the significance of learning from top performers, reverse engineering their success, and the pivotal role of securing meetings through cold outreach.
This episode promises to transform your approach to sales, making it both more efficient and effective.
.--------- EPISODE CHAPTERS ---------
(0:00:00) - Simplifying Sales Process and Mindset
Sales processes should focus on booking meetings and aligning with the buyer's journey, avoiding unnecessary steps or product pushing.
(0:05:50) - Simplifying the B2B Buyer's Journey
How the sales process is simplified by aligning with clients, setting clear constraints, and maintaining straightforward communication.
(0:19:11) - Effective Sales Strategies and Mindset
Cold outreach aims to secure meetings, act like a doctor to understand buyer's problems, follow a step-by-step sales process, target right opportunities, and sell valuable products.
(0:24:27) - Reverse Engineering Sales Success
Learning from top performers in sales involves understanding customer needs, prioritising meetings, and bridging the gap between current and desired states.
Follow Will
LinkedIn: https://www.linkedin.com/in/willbarron/
Website: https://salesman.com/
Follow me:
https://linktr.ee/fredcopestake
Take the Collaborative Selling Scorecard
https://collaborativeselling.scoreapp.com/
Watch this episode on YouTube