#186 - Why you should separate branded and non-branded keyword campaigns

Selling on Amazon with Andy Isom

English - October 10, 2022 10:00 - 22 minutes - 51.3 MB
Entrepreneurship Business Marketing amazon amazonfba ecommerce entrepreneurship onlinebusiness personalbusiness productbusiness selling Homepage Download Google Podcasts Overcast Castro Pocket Casts RSS feed

Previous Episode: #185 - If you suck, everything’s saturated

Next Episode: #187 - What’s the difference between Broad, Phrase, and Exact match keywords?

In this episode, I talk about why I highly recommend separating branded and non-branded keyword campaigns. Mixing branded and non-branded keywords in one campaign can skew your data over time.

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