Becoming Magnetic with Kat Elizabeth
102 episodes - English - Latest episode: 8 months ago - ★★★★★ - 24 ratingsWelcome to Becoming Magnetic with Kat Elizabeth – the podcast dedicated to helping you build a magnetic personal brand from the inside out. Messaging, money, marketing, mindset, magnetics + mistakes -- you can expect practical advice, honest real talk, inspiring (most importantly, RELATABLE) stories and the perfect balance of cheerleading x tough love. In other words, everything you need to go from unnoticed to unmatched. Oh, and in case you were wondering, yes, this podcast was formerly known as Seen Heard Paid and before that, The Personal Branding Project!
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Episodes
Metrics that matter: how to track and optimize your brand's success
December 02, 2020 10:00 - 33 minutes - 23.3 MBFind yourself putting out content and wondering whether you're actually doing it right? So many entrepreneurs and content creators get caught in the trap of doing the things they committed to - for a long period of time - without ever properly stopping to learn from their results. Whether it's social media and website analytics, sales metrics or even the success of your clients or students, there is SO much to be learnt from the data. But because it sounds intense (or boring) it gets igno...
BONUS EPISODE: Entrepreneurship is hard... but are you making it worse for yourself?
November 27, 2020 03:00 - 34 minutes - 23.4 MBAs promised: your bonus Black Friday episode! Warning: this episode is unedited, unscripted and very real. We need to talk about why self-employment and entrepreneurship are so damn hard... the stuff that's totally not your fault... and the stuff that you may actually be doing to YOURSELF to make it even worse. LISTEN TO THE END to find out about my brand new program, Seen, Heard, Paid (and the crazy Black Friday launch deal) as well as the podcast giveaway where you'll be rewarded with...
Beyond brand strategy: the keys to being seen, heard & paid
November 23, 2020 20:00 - 45 minutes - 31.5 MBThere's no questioning that personal branding strategy, content strategy, social media strategy, BUSINESS strategy... all are crucial. But what happens when you have a strategy and it's not giving you the results you expected? This year has been a fascinating one for me, observing both my own journey and those of my clients to see what it really takes to build a profitable personal brand. And while strategy was a given, it turned out there was something just as important, but often overloo...
Beyond Strategy: the Keys to Being Seen, Heard and Paid
November 23, 2020 20:00 - 45 minutes - 31.4 MBThere's no questioning that personal branding strategy, content strategy, social media strategy, BUSINESS strategy... all are crucial. But what happens when you have a strategy and it's not giving you the results you expected? This year has been a fascinating one for me, observing both my own journey and those of my clients to see what it really takes to build a profitable personal brand. And while strategy was a given, it turned out there was something just as important, but often overloo...
My personal branding journey: what worked, what didn't & what's next
November 17, 2020 04:00 - 32 minutes - 22.4 MB"Hey, Kat... how did YOU build your personal brand?" While following my own personal branding framework the other day, I was hopping on market research calls and one of my interviewees asked me this. A brilliant question and one I can't believe I haven't actually answered yet! So today, I'm going to break down my own personal branding journey for you. A little on the timeline (because it certainly didn't all happen at once), a little on the different things I did to build an audience and a...
The fastest way to build your personal brand
September 18, 2020 07:00 - 29 minutes - 20.3 MBI know you're in a hurry to get where you're going. You have big dreams. Big plans. Lives to impact, worlds to change. Me too, friend. And I want all of us to get there as quickly as possible. But remember that saying "more haste, less speed?" - we need to talk about what that can mean for your personal brand and business. I've fallen victim to wanting to do all the things at once for fear of slow growth, missing out on opportunities or falling behind. And it cost me. A lot. In today's e...
If building your personal brand feels comfortable, you're not doing it right!
September 10, 2020 08:00 - 33 minutes - 23.3 MBYou read that right. We're about to talk about why discomfort is a sign you're doing things RIGHT when it comes to building your personal brand. And more specifically, the 3 different kinds of discomfort you're guaranteed to experience along your way (and why they're so crucial to your mission and helping you grow!) If you've been listening for a while, you've already heard about some of the ways I've had to get uncomfortable while establishing myself, pivoting my business and starting to s...
Creating a Content Strategy to Work Smarter, Not Harder
May 19, 2020 05:00 - 26 minutes - 18 MBIf you've ever felt like you spend way too much time creating content that seems to lead to zero results for your personal brand or business, you're not alone. I've been there and have made ALL the mistakes. In today's episode, I'm going to try and provide some clarity around content strategy - including the why, the what and the how - so you can start to map out a plan for yourself that doesn't take over your life and actually helps you to build a profitable (and not just popular) brand. ...
Creating a content strategy to work smarter, not harder
May 19, 2020 05:00 - 26 minutes - 18.1 MBIf you've ever felt like you spend way too much time creating content that seems to lead to zero results for your personal brand or business, you're not alone. I've been there and have made ALL the mistakes. In today's episode, I'm going to try and provide some clarity around content strategy - including the why, the what and the how - so you can start to map out a plan for yourself that doesn't take over your life and actually helps you to build a profitable (and not just popular) brand. ...
7 reasons social media isn't working for you (and how to fix it)
May 14, 2020 04:00 - 32 minutes - 22.6 MBIf you've ever found yourself twisted up in a love-hate relationship with Instagram, torn your hair out because you don't know what to post on Facebook, or spent any amount of time wondering if social media is even worth the effort... the episode is for you. I've found that social media can be the root of all evil or the cause of so much joy (and connections, sales and more) but it's all about how you approach it. So in today's episode, I'm going to walk you through 7 crucial social media m...
7 Reasons Social Media Isn't Working For You (And How To Fix It!)
May 14, 2020 04:00 - 32 minutes - 22.6 MBIf you've ever found yourself twisted up in a love-hate relationship with Instagram, torn your hair out because you don't know what to post on Facebook, or spent any amount of time wondering if social media is even worth the effort... the episode is for you. I've found that social media can be the root of all evil or the cause of so much joy (and connections, sales and more) but it's all about how you approach it. So in today's episode, I'm going to walk you through 7 crucial social media m...
How to Adjust Your Messaging During a Crisis
April 01, 2020 21:00 - 35 minutes - 24.7 MBYou already know that the world has gone topsy turvy, so I'm not here to talk about that. But I am here to give you some encouragement and guidance when it comes to knowing how to "show up" for your audience right now. So many of my students and clients have spoken to me about how they're freaking out about what to do next, what to say, whether they should go silent... the list goes on. And I get it. It took me more than a week to finally record this episode because I had the same voices in...
How to adjust your messaging during a crisis
April 01, 2020 21:00 - 35 minutes - 24.8 MBYou already know that the world has gone topsy turvy, so I'm not here to talk about that. But I am here to give you some encouragement and guidance when it comes to knowing how to "show up" for your audience right now. So many of my students and clients have spoken to me about how they're freaking out about what to do next, what to say, whether they should go silent... the list goes on. And I get it. It took me more than a week to finally record this episode because I had the same voices in...
The truth about "overnight success" & building a profitable brand from scratch w/ Anita Siek
March 17, 2020 18:00 - 44 minutes - 30.5 MBIf you're getting sick of supposed overnight success stories and entrepreneurs saying, "One day everything just clicked and got so much easier!" then this is the episode for you. Anita Siek is the real deal. Lawyer turned copywriter with 3 brands of her own (Wordfetti, Brandfetti and her personal brand), she has built a profitable business from scratch and made a name for herself in a competitive niche in a relatively short period of time. But she's also the first to admit that it's not bee...
The Truth About "Overnight Success" & What it Really Took to Build a Profitable Brand from Scratch feat. Anita Siek
March 17, 2020 18:00 - 44 minutes - 30.5 MBIf you're getting sick of supposed overnight success stories and entrepreneurs saying, "One day everything just clicked and got so much easier!" then this is the episode for you. Anita Siek is the real deal. Lawyer turned copywriter with 3 brands of her own (Wordfetti, Brandfetti and her personal brand), she has built a profitable business from scratch and made a name for herself in a competitive niche in a relatively short period of time. But she's also the first to admit that it's not bee...
Why You Need to Start Sooner + Dress for the Life You Want to Create feat. Trish Taylor
March 10, 2020 04:00 - 39 minutes - 27.1 MBIf you've ever felt like maybe you've been playing small, hiding from the world, or waiting too long to do the thing you're destined for, this episode is for you. Trish Taylor is a talented stylist but her talent goes beyond helping women dress well. Trish's mission is to give entrepreneurial women the confidence to show up and stand in their future CEO selves so they start to do and attract the things that'll take their lives and businesses to the next level. Some episode highlights inclu...
Why you need to start sooner + dress for the life you want to create w/ Trish Taylor
March 10, 2020 04:00 - 39 minutes - 27.1 MBIf you've ever felt like maybe you've been playing small, hiding from the world, or waiting too long to do the thing you're destined for, this episode is for you. Trish Taylor is a talented stylist but her talent goes beyond helping women dress well. Trish's mission is to give entrepreneurial women the confidence to show up and stand in their future CEO selves so they start to do and attract the things that'll take their lives and businesses to the next level. Some episode highlights inclu...
Why Kate Toon is the Britney Spears of SEO (and How She Can Tell if You've "Got it"... or Not!) feat. Kate Toon
March 03, 2020 22:00 - 39 minutes - 27.4 MBAs well as being a successful entrepreneur, online educator, speaker, coach, author AND podcaster, Kate Toon is someone who tells it like it is. Today's interview is no different. From the realities of building a brand from scratch to dealing with negative comments and why she believes everyone should become the Britney Spears of their niche (and what her "Toxic" is) -- this ep is full of priceless wisdom, inspiration and a few laughs. Whether you're a freelancer, side-hustler, experienced ...
The Britney Spears of SEO (and how she can tell if you've "got it"... or not!) feat. Kate Toon
March 03, 2020 22:00 - 39 minutes - 27.5 MBAs well as being a successful entrepreneur, online educator, speaker, coach, author AND podcaster, Kate Toon is someone who tells it like it is. Today's interview is no different. From the realities of building a brand from scratch to dealing with negative comments and why she believes everyone should become the Britney Spears of their niche (and what her "Toxic" is) -- this ep is full of priceless wisdom, inspiration and a few laughs. Whether you're a freelancer, side-hustler, experienced ...
How LinkedIn, journalling + imperfect action took Ruby from side hustle to six figures feat. Ruby Lee
February 25, 2020 20:00 - 48 minutes - 33 MBWhen you think of LinkedIn there's a good chance you think of stuffy CEOs, serious headshots and the corporate life so many of us have worked so hard to escape. And yet my guest today - who has built a profitable personal brand thanks to LinkedIn - is nothing of the sort. Bubbly, colourful, outside the box and obsessed with all things journalling and law of attraction, Ruby Lee has proven that it pays to show up as YOU on LinkedIn and stay true to your own values, despite what everyone els...
Why failure, connection and community are all crucial parts of being an entrepreneur feat. Mandy Balak
February 18, 2020 19:00 - 37 minutes - 25.9 MBMandy Balak is the founder of Ace, RISE Conference and Date Night YYC. She's a successful entrepreneur, a connector and a leader -- but as you'll hear from our chat, it's been anything but a smooth journey to get here. Like so many entrepreneurs, Mandy has had to experience all sorts of failures, setbacks and disappointments along the way, but has used them to fuel her mission to bring women together and lift each other up. In today's episode we talk about: The bumpy (and lonely) road tha...
Backstories, Brand stories + One-liners... oh my!
February 06, 2020 21:00 - 34 minutes - 23.9 MBIf you've ever struggled to write your own content, explain what you do or introduce yourself with confidence... you might be missing one of 3 brand fundamentals that I'm talking about today. Your backstory, your brand story (whether for a personal brand or a "business" brand) and a one-liner or elevator pitch are all foundations of brand building that so many of us skip because they seem like they're a bit dry or too much work. Today I'm going to share... My own failure to use them (and ...
Backstories, Brand Stories + One-Liners... Oh my!
February 06, 2020 21:00 - 34 minutes - 23.9 MBIf you've ever struggled to write your own content, explain what you do or introduce yourself with confidence... you might be missing one of 3 brand fundamentals that I'm talking about today. Your backstory, your brand story (whether for a personal brand or a "business" brand) and a one-liner or elevator pitch are all foundations of brand building that so many of us skip because they seem like they're a bit dry or too much work. Today I'm going to share... My own failure to use them (and ...
Why You Need to Be a Beyonce and Not a Batman
January 30, 2020 13:00 - 22 minutes - 15.4 MBWhether you're side-hustling, transitioning from one career to another or a multi-passionate entrepreneur or creative, you probably struggle with a common problem: Trying to tell your backstory (your who, what and why) feels impossible. After all, how could you possibly explain all of the things you do without looking flaky or unfocused? I have a solution for you. And yes, it involves Queen Bey herself (plus we'll talk about why living like Batman is NOT helpful in this situation). In thi...
Why you need to be a Beyonce and not a Batman
January 30, 2020 13:00 - 22 minutes - 15.4 MBWhether you're side-hustling, transitioning from one career to another or a multi-passionate entrepreneur or creative, you probably struggle with a common problem: Trying to tell your backstory (your who, what and why) feels impossible. After all, how could you possibly explain all of the things you do without looking flaky or unfocused? I have a solution for you. And yes, it involves Queen Bey herself (plus we'll talk about why living like Batman is NOT helpful in this situation). In thi...
The real secret to "beating" the algorithm
January 23, 2020 15:00 - 31 minutes - 21.4 MBIf you've been feeling like social media gets tougher every year, that the effort you're pouring into your personal brand or business seems to barely make a difference, and that it looks almost impossible to stand out and get noticed in today's noisy, crowded world... you need to listen to this. We're going to cover a LOT. In particular... The truth about the algorithm and how to beat it (or join it?) What I've noticed happen to Instagram over the past 2 years What "compound interest" me...
The real secret to beating the algorithm in 2020
January 23, 2020 15:00 - 31 minutes - 21.4 MBIf you've been feeling like social media gets tougher every year, that the effort you're pouring into your personal brand or business seems to barely make a difference, and that it looks almost impossible to stand out and get noticed in today's noisy, crowded world... you need to listen to this. We're going to cover a LOT. In particular... The truth about the algorithm and how to beat it (or join it?) What I've noticed happen to Instagram over the past 2 years What "compound interest" me...
Why you need to book a personal branding photoshoot this year (and how to plan it)
January 16, 2020 22:00 - 27 minutes - 18.9 MBIf you've ever wondered why you can't seem to get your website looking the way you visualised it or why your Instagram feed looks a bit "meh", you need to listen to this episode. Personal branding photoshoots have been a game-changer for my business. They helped take my website to the next level, posting to social media is a breeze, and my entire online presence immediately looked more professional and on-brand. In this episode I'm going to talk about the difference between personal brand ...
Why You Need to Book a Personal Branding Photoshoot This Year (and How to Plan It)
January 16, 2020 22:00 - 27 minutes - 18.9 MBIf you've ever wondered why you can't seem to get your website looking the way you visualised it or why your Instagram feed looks a bit "meh", you need to listen to this episode. Personal branding photoshoots have been a game-changer for my business. They helped take my website to the next level, posting to social media is a breeze, and my entire online presence immediately looked more professional and on-brand. In this episode I'm going to talk about the difference between personal brand ...
How to Use Journalling to Achieve More and Worry Less
January 09, 2020 17:00 - 20 minutes - 13.8 MBIf you're looking to add one thing to your toolkit this year that actually moves the need for your life AND business, may I suggest you try daily journaling? Now before you roll your eyes and visualise "Dear Diary, why doesn't Johnny me anymore? I can't go on without him!" I beg of you to listen to today's episode. I started daily journaling in August of 2019 and was blown away by the immediate and longer-term changes I experienced. Things like... ▶ less anxiety + racing thoughts ▶ less ...
How to use journalling to achieve more (and worry less!)
January 09, 2020 17:00 - 20 minutes - 13.8 MBIf you're looking to add one thing to your toolkit this year that actually moves the need for your life AND business, may I suggest you try daily journaling? Now before you roll your eyes and visualise "Dear Diary, why doesn't Johnny me anymore? I can't go on without him!" I beg of you to listen to today's episode. I started daily journaling in August of 2019 and was blown away by the immediate and longer-term changes I experienced. Things like... ▶ less anxiety + racing thoughts ▶ less ...
The REAL Secret to Achieving Any Goal for your Personal Brand in 2020
January 02, 2020 14:00 - 22 minutes - 15.7 MBYou did, you made it to 2020 in one piece -- congrats!! I hope you've taken some time out to celebrate everything you achieved (and survived) in 2019 as well as having a think about the biggest lessons and takeaways the year gifted you with. This is now the time of year when we all get super pumped to achieve HUGE things, and while there's nothing wrong with that, there can also be some danger of setting yourself up for disappointment because of the way you approach your goals. As someone ...
The REAL secret to achieving any goal for your personal brand
January 02, 2020 14:00 - 22 minutes - 15.7 MBYou did, you made it to 2020 in one piece -- congrats!! I hope you've taken some time out to celebrate everything you achieved (and survived) in 2019 as well as having a think about the biggest lessons and takeaways the year gifted you with. This is now the time of year when we all get super pumped to achieve HUGE things, and while there's nothing wrong with that, there can also be some danger of setting yourself up for disappointment because of the way you approach your goals. As someone ...
How to Choose the Best Social Media Platforms for Your Brand
December 26, 2019 16:00 - 24 minutes - 17.1 MBDo you find yourself using some social platforms because you think you "have" to? Or jumping between them because you're not sure which ones work best? Or trying to be on all of them because you're scared if you're not, you could miss crucial opportunities? You're not alone! Each social media platform has its own pros and cons, different demographics and of course a different format for sharing your content. And choosing the right ones to suit both you AND your audience is important. Which ...
How to choose the best social media platforms for your brand
December 26, 2019 16:00 - 24 minutes - 17.1 MBDo you find yourself using some social platforms because you think you "have" to? Or jumping between them because you're not sure which ones work best? Or trying to be on all of them because you're scared if you're not, you could miss crucial opportunities? You're not alone! Each social media platform has its own pros and cons, different demographics and of course a different format for sharing your content. And choosing the right ones to suit both you AND your audience is important. Which ...
5 ways to make content creation easier (and more fun!) in 2022
December 19, 2019 17:00 - 23 minutes - 16.5 MBLet's be honest. Creating content is time-consuming and can often feel stressful, overwhelming and even frustrating because the effort you put in rarely feels like it matches the results it creates. But what if I told you there was a way to make content creation easier AND faster while likely INCREASING the results it creates for your business or personal brand? Yep, in this episode, I'm going to give you 5 practical, easy-to-implement tips that you can use today to start making content cr...
5 Ways to Make Content Creation Easier (and More Fun!) in 2020
December 19, 2019 17:00 - 23 minutes - 16.5 MBLet's be honest. Creating content is time-consuming and can often feel stressful, overwhelming and even frustrating because the effort you put in rarely feels like it matches the results it creates. But what if I told you there was a way to make content creation easier AND faster while likely INCREASING the results it creates for your business or personal brand? Yep, in this episode, I'm going to give you 5 practical, easy-to-implement tips that you can use today to start making content cr...
How to Create a Kick-Ass Content Strategy for 2020
December 11, 2019 21:00 - 25 minutes - 17.5 MBContent strategy. It tends to be one of those love/hate relationships, right? In theory, you know it could be fun, exciting and creative, but on the other hand, it likely gets pushed down your list because there are more urgent things to tackle each week. In this episode, I want to show you how you can sit down and plan a year's worth of content in just one or two sittings, and how to schedule it so it fits around your own schedule as well as your audience's. And what better time to do it t...
How to create a kick-ass content strategy for the year ahead
December 11, 2019 21:00 - 25 minutes - 17.6 MBContent strategy. It tends to be one of those love/hate relationships, right? In theory, you know it could be fun, exciting and creative, but on the other hand, it likely gets pushed down your list because there are more urgent things to tackle each week. In this episode, I want to show you how you can sit down and plan a year's worth of content in just one or two sittings, and how to schedule it so it fits around your own schedule as well as your audience's. And what better time to do it t...
Blogging vs Vlogging vs Podcasting: how to choose your "hero" platform
December 05, 2019 01:00 - 24 minutes - 17.2 MBSo you know you need to be creating content in order to build your brand and business... but where are you supposed to share it? I'm always getting asked about where the best place is to create and share content -- especially between YouTube, blogs and podcasts. And the simple fact is this: the best place depends on both you and your audience. So in this episode, I'm going to dig into each of your "hero" platform options (the places you can share your best high value, evergreen content), t...
Blogging vs Vlogging vs Podcasting: How to Choose Your "Hero" Platform
December 05, 2019 01:00 - 24 minutes - 17.2 MBSo you know you need to be creating content in order to build your brand and business... but where are you supposed to share it? I'm always getting asked about where the best place is to create and share content -- especially between YouTube, blogs and podcasts. And the simple fact is this: the best place depends on both you and your audience. So in this episode, I'm going to dig into each of your "hero" platform options (the places you can share your best high value, evergreen content), t...
How to turn your Instagram profile into a personal branding machine
November 28, 2019 05:00 - 26 minutes - 18.2 MBEveryone's talking about Instagram these days, but is the advice you're being given actually making a difference? I truly believe that Instagram is as powerful a personal branding tool as a website, but only if you're using it right. In today's episode, I want to talk to you about the 7 non-negotiable elements of a powerful IG profile and NONE of these things are "growth hacks" or dodgy tactics that might make you look popular on the surface, but mean absolutely nothing to your brand or bus...
How to Turn Your Instagram Into a Personal Branding Machine
November 28, 2019 05:00 - 26 minutes - 18.1 MBEveryone's talking about Instagram these days, but is the advice you're being given actually making a difference? I truly believe that Instagram is as powerful a personal branding tool as a website, but only if you're using it right. In today's episode, I want to talk to you about the 7 non-negotiable elements of a powerful IG profile and NONE of these things are "growth hacks" or dodgy tactics that might make you look popular on the surface, but mean absolutely nothing to your brand or bus...
Turn Strangers into Superfans using the Power of Video
November 18, 2019 02:00 - 21 minutes - 14.6 MBYou must have known this was coming – as someone who has been building her own brand using video (YouTube, Facebook live, online courses, you name it), it's time for me to get on my soapbox and explain just how powerful this incredible medium is. More importantly, I want you to understand that to use video to build your personal brand and business, it doesn't take fancy equipment, expensive editing software or professional presenting skills. Your audience is ready to embrace you as you are ...
Turn strangers into superfans using the power of video
November 18, 2019 02:00 - 21 minutes - 14.6 MBYou must have known this was coming – as someone who has been building her own brand using video (YouTube, Facebook live, online courses, you name it), it's time for me to get on my soapbox and explain just how powerful this incredible medium is. More importantly, I want you to understand that to use video to build your personal brand and business, it doesn't take fancy equipment, expensive editing software or professional presenting skills. Your audience is ready to embrace you as you are ...
How to Build a Personal Brand in 2020 and Beyond
November 18, 2019 00:00 - 22 minutes - 15.5 MBAfter laying those personal branding foundations, I'm sure you're getting impatient to dive into the how. Don't worry, this episode has you covered! First up we need to address some of those stories you might be telling yourself about why it's too difficult or not important for you to be thinking about building a personal brand. Specifically... Aren’t personal brands for celebrities and influencers? How am I supposed to start out when the market is so crowded? Isn't it too late to start...
How to build a personal brand in 2022 and beyond
November 18, 2019 00:00 - 22 minutes - 15.5 MBAfter laying those personal branding foundations, I'm sure you're getting impatient to dive into the how. Don't worry, this episode has you covered! First up we need to address some of those stories you might be telling yourself about why it's too difficult or not important for you to be thinking about building a personal brand. Specifically... Aren’t personal brands for celebrities and influencers? How am I supposed to start out when the market is so crowded? Isn't it too late to start...
The 2 Biggest (Unforgivable!) Personal Branding Mistakes
November 17, 2019 23:00 - 17 minutes - 12.3 MBMy dad always taught me that the best way to learn was to start with what not to do. Which is exactly why we're digging into the 2 biggest personal branding mistakes you could make and why you need to avoid them at all costs. You maaay be surprised about what they are (in some ways they might seem counterintuitive) but I'm telling you right now that if you can avoid them and make the right adjustments, you and your personal brand will be off and running! No spoilers, though. You'll need to...
The 2 biggest (unforgivable!) personal branding mistakes
November 17, 2019 23:00 - 17 minutes - 12.3 MBMy dad always taught me that the best way to learn was to start with what not to do. Which is exactly why we're digging into the 2 biggest personal branding mistakes you could make and why you need to avoid them at all costs. You maaay be surprised about what they are (in some ways they might seem counterintuitive) but I'm telling you right now that if you can avoid them and make the right adjustments, you and your personal brand will be off and running! No spoilers, though. You'll need to...
The foundations (aka 5 Cs) of personal branding
November 17, 2019 22:00 - 24 minutes - 17 MBThink that successful personal brands are all about charisma, cute photos and luck? Think again. Today we're going to take a look at the 5 equally important pillars (or as I call them, the 5 Cs) that help support your personal brand. Having any sort of framework or roadmap is the key to achieving your goals in the quickest time possible which is why I created The Personal Branding Blueprint. I don't want you to have to rely on guesswork or trial & error to build your brand when I know it c...