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Distilling a Disrupter: The Highway Vodka Story
Seed to CEO
English - May 27, 2021 16:00 - 41 minutes - 56.5 MBBusiness Education How To cultivation business cannabis ceo daily entrepreneur extraction hemp investment marijuana Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
In this episode of Seed to CEO, MJBiz CEO Chris Walsh talks with Highway Vodka co-founder Ben Williams about his journey from a hobbyist distiller to an industry disrupter, thanks to his vodka made with hempseed. After years of experimentation – and a hint of laziness – Ben and his partner came up with the "perfect recipe" to make a splash in an established and crowded industry. His story also highlights a novel way to tap into the cannabis industry outside the obvious routes. Who is Ben Williams?
Eight years ago, Ben Williams was a restauranteur with a passion for distilling. Now he’s the owner of the first black-owned distillery in Houston and the co-creator of a hemp-based vodka that’s disrupting an established industry. His journey provides a guide for other entrepreneurs looking to find their place in a crowded market.
In this episode of Seed to CEO, MJBiz CEO Chris Walsh talks with Highway Vodka co-founder Ben Williams about his journey from a hobbyist distiller to an industry disrupter, thanks to his vodka made with hempseed. After years of experimentation – and a hint of laziness – Ben and his partner came up with the "perfect recipe" to make a splash in an established and crowded industry. His story also highlights a novel way to tap into the cannabis industry outside the obvious routes. Who is Ben Williams?
Eight years ago, Ben Williams was a restauranteur with a passion for distilling. Now he’s the owner of the first black-owned distillery in Houston and the co-creator of a hemp-based vodka that’s disrupting an established industry. His journey provides a guide for other entrepreneurs looking to find their place in a crowded market.