Ep 331: Analyzing Ad Spend Analytics Like a Pro with Rabah Rahil of Triple Whale
Secrets To Scaling Your Ecommerce Brand
English - April 29, 2022 12:00 - 32 minutes - 22.5 MB - ★★★★★ - 111 ratingsMarketing Business Entrepreneurship secrets to scaling digital marketing marketing ecommerce ecom scaling dtc d2c e-commerce shopify Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Triple Whale has a powerful analytics platform that accurately pinpoints your ad spend across networks. It is simple, smart, efficient, and effective.
In this episode, Jordan interviews Rabah Rahil, CMO of Triple Whale. He talks about how they started Triple Whale and its important features that will help you make the right decisions with your business.
Listen and enjoy this episode!
KEY TAKEAWAYS FROM THIS EPISODE
Everybody has access to the same weapons, it's the implementation and the representation that are the differentiators. Triple Whale’s dashboard is simple, customizable, and has everything in one place.No matter where you're at on your marketing journey, you're going to be able to unlock value in Triple Whale.Triple Whale's dashboard is on mobile and easy to use.Triple Whale takes Facebook assets’ unique identifiers and aggregates all the metrics on it. You can sort them and see what's performing best by metric.The secrets to scaling in this era are community, foundational economics, and being able to diversify your spending on different channels.Recommended Tools:
Notion
https://www.notion.so
Akiflow
https://ww.akiflow.com
Recommended Podcast: All In Podcast
https://www.allinpodcast.co
Recommended Books:
Project Hail Mary by Andy Weir
https://www.andyweirauthor.com/books/project-hail-mary-hc/project-hail-mary-el
Shoe Dog by Phil Knight
https://www.simonandschuster.com/books/Shoe-Dog/Phil-Knight/9781501135927
Today’s Guest:
Rabah Rahil is the Chief Marketing Officer of Triple Whale
Triple Whale is an attribution platform and an eCommerce operating system.
Connect and learn more about Rabah and Triple Whale here:
Website: https://www.trytriplewhale.com
Youtube: https://www.youtube.com/c/triplewhale
Twitter: https://www.twitter.com/trytriplewhale
This month's sponsor is Triple Whale. Triple Whale's powerful analytics platform clarifies your ad performance across channels, keeping you instantly in the know. Hit https://www.triplewhale.com/upgrowth and use promo code Upgrowth for 15% off today.
***
PROMO CODE
Upgrowth
In this episode's sponsor is Subsummit - led by Christopher George, Co-Founder and CEO, is the hub for subscription commerce enthusiasts.
SubSummit is the world's largest gathering for DTC subscription and membership brands. It brings together industry leaders and aspiring entrepreneurs to explore the booming 2-trillion-dollar subscription industry. Whether you're already involved or looking to join, SubSummit is your go-to event for networking and learning in this thriving sector.
Learn more here: Subsummit