Scribe Book School artwork

Scribe Book School

59 episodes - English - Latest episode: over 2 years ago -

The ultimate self-publishing course taught by 4X New York Times Bestselling Author, Tucker Max, along with Author, Charlie Hoehn.

Entrepreneurship Business
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Episodes

How Tucker Max Got His Start Writing Bestselling Books

June 04, 2020 18:18 - 16 minutes - 29.7 MB

How do you overcome setbacks and doubt when you're starting out as a writer? No one knows better than Tucker Max, who was rejected by hundreds of publishers and agents before his writing career took off.  Tucker is the author of four New York Times Best Sellers (three that hit #1), which have sold over 4.5 million copies worldwide. He's credited with being the originator of the literary genre, “fratire,” and is only the fourth writer (along with Malcolm Gladwell, Brene Brown, and Michael Le...

Writing Tips from Tim Ferriss and Tucker Max

April 14, 2020 18:35 - 34 minutes - 65.4 MB

Tim Ferriss is one of Fast Company’s “Most Innovative Business People” and an early-stage tech investor/advisor in Uber, Facebook, Twitter, Shopify, Duolingo, Alibaba, and 50+ other companies. He is also the author of five #1 New York Times and Wall Street Journal bestsellers: The 4-Hour Workweek, The 4-Hour Body, The 4-Hour Chef, Tools of Titans and Tribe of Mentors. The Observer and other media have named him “the Oprah of audio” due to the influence of his podcast, The Tim Ferriss Show, w...

"How I Sold Over 3 Million Books" with Tucker Max

April 10, 2020 20:07 - 47 minutes - 87.8 MB

In this episode, you’re going to get a master’s course in book marketing. Here’s what you’ll learn: The #1 thing that helped Tucker Max sell over 3,000,000 copies of his books, and hit #1 on the New York Times bestseller list three times. (Think it was because of fame or media attention? Wrong!) The story of how Tucker met Tim Ferriss right before the launch of The 4-Hour Workweek How Tucker knew that book was going to be a mega bestseller Book marketing strategies for authors If you’r...

Who Is The Right Audience for Your Book?

February 21, 2020 22:00 - 11 minutes - 21 MB

You can absolutely write a book without caring who your audience is. But don’t expect it to do well. In fact, there’s a name for a book that is written without an audience in mind—it’s called a diary. If you want your book to be successful and reach the objectives you set out for it, you need an audience, and you need to think about and define that audience beforehand. Let’s start with a definition of what an audience is (for the purposes of a book): An audience is a single group of peop...

Do You Have Unrealistic Objectives for Your Book?

February 20, 2020 22:00 - 11 minutes - 21.6 MB

Imagine it’s a year after your book has been published.  What’s happened that made writing your book worth it?   Of course, everyone wants their book to sell lots of copies and be a breakout success–but if you make that your objective, you are setting yourself up for failure.  You need to set realistic objectives, so you give your book a chance to actually succeed.   In fact, the most important thing you can do in this section is to kill your fantasies, so that you can save your reality.

The Power of Positioning Your Book

February 19, 2020 22:00 - 5 minutes - 10.4 MB

Positioning is the most crucial part of both writing and marketing your book. If you put in the work to properly position your book now, you will reap the benefits for years. What is book positioning? Simply stated, book positioning is the place your book occupies in the mind of your reader, and how that reader perceives your book as fulfilling their needs. That is the technical, industry definition of positioning. But really, positioning is about answering the question readers ask about...

How to Beat Your Book Writing Fears

February 18, 2020 22:00 - 14 minutes - 26.3 MB

Now that you’re going to become an author, you’ll have to deal with all the fears and anxieties that come with writing. You’re not alone. All authors start where you are right now. We start insecure, unsure, and afraid.  And sadly, for some authors, fear stops them from ever writing their book at all. This podcast will detail the common author fears, explain how they are destructive to books, and provide insight into how you can reframe those fears to help you. 

How to Pick the Perfect Book Idea

February 17, 2020 20:55 - 16 minutes - 30.1 MB

One of the most common questions we hear from potential authors is: “I know I want to write a book, but how do I pick my book topic?” In this episode, we will cover the three main approaches we use. These work very well, and in fact, you can use each one to examine your book idea from different angles, and ensure that it’s the right book for you. Part 1: The Scribe Method Part 2: The “Teach The Pain You Solved” Method Part 3: The “Cocktail Party Pitch” Method

How to Make Money with Your Book

February 07, 2020 22:12 - 21 minutes - 40.5 MB

One of the most common questions we get from potential authors who are about to write a book is something along the lines of: “How do I use my book to make money? How can I make sure I get an ROI on my time and money?” It’s a reasonable question. The bad news is you will probably not make (substantial) money by selling copies of your book. The good news: there are so many other ways you can make money with a book—and usually a lot more money than you’d make by focusing on selling copies....

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