Crazy Bowl Names

Scholars of the Game

English - December 26, 2018 15:46 - 33 minutes - 45.9 MB - ★★★★★ - 16 ratings
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When looking at the naming rights of bowl games it is important to note that it has not always been this way. We have not always had bowl games named after start-ups and fortune 500 companies. In fact, just 30 years ago, names of bowl games were named after regional products/regional commodities (Orange Bowl, Rose Bowl, Sugar Bowl, Orange Bowl etc.). But as change comes over time, sponsorships became common and essential to having a successful bowl and they are all the rave.