Ep. 11 - Alex McMahon - Copywriting, Psychedelics, and Creating Customers For Life

Today we interview copywriting expert Alex McMahon (@alexmcmah0n) Alex is a copywriter and brand builder for 6 + 7 figure companies working with multiple supplement and fitness companies We chronicle his story from nutrition coach to copy writer and pull back the curtain on what the best businesses are doing and what you can apply to your business This is a deep dive on everything from brand building to crafting the perfect email

3 Key Things You Will Takeaway from Today:

Leverage humor to create a relationship with your customer and remove the "transactional sale" Train your customers through adding value and having a moral obligation to creating results Talk less, do more - be about action, not about words

Resources

Follow Zach @zachmobius Start Growing Your Business - Online Biz Quiz Follow Alex - @alexmcmah0n